The Effective Management of Communication Budgets Considering Traditional and Newly Arising Advertising Channels.: How can companies steer their communication budgets considering the growing amount of advertising channels?
Gespeichert in:
1. Verfasser: | |
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Format: | Abschlussarbeit Buch |
Sprache: | English |
Veröffentlicht: |
2016
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Schlagworte: | |
Beschreibung: | Betreuer: Prof. Dr. Sandra Gronover |
Beschreibung: | VI, 37 Seiten Diagramme 1 CD-ROM |
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author | Rusch, Robert |
author_facet | Rusch, Robert |
author_role | aut |
author_sort | Rusch, Robert |
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physical | VI, 37 Seiten Diagramme 1 CD-ROM |
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spelling | Rusch, Robert Verfasser aut The Effective Management of Communication Budgets Considering Traditional and Newly Arising Advertising Channels. How can companies steer their communication budgets considering the growing amount of advertising channels? submitted by Robert Rusch Bachelorarbeit an der Fakultät Betriebswirtschaft 2016 VI, 37 Seiten Diagramme 1 CD-ROM txt rdacontent n rdamedia nc rdacarrier Betreuer: Prof. Dr. Sandra Gronover Bachelorarbeit Hochschule Landshut, Hochschule für Angewandte Wissenschaften 2016 (DE-588)4113937-9 Hochschulschrift gnd-content Gronover, Sandra oth |
spellingShingle | Rusch, Robert The Effective Management of Communication Budgets Considering Traditional and Newly Arising Advertising Channels. How can companies steer their communication budgets considering the growing amount of advertising channels? |
subject_GND | (DE-588)4113937-9 |
title | The Effective Management of Communication Budgets Considering Traditional and Newly Arising Advertising Channels. How can companies steer their communication budgets considering the growing amount of advertising channels? |
title_alt | Bachelorarbeit an der Fakultät Betriebswirtschaft |
title_auth | The Effective Management of Communication Budgets Considering Traditional and Newly Arising Advertising Channels. How can companies steer their communication budgets considering the growing amount of advertising channels? |
title_exact_search | The Effective Management of Communication Budgets Considering Traditional and Newly Arising Advertising Channels. How can companies steer their communication budgets considering the growing amount of advertising channels? |
title_full | The Effective Management of Communication Budgets Considering Traditional and Newly Arising Advertising Channels. How can companies steer their communication budgets considering the growing amount of advertising channels? submitted by Robert Rusch |
title_fullStr | The Effective Management of Communication Budgets Considering Traditional and Newly Arising Advertising Channels. How can companies steer their communication budgets considering the growing amount of advertising channels? submitted by Robert Rusch |
title_full_unstemmed | The Effective Management of Communication Budgets Considering Traditional and Newly Arising Advertising Channels. How can companies steer their communication budgets considering the growing amount of advertising channels? submitted by Robert Rusch |
title_short | The Effective Management of Communication Budgets Considering Traditional and Newly Arising Advertising Channels. |
title_sort | the effective management of communication budgets considering traditional and newly arising advertising channels how can companies steer their communication budgets considering the growing amount of advertising channels |
title_sub | How can companies steer their communication budgets considering the growing amount of advertising channels? |
topic_facet | Hochschulschrift |
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