Shaping international public opinion: a model for nation branding and public diplomacy
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
Peter Lang
[2017]
|
| Schlagworte: | |
| Online-Zugang: | https://www.peterlang.com/view/product/31467?format=PBK Inhaltstext Inhaltsverzeichnis |
| Beschreibung: | X, 281 Seiten Illustrationen, Diagramme |
| ISBN: | 9781433130298 9781433130281 |
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Datensatz im Suchindex
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| adam_text |
Titel: Shaping international public opinion
Autor: Fullerton, Jami A
Jahr: 2017
Table of Contents
Acknowledgments vii
Foreword ix
Guy J. Golan
Chapter One: Introduction 1
Jami A. Fullerton
ChapterTwo:The Model ofCountry Concept Explained 7
Jami A. Fullerton and Alice Kendrick
Part One: Country Concept
ChapterThree: A Historical Overview and Future Directions in the
Conceptualization ofCountry Images 27
Michael Elasmar and Jacob Groshek
Chapter FounTrust in Nation Branding and Public Diplomacy:
Beyond Reputation and Image 39
Claudia Labarca
Chapter Five:The Role of Familiarity in Shaping Country Reputation 57
Dane Kiambi
Chapter Six: A Sample Methodology for Extracting and Interpreting Country
Concept from Social Media Users and Content 77
Jacob Groshek, Lei Guo, Chelsea Cutino, and Michael Elasmar
vi | TABLE OF CONTENTS
PartTwo: Nation Branding
Chapter Seven: Ferguson, Global Media Narratives, and Nation Branding 95
Ibrahim N. Abusharif
Chapter Eight: Movies' Influence on Country Concept 113
Fang Yang and Bruce Vanden Bergh
Chapter Nine: Country of Origin, Country Image, and Wine 133
Fang Liu, Jamie Murphy, and Jing Li
ChapterTen: From "Bottomless Basket"to"Beautiful Bangladesh":
Nation Branding throughTourism and Public Diplomacy 149
Imran Hasnat and Elanie Steyn
PartThree: Public Diplomacy
Chapter Eleven: Impact and Evaluation of International Exchange Programs
as Tools of Relational Diplomacy 169
Mallorie Rodak
Chapter Twelve: Factors Shaping U.S. College Students'Concept of China and
Willingness to Study in China 201
Olga Zatepilina-Monacell, Flongwei "Chris"Yang, and Yingqi Wang
ChapterThirteen: The U.S. Secretary of State's Award for Corporate Excellence:
An Intersection of Nation Branding, Public Diplomacy, and Global
Corporate Social Responsibility 221
JanisTeruggi Page and Lawrence Parnell
Chapter Fourteen: A Propaganda Analysis of the Brand USATourism Campaign:
Government-Sponsored Advertising to International Travelers 241
Jami A. Fullerton, Alice Kendrick, and Mallorie Rodak
Contributors 269
Index 275 |
| any_adam_object | 1 |
| author2 | Fullerton, Jami A. 1963- Kendrick, Alice 1957- |
| author2_role | edt edt |
| author2_variant | j a f ja jaf a k ak |
| author_GND | (DE-588)140208380 (DE-588)1139183249 |
| author_facet | Fullerton, Jami A. 1963- Kendrick, Alice 1957- |
| building | Verbundindex |
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| classification_rvk | MK 1500 |
| ctrlnum | (OCoLC)962376577 (DE-599)DNB1117928225 |
| dewey-full | 300 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 300 - Social sciences |
| dewey-raw | 300 |
| dewey-search | 300 |
| dewey-sort | 3300 |
| dewey-tens | 300 - Social sciences |
| discipline | Soziologie Politologie |
| format | Book |
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| spelling | Shaping international public opinion a model for nation branding and public diplomacy Jami A. Fullerton and Alice Kendrick, editors New York, NY Peter Lang [2017] © 2017 X, 281 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Diplomatie (DE-588)4012402-2 gnd rswk-swf Steuerung (DE-588)4057472-6 gnd rswk-swf Meinungsbildung (DE-588)4038461-5 gnd rswk-swf Wahrnehmung (DE-588)4064317-7 gnd rswk-swf Nation (DE-588)4041279-9 gnd rswk-swf Ausland (DE-588)4068999-2 gnd rswk-swf Branding Diplomacy Fullerton International Model Nation Opinion Public Shaping (DE-588)4143413-4 Aufsatzsammlung gnd-content Nation (DE-588)4041279-9 s Ausland (DE-588)4068999-2 s Wahrnehmung (DE-588)4064317-7 s Meinungsbildung (DE-588)4038461-5 s Steuerung (DE-588)4057472-6 s Diplomatie (DE-588)4012402-2 s DE-604 Fullerton, Jami A. 1963- (DE-588)140208380 edt Kendrick, Alice 1957- (DE-588)1139183249 edt Peter Lang Publishing Inc. (DE-588)1065504276 pbl Erscheint auch als Online-Ausgabe, ePub 978-1-4331-3573-6 Erscheint auch als Online-Ausgabe, ePDF 978-1-4539-1864-7 https://www.peterlang.com/view/product/31467?format=PBK Verlag X:MVB text/html http://deposit.dnb.de/cgi-bin/dokserv?id=b13e77c8af664a6fb342d7bed7de13e1&prov=M&dok_var=1&dok_ext=htm Inhaltstext HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029606599&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Shaping international public opinion a model for nation branding and public diplomacy Diplomatie (DE-588)4012402-2 gnd Steuerung (DE-588)4057472-6 gnd Meinungsbildung (DE-588)4038461-5 gnd Wahrnehmung (DE-588)4064317-7 gnd Nation (DE-588)4041279-9 gnd Ausland (DE-588)4068999-2 gnd |
| subject_GND | (DE-588)4012402-2 (DE-588)4057472-6 (DE-588)4038461-5 (DE-588)4064317-7 (DE-588)4041279-9 (DE-588)4068999-2 (DE-588)4143413-4 |
| title | Shaping international public opinion a model for nation branding and public diplomacy |
| title_auth | Shaping international public opinion a model for nation branding and public diplomacy |
| title_exact_search | Shaping international public opinion a model for nation branding and public diplomacy |
| title_full | Shaping international public opinion a model for nation branding and public diplomacy Jami A. Fullerton and Alice Kendrick, editors |
| title_fullStr | Shaping international public opinion a model for nation branding and public diplomacy Jami A. Fullerton and Alice Kendrick, editors |
| title_full_unstemmed | Shaping international public opinion a model for nation branding and public diplomacy Jami A. Fullerton and Alice Kendrick, editors |
| title_short | Shaping international public opinion |
| title_sort | shaping international public opinion a model for nation branding and public diplomacy |
| title_sub | a model for nation branding and public diplomacy |
| topic | Diplomatie (DE-588)4012402-2 gnd Steuerung (DE-588)4057472-6 gnd Meinungsbildung (DE-588)4038461-5 gnd Wahrnehmung (DE-588)4064317-7 gnd Nation (DE-588)4041279-9 gnd Ausland (DE-588)4068999-2 gnd |
| topic_facet | Diplomatie Steuerung Meinungsbildung Wahrnehmung Nation Ausland Aufsatzsammlung |
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