The handbook of communication and corporate reputation:
Gespeichert in:
Format: | Elektronisch E-Book |
---|---|
Sprache: | English |
Veröffentlicht: |
Chicester [England]
Wiley-Blackwell
2013
|
Schriftenreihe: | Handbooks in communication and media
46 |
Schlagworte: | |
Beschreibung: | Includes bibliographical references and indexes "With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell's series of handbooks on communication and media reflects the growing visibility of large businesses' ethical profiles, and tracks the benefits that positive public attitudes can bring. Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars Brings together state-of-the-art communication studies insights on corporate reputation Identifies and addresses the lacunae in the research literature Applies new theoretical frameworks to corporate reputation "-- |
Beschreibung: | xxvii, 622 p. |
ISBN: | 9780470670989 9781118335451 |
Internformat
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245 | 1 | 0 | |a The handbook of communication and corporate reputation |c edited by Craig E. Carroll |
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490 | 0 | |a Handbooks in communication and media |v 46 | |
500 | |a Includes bibliographical references and indexes | ||
500 | |a "With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell's series of handbooks on communication and media reflects the growing visibility of large businesses' ethical profiles, and tracks the benefits that positive public attitudes can bring. Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars Brings together state-of-the-art communication studies insights on corporate reputation Identifies and addresses the lacunae in the research literature Applies new theoretical frameworks to corporate reputation "-- | ||
505 | 0 | |a Machine generated contents note: Notes on Contributors Acknowledgments 1. Corporate Reputation and the Multiple Disciplinary Perspectives of Communication Craig E. Carroll SECTION 1: Communication Disciplines of Reputation 2. Corporate Reputation and the Discipline of Public Opinion Cees B.M. van Riel 3. Corporate Reputation and the Discipline of Interpersonal Communication Sherry Holladay 4. Corporate Reputation and the Discipline of Organizational Communication Robyn Remke 5. Corporate Reputation and the Discipline of Advertising Nora Rifon, Karen Smreker and Sookyong Kim 6. Corporate Reputation and the Discipline of Corporate Communication Peggy Simcic Brønn 7. Corporate Reputation and the Discipline of Public Relations Judy Motion, Sally Davenport, Shirley Leitch and Liz Merlot 8. Corporate Reputation and the Discipline of Management Communication James O'Rourke, IV 9. Corporate Reputation and the Discipline of Communication Management Anne Gregory 10. | |
650 | 4 | |a Corporate culture | |
650 | 4 | |a Business ethics | |
650 | 4 | |a Mass media and business | |
650 | 0 | 7 | |a Unternehmen |0 (DE-588)4061963-1 |2 gnd |9 rswk-swf |
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689 | 0 | 3 | |a Prestige |0 (DE-588)4076334-1 |D s |
689 | 0 | |8 2\p |5 DE-604 | |
700 | 1 | |a Carroll, Craig E. |e Sonstige |4 oth | |
912 | |a ZDB-30-PAD |a ZDB-30-PBE | ||
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Datensatz im Suchindex
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any_adam_object | |
building | Verbundindex |
bvnumber | BV044189102 |
collection | ZDB-30-PAD ZDB-30-PBE |
contents | Machine generated contents note: Notes on Contributors Acknowledgments 1. Corporate Reputation and the Multiple Disciplinary Perspectives of Communication Craig E. Carroll SECTION 1: Communication Disciplines of Reputation 2. Corporate Reputation and the Discipline of Public Opinion Cees B.M. van Riel 3. Corporate Reputation and the Discipline of Interpersonal Communication Sherry Holladay 4. Corporate Reputation and the Discipline of Organizational Communication Robyn Remke 5. Corporate Reputation and the Discipline of Advertising Nora Rifon, Karen Smreker and Sookyong Kim 6. Corporate Reputation and the Discipline of Corporate Communication Peggy Simcic Brønn 7. Corporate Reputation and the Discipline of Public Relations Judy Motion, Sally Davenport, Shirley Leitch and Liz Merlot 8. Corporate Reputation and the Discipline of Management Communication James O'Rourke, IV 9. Corporate Reputation and the Discipline of Communication Management Anne Gregory 10. |
ctrlnum | (ZDB-30-PAD)EBC1158626 (ZDB-89-EBL)EBL1158626 (OCoLC)842846178 (DE-599)BVBBV044189102 |
dewey-full | 659.2 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.2 |
dewey-search | 659.2 |
dewey-sort | 3659.2 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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isbn | 9780470670989 9781118335451 |
language | English |
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series2 | Handbooks in communication and media |
spelling | The handbook of communication and corporate reputation edited by Craig E. Carroll Chicester [England] Wiley-Blackwell 2013 xxvii, 622 p. txt rdacontent c rdamedia cr rdacarrier Handbooks in communication and media 46 Includes bibliographical references and indexes "With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell's series of handbooks on communication and media reflects the growing visibility of large businesses' ethical profiles, and tracks the benefits that positive public attitudes can bring. Serves as the definitive research collection for a fast-growing field featuring contributions by key international scholars Brings together state-of-the-art communication studies insights on corporate reputation Identifies and addresses the lacunae in the research literature Applies new theoretical frameworks to corporate reputation "-- Machine generated contents note: Notes on Contributors Acknowledgments 1. Corporate Reputation and the Multiple Disciplinary Perspectives of Communication Craig E. Carroll SECTION 1: Communication Disciplines of Reputation 2. Corporate Reputation and the Discipline of Public Opinion Cees B.M. van Riel 3. Corporate Reputation and the Discipline of Interpersonal Communication Sherry Holladay 4. Corporate Reputation and the Discipline of Organizational Communication Robyn Remke 5. Corporate Reputation and the Discipline of Advertising Nora Rifon, Karen Smreker and Sookyong Kim 6. Corporate Reputation and the Discipline of Corporate Communication Peggy Simcic Brønn 7. Corporate Reputation and the Discipline of Public Relations Judy Motion, Sally Davenport, Shirley Leitch and Liz Merlot 8. Corporate Reputation and the Discipline of Management Communication James O'Rourke, IV 9. Corporate Reputation and the Discipline of Communication Management Anne Gregory 10. Corporate culture Business ethics Mass media and business Unternehmen (DE-588)4061963-1 gnd rswk-swf Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Prestige (DE-588)4076334-1 gnd rswk-swf Kommunikationsstrategie (DE-588)4201794-4 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Unternehmen (DE-588)4061963-1 s Öffentlichkeitsarbeit (DE-588)4043188-5 s Kommunikationsstrategie (DE-588)4201794-4 s Prestige (DE-588)4076334-1 s 2\p DE-604 Carroll, Craig E. Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | The handbook of communication and corporate reputation Machine generated contents note: Notes on Contributors Acknowledgments 1. Corporate Reputation and the Multiple Disciplinary Perspectives of Communication Craig E. Carroll SECTION 1: Communication Disciplines of Reputation 2. Corporate Reputation and the Discipline of Public Opinion Cees B.M. van Riel 3. Corporate Reputation and the Discipline of Interpersonal Communication Sherry Holladay 4. Corporate Reputation and the Discipline of Organizational Communication Robyn Remke 5. Corporate Reputation and the Discipline of Advertising Nora Rifon, Karen Smreker and Sookyong Kim 6. Corporate Reputation and the Discipline of Corporate Communication Peggy Simcic Brønn 7. Corporate Reputation and the Discipline of Public Relations Judy Motion, Sally Davenport, Shirley Leitch and Liz Merlot 8. Corporate Reputation and the Discipline of Management Communication James O'Rourke, IV 9. Corporate Reputation and the Discipline of Communication Management Anne Gregory 10. Corporate culture Business ethics Mass media and business Unternehmen (DE-588)4061963-1 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Prestige (DE-588)4076334-1 gnd Kommunikationsstrategie (DE-588)4201794-4 gnd |
subject_GND | (DE-588)4061963-1 (DE-588)4043188-5 (DE-588)4076334-1 (DE-588)4201794-4 (DE-588)4143413-4 |
title | The handbook of communication and corporate reputation |
title_auth | The handbook of communication and corporate reputation |
title_exact_search | The handbook of communication and corporate reputation |
title_full | The handbook of communication and corporate reputation edited by Craig E. Carroll |
title_fullStr | The handbook of communication and corporate reputation edited by Craig E. Carroll |
title_full_unstemmed | The handbook of communication and corporate reputation edited by Craig E. Carroll |
title_short | The handbook of communication and corporate reputation |
title_sort | the handbook of communication and corporate reputation |
topic | Corporate culture Business ethics Mass media and business Unternehmen (DE-588)4061963-1 gnd Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Prestige (DE-588)4076334-1 gnd Kommunikationsstrategie (DE-588)4201794-4 gnd |
topic_facet | Corporate culture Business ethics Mass media and business Unternehmen Öffentlichkeitsarbeit Prestige Kommunikationsstrategie Aufsatzsammlung |
work_keys_str_mv | AT carrollcraige thehandbookofcommunicationandcorporatereputation |