Facebook marketing: an hour a day
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Indianapolis, Ind.
John Wiley & Sons
c2012
|
| Ausgabe: | 2nd ed |
| Schriftenreihe: | Serious skills
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | xxii, 338 p. |
| ISBN: | 9781118147832 9781118225868 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV044188110 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 170220s2012 |||| o||u| ||||||eng d | ||
| 020 | |a 9781118147832 |9 978-1-118-14783-2 | ||
| 020 | |a 9781118225868 |c Online |9 978-1-118-22586-8 | ||
| 035 | |a (ZDB-30-PAD)EBC821834 | ||
| 035 | |a (ZDB-89-EBL)EBL821834 | ||
| 035 | |a (OCoLC)787842585 | ||
| 035 | |a (DE-599)BVBBV044188110 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.8/72 |2 22 | |
| 100 | 1 | |a Treadaway, Chris |d 1974- |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Facebook marketing |b an hour a day |c Chris Treadaway, Mari Smith |
| 250 | |a 2nd ed | ||
| 264 | 1 | |a Indianapolis, Ind. |b John Wiley & Sons |c c2012 | |
| 300 | |a xxii, 338 p. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 490 | 0 | |a Serious skills | |
| 500 | |a Includes bibliographical references and index | ||
| 505 | 0 | |a Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations | |
| 630 | 0 | 4 | |a Facebook (Electronic resource) |
| 650 | 4 | |a Internet marketing | |
| 650 | 4 | |a Social networks |x Computer network resources | |
| 650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Facebook |0 (DE-588)7679337-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketinginstrument |0 (DE-588)4214539-9 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Facebook |0 (DE-588)7679337-0 |D s |
| 689 | 0 | 1 | |a Marketinginstrument |0 (DE-588)4214539-9 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 689 | 1 | 0 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
| 689 | 1 | |8 2\p |5 DE-604 | |
| 700 | 1 | |a Smith, Mari |d 1966- |e Sonstige |4 oth | |
| 710 | 2 | |a Facebook (Firm) |e Sonstige |4 oth | |
| 710 | 2 | |a Sybex Inc |e Sonstige |4 oth | |
| 912 | |a ZDB-30-PAD |a ZDB-30-PBE | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029594901 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804177318092996608 |
|---|---|
| any_adam_object | |
| author | Treadaway, Chris 1974- |
| author_facet | Treadaway, Chris 1974- |
| author_role | aut |
| author_sort | Treadaway, Chris 1974- |
| author_variant | c t ct |
| building | Verbundindex |
| bvnumber | BV044188110 |
| collection | ZDB-30-PAD ZDB-30-PBE |
| contents | Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations |
| ctrlnum | (ZDB-30-PAD)EBC821834 (ZDB-89-EBL)EBL821834 (OCoLC)787842585 (DE-599)BVBBV044188110 |
| dewey-full | 658.8/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 2nd ed |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02339nmm a2200541zc 4500</leader><controlfield tag="001">BV044188110</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">170220s2012 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781118147832</subfield><subfield code="9">978-1-118-14783-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781118225868</subfield><subfield code="c">Online</subfield><subfield code="9">978-1-118-22586-8</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-30-PAD)EBC821834</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-89-EBL)EBL821834</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)787842585</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV044188110</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/72</subfield><subfield code="2">22</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Treadaway, Chris</subfield><subfield code="d">1974-</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Facebook marketing</subfield><subfield code="b">an hour a day</subfield><subfield code="c">Chris Treadaway, Mari Smith</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">2nd ed</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Indianapolis, Ind.</subfield><subfield code="b">John Wiley & Sons</subfield><subfield code="c">c2012</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">xxii, 338 p.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Serious skills</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index</subfield></datafield><datafield tag="505" ind1="0" ind2=" "><subfield code="a">Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations</subfield></datafield><datafield tag="630" ind1="0" ind2="4"><subfield code="a">Facebook (Electronic resource)</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Internet marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Social networks</subfield><subfield code="x">Computer network resources</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Facebook</subfield><subfield code="0">(DE-588)7679337-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketinginstrument</subfield><subfield code="0">(DE-588)4214539-9</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Facebook</subfield><subfield code="0">(DE-588)7679337-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Marketinginstrument</subfield><subfield code="0">(DE-588)4214539-9</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">1\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Smith, Mari</subfield><subfield code="d">1966-</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">Facebook (Firm)</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">Sybex Inc</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-PAD</subfield><subfield code="a">ZDB-30-PBE</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-029594901</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield></record></collection> |
| id | DE-604.BV044188110 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:46:10Z |
| institution | BVB |
| isbn | 9781118147832 9781118225868 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029594901 |
| oclc_num | 787842585 |
| open_access_boolean | |
| physical | xxii, 338 p. |
| psigel | ZDB-30-PAD ZDB-30-PBE |
| publishDate | 2012 |
| publishDateSearch | 2012 |
| publishDateSort | 2012 |
| publisher | John Wiley & Sons |
| record_format | marc |
| series2 | Serious skills |
| spelling | Treadaway, Chris 1974- Verfasser aut Facebook marketing an hour a day Chris Treadaway, Mari Smith 2nd ed Indianapolis, Ind. John Wiley & Sons c2012 xxii, 338 p. txt rdacontent c rdamedia cr rdacarrier Serious skills Includes bibliographical references and index Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations Facebook (Electronic resource) Internet marketing Social networks Computer network resources Online-Marketing (DE-588)7706419-7 gnd rswk-swf Facebook (DE-588)7679337-0 gnd rswk-swf Marketinginstrument (DE-588)4214539-9 gnd rswk-swf Facebook (DE-588)7679337-0 s Marketinginstrument (DE-588)4214539-9 s 1\p DE-604 Online-Marketing (DE-588)7706419-7 s 2\p DE-604 Smith, Mari 1966- Sonstige oth Facebook (Firm) Sonstige oth Sybex Inc Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Treadaway, Chris 1974- Facebook marketing an hour a day Internet marketing 1985-2010 -- What is Facebook? -- Develop a Facebook strategy and measure success -- Month 1: create the plan and get started -- Month 2: establish corporate presence with pages and groups -- Month 3: create demand with Facebook ads -- Month 4: advanced tactics and campaign integration -- Customized experiences via Facebook applications -- The analytics of Facebook -- Organizational considerations Facebook (Electronic resource) Internet marketing Social networks Computer network resources Online-Marketing (DE-588)7706419-7 gnd Facebook (DE-588)7679337-0 gnd Marketinginstrument (DE-588)4214539-9 gnd |
| subject_GND | (DE-588)7706419-7 (DE-588)7679337-0 (DE-588)4214539-9 |
| title | Facebook marketing an hour a day |
| title_auth | Facebook marketing an hour a day |
| title_exact_search | Facebook marketing an hour a day |
| title_full | Facebook marketing an hour a day Chris Treadaway, Mari Smith |
| title_fullStr | Facebook marketing an hour a day Chris Treadaway, Mari Smith |
| title_full_unstemmed | Facebook marketing an hour a day Chris Treadaway, Mari Smith |
| title_short | Facebook marketing |
| title_sort | facebook marketing an hour a day |
| title_sub | an hour a day |
| topic | Facebook (Electronic resource) Internet marketing Social networks Computer network resources Online-Marketing (DE-588)7706419-7 gnd Facebook (DE-588)7679337-0 gnd Marketinginstrument (DE-588)4214539-9 gnd |
| topic_facet | Facebook (Electronic resource) Internet marketing Social networks Computer network resources Online-Marketing Marketinginstrument |
| work_keys_str_mv | AT treadawaychris facebookmarketinganhouraday AT smithmari facebookmarketinganhouraday AT facebookfirm facebookmarketinganhouraday AT sybexinc facebookmarketinganhouraday |