Brand esSense: using sense, symbol and story to design brand identity
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London ; Phildelphia
Kogan Page Limited
2013
|
| Schlagworte: | |
| Beschreibung: | Description based on print version record |
| Beschreibung: | 1 online resource (232 pages) illustrations |
| ISBN: | 9780749470029 9780749470012 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV044185438 | ||
| 003 | DE-604 | ||
| 005 | 00000000000000.0 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 170220s2013 |||| o||u| ||||||eng d | ||
| 020 | |a 9780749470029 |c ebook |9 978-0-7494-7002-9 | ||
| 020 | |a 9780749470012 |c Print |9 978-0-7494-7001-2 | ||
| 035 | |a (ZDB-30-PAD)EBC1480859 | ||
| 035 | |a (ZDB-89-EBL)EBL1480859 | ||
| 035 | |a (ZDB-38-EBR)ebr10808770 | ||
| 035 | |a (OCoLC)867854396 | ||
| 035 | |a (DE-599)BVBBV044185438 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 082 | 0 | |a 658.8/27 |2 23 | |
| 100 | 1 | |a Gains, Neil |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Brand esSense |b using sense, symbol and story to design brand identity |c Neil Gains |
| 264 | 1 | |a London ; Phildelphia |b Kogan Page Limited |c 2013 | |
| 300 | |a 1 online resource (232 pages) |b illustrations | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Description based on print version record | ||
| 650 | 4 | |a Brand name products | |
| 650 | 4 | |a Branding (Marketing) | |
| 650 | 4 | |a Corporate image | |
| 650 | 4 | |a Logos (Symbols) | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |a Gains, Neil |t Brand esSense : using sense, symbol and story to design brand identity |
| 912 | |a ZDB-30-PAD |a ZDB-30-PBE | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029592229 | ||
Datensatz im Suchindex
| _version_ | 1804177313340850176 |
|---|---|
| any_adam_object | |
| author | Gains, Neil |
| author_facet | Gains, Neil |
| author_role | aut |
| author_sort | Gains, Neil |
| author_variant | n g ng |
| building | Verbundindex |
| bvnumber | BV044185438 |
| collection | ZDB-30-PAD ZDB-30-PBE |
| ctrlnum | (ZDB-30-PAD)EBC1480859 (ZDB-89-EBL)EBL1480859 (ZDB-38-EBR)ebr10808770 (OCoLC)867854396 (DE-599)BVBBV044185438 |
| dewey-full | 658.8/27 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/27 |
| dewey-search | 658.8/27 |
| dewey-sort | 3658.8 227 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01341nmm a2200385zc 4500</leader><controlfield tag="001">BV044185438</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">00000000000000.0</controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">170220s2013 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780749470029</subfield><subfield code="c">ebook</subfield><subfield code="9">978-0-7494-7002-9</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780749470012</subfield><subfield code="c">Print</subfield><subfield code="9">978-0-7494-7001-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-30-PAD)EBC1480859</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-89-EBL)EBL1480859</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-38-EBR)ebr10808770</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)867854396</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV044185438</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8/27</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Gains, Neil</subfield><subfield code="e">Verfasser</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Brand esSense</subfield><subfield code="b">using sense, symbol and story to design brand identity</subfield><subfield code="c">Neil Gains</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">London ; Phildelphia</subfield><subfield code="b">Kogan Page Limited</subfield><subfield code="c">2013</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (232 pages)</subfield><subfield code="b">illustrations</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Description based on print version record</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Brand name products</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Branding (Marketing)</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Corporate image</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Logos (Symbols)</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="a">Gains, Neil</subfield><subfield code="t">Brand esSense : using sense, symbol and story to design brand identity</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-PAD</subfield><subfield code="a">ZDB-30-PBE</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-029592229</subfield></datafield></record></collection> |
| id | DE-604.BV044185438 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:46:05Z |
| institution | BVB |
| isbn | 9780749470029 9780749470012 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029592229 |
| oclc_num | 867854396 |
| open_access_boolean | |
| physical | 1 online resource (232 pages) illustrations |
| psigel | ZDB-30-PAD ZDB-30-PBE |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | Kogan Page Limited |
| record_format | marc |
| spelling | Gains, Neil Verfasser aut Brand esSense using sense, symbol and story to design brand identity Neil Gains London ; Phildelphia Kogan Page Limited 2013 1 online resource (232 pages) illustrations txt rdacontent c rdamedia cr rdacarrier Description based on print version record Brand name products Branding (Marketing) Corporate image Logos (Symbols) Erscheint auch als Druck-Ausgabe Gains, Neil Brand esSense : using sense, symbol and story to design brand identity |
| spellingShingle | Gains, Neil Brand esSense using sense, symbol and story to design brand identity Brand name products Branding (Marketing) Corporate image Logos (Symbols) |
| title | Brand esSense using sense, symbol and story to design brand identity |
| title_auth | Brand esSense using sense, symbol and story to design brand identity |
| title_exact_search | Brand esSense using sense, symbol and story to design brand identity |
| title_full | Brand esSense using sense, symbol and story to design brand identity Neil Gains |
| title_fullStr | Brand esSense using sense, symbol and story to design brand identity Neil Gains |
| title_full_unstemmed | Brand esSense using sense, symbol and story to design brand identity Neil Gains |
| title_short | Brand esSense |
| title_sort | brand essense using sense symbol and story to design brand identity |
| title_sub | using sense, symbol and story to design brand identity |
| topic | Brand name products Branding (Marketing) Corporate image Logos (Symbols) |
| topic_facet | Brand name products Branding (Marketing) Corporate image Logos (Symbols) |
| work_keys_str_mv | AT gainsneil brandessenseusingsensesymbolandstorytodesignbrandidentity |