New product forecasting: an applied approach
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Armonk, N.Y.
M.E. Sharpe, Inc.
c2006
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Schlagworte: | |
Beschreibung: | Includes bibliographical references (p. 149-152) and index |
Beschreibung: | xviii, 157 p. |
ISBN: | 0765616092 |
Internformat
MARC
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035 | |a (ZDB-30-PAD)EBC1899979 | ||
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082 | 0 | |a 658.5/75 |2 22 | |
100 | 1 | |a Kahn, Kenneth B. |e Verfasser |4 aut | |
245 | 1 | 0 | |a New product forecasting |b an applied approach |c Kenneth B. Kahn ; foreword by Martin Joseph and Alec Finney |
264 | 1 | |a Armonk, N.Y. |b M.E. Sharpe, Inc. |c c2006 | |
300 | |a xviii, 157 p. | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
500 | |a Includes bibliographical references (p. 149-152) and index | ||
505 | 0 | |a Foundations of applied new product forecasting -- Introduction to applied new product forecasting -- Clarifying the terminology of product, service, and/or offering -- A new product forecasting directive -- Beginning the new product forecasting endeavor -- Types of new product estimates -- New product planning versus new product forecasting -- Types of new products -- New product forecasting techniques -- New product forecasting strategy : linking techniques to type of new product -- Key concepts -- Discussion questions -- New product development and new product forecasting: process and structure -- The new product development process -- Using teams to structure new product development -- The new product forecasting process -- Assumptions management -- S&op and new product forecasting -- Key concepts -- Discussion questions -- New product forecasting techniques -- Judgmental new product forecasting techniques -- Jury of executive opinion -- Sales force composite -- | |
650 | 4 | |a New products |x Forecasting |x Methodology | |
650 | 4 | |a Product management | |
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650 | 0 | 7 | |a Marktentwicklung |0 (DE-588)4123713-4 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Kahn, Kenneth B. |
author_facet | Kahn, Kenneth B. |
author_role | aut |
author_sort | Kahn, Kenneth B. |
author_variant | k b k kb kbk |
building | Verbundindex |
bvnumber | BV044180291 |
collection | ZDB-30-PAD ZDB-30-PBE |
contents | Foundations of applied new product forecasting -- Introduction to applied new product forecasting -- Clarifying the terminology of product, service, and/or offering -- A new product forecasting directive -- Beginning the new product forecasting endeavor -- Types of new product estimates -- New product planning versus new product forecasting -- Types of new products -- New product forecasting techniques -- New product forecasting strategy : linking techniques to type of new product -- Key concepts -- Discussion questions -- New product development and new product forecasting: process and structure -- The new product development process -- Using teams to structure new product development -- The new product forecasting process -- Assumptions management -- S&op and new product forecasting -- Key concepts -- Discussion questions -- New product forecasting techniques -- Judgmental new product forecasting techniques -- Jury of executive opinion -- Sales force composite -- |
ctrlnum | (ZDB-30-PAD)EBC1899979 (ZDB-89-EBL)EBL1899979 (OCoLC)898771343 (DE-599)BVBBV044180291 |
dewey-full | 658.5/75 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.5/75 |
dewey-search | 658.5/75 |
dewey-sort | 3658.5 275 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV044180291 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:45:58Z |
institution | BVB |
isbn | 0765616092 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029587136 |
oclc_num | 898771343 |
open_access_boolean | |
physical | xviii, 157 p. |
psigel | ZDB-30-PAD ZDB-30-PBE |
publishDate | 2006 |
publishDateSearch | 2006 |
publishDateSort | 2006 |
publisher | M.E. Sharpe, Inc. |
record_format | marc |
spelling | Kahn, Kenneth B. Verfasser aut New product forecasting an applied approach Kenneth B. Kahn ; foreword by Martin Joseph and Alec Finney Armonk, N.Y. M.E. Sharpe, Inc. c2006 xviii, 157 p. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references (p. 149-152) and index Foundations of applied new product forecasting -- Introduction to applied new product forecasting -- Clarifying the terminology of product, service, and/or offering -- A new product forecasting directive -- Beginning the new product forecasting endeavor -- Types of new product estimates -- New product planning versus new product forecasting -- Types of new products -- New product forecasting techniques -- New product forecasting strategy : linking techniques to type of new product -- Key concepts -- Discussion questions -- New product development and new product forecasting: process and structure -- The new product development process -- Using teams to structure new product development -- The new product forecasting process -- Assumptions management -- S&op and new product forecasting -- Key concepts -- Discussion questions -- New product forecasting techniques -- Judgmental new product forecasting techniques -- Jury of executive opinion -- Sales force composite -- New products Forecasting Methodology Product management Prognoseverfahren (DE-588)4358095-6 gnd rswk-swf Neues Produkt (DE-588)4171552-4 gnd rswk-swf Marktentwicklung (DE-588)4123713-4 gnd rswk-swf Neues Produkt (DE-588)4171552-4 s Marktentwicklung (DE-588)4123713-4 s Prognoseverfahren (DE-588)4358095-6 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Kahn, Kenneth B. New product forecasting an applied approach Foundations of applied new product forecasting -- Introduction to applied new product forecasting -- Clarifying the terminology of product, service, and/or offering -- A new product forecasting directive -- Beginning the new product forecasting endeavor -- Types of new product estimates -- New product planning versus new product forecasting -- Types of new products -- New product forecasting techniques -- New product forecasting strategy : linking techniques to type of new product -- Key concepts -- Discussion questions -- New product development and new product forecasting: process and structure -- The new product development process -- Using teams to structure new product development -- The new product forecasting process -- Assumptions management -- S&op and new product forecasting -- Key concepts -- Discussion questions -- New product forecasting techniques -- Judgmental new product forecasting techniques -- Jury of executive opinion -- Sales force composite -- New products Forecasting Methodology Product management Prognoseverfahren (DE-588)4358095-6 gnd Neues Produkt (DE-588)4171552-4 gnd Marktentwicklung (DE-588)4123713-4 gnd |
subject_GND | (DE-588)4358095-6 (DE-588)4171552-4 (DE-588)4123713-4 |
title | New product forecasting an applied approach |
title_auth | New product forecasting an applied approach |
title_exact_search | New product forecasting an applied approach |
title_full | New product forecasting an applied approach Kenneth B. Kahn ; foreword by Martin Joseph and Alec Finney |
title_fullStr | New product forecasting an applied approach Kenneth B. Kahn ; foreword by Martin Joseph and Alec Finney |
title_full_unstemmed | New product forecasting an applied approach Kenneth B. Kahn ; foreword by Martin Joseph and Alec Finney |
title_short | New product forecasting |
title_sort | new product forecasting an applied approach |
title_sub | an applied approach |
topic | New products Forecasting Methodology Product management Prognoseverfahren (DE-588)4358095-6 gnd Neues Produkt (DE-588)4171552-4 gnd Marktentwicklung (DE-588)4123713-4 gnd |
topic_facet | New products Forecasting Methodology Product management Prognoseverfahren Neues Produkt Marktentwicklung |
work_keys_str_mv | AT kahnkennethb newproductforecastinganappliedapproach |