The passion conversation: understanding, sparking, and sustaining word of mouth marketing
Gespeichert in:
Format: | Elektronisch E-Book |
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Sprache: | English |
Veröffentlicht: |
Hoboken, N.J.
John Wiley & Sons, Inc.
2013
|
Schlagworte: | |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | xii, 212 p. |
ISBN: | 9781118767948 |
Internformat
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300 | |a xii, 212 p. | ||
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Datensatz im Suchindex
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dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/72 |
dewey-search | 658.8/72 |
dewey-sort | 3658.8 272 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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illustrated | Not Illustrated |
indexdate | 2024-07-10T07:45:54Z |
institution | BVB |
isbn | 9781118767948 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029584778 |
oclc_num | 844775002 |
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physical | xii, 212 p. |
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publishDate | 2013 |
publishDateSearch | 2013 |
publishDateSort | 2013 |
publisher | John Wiley & Sons, Inc. |
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spelling | The passion conversation understanding, sparking, and sustaining word of mouth marketing Robbin Phillips ... [et al.] Hoboken, N.J. John Wiley & Sons, Inc. 2013 xii, 212 p. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Word-of-mouth advertising Business referrals Marketing Phillips, Robbin Sonstige oth Erscheint auch als Druck-Ausgabe, Hardcover 978-1-118-53333-8 |
spellingShingle | The passion conversation understanding, sparking, and sustaining word of mouth marketing Word-of-mouth advertising Business referrals Marketing |
title | The passion conversation understanding, sparking, and sustaining word of mouth marketing |
title_auth | The passion conversation understanding, sparking, and sustaining word of mouth marketing |
title_exact_search | The passion conversation understanding, sparking, and sustaining word of mouth marketing |
title_full | The passion conversation understanding, sparking, and sustaining word of mouth marketing Robbin Phillips ... [et al.] |
title_fullStr | The passion conversation understanding, sparking, and sustaining word of mouth marketing Robbin Phillips ... [et al.] |
title_full_unstemmed | The passion conversation understanding, sparking, and sustaining word of mouth marketing Robbin Phillips ... [et al.] |
title_short | The passion conversation |
title_sort | the passion conversation understanding sparking and sustaining word of mouth marketing |
title_sub | understanding, sparking, and sustaining word of mouth marketing |
topic | Word-of-mouth advertising Business referrals Marketing |
topic_facet | Word-of-mouth advertising Business referrals Marketing |
work_keys_str_mv | AT phillipsrobbin thepassionconversationunderstandingsparkingandsustainingwordofmouthmarketing |