Interdisciplinary approaches to product design, innovation, & branding in international marketing:
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Bingley
Emerald
2012
|
| Schriftenreihe: | Advances in international marketing
Volume 23 |
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references |
| Beschreibung: | xx, 339 p. |
| ISBN: | 9781781900161 9781781900178 |
Internformat
MARC
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Datensatz im Suchindex
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| dewey-hundreds | 600 - Technology (Applied sciences) |
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| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| language | English |
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| series | Advances in international marketing |
| series2 | Advances in international marketing |
| spelling | Interdisciplinary approaches to product design, innovation, & branding in international marketing edited by K. Scott Swan, Shaoming Zou Bingley Emerald 2012 xx, 339 p. txt rdacontent c rdamedia cr rdacarrier Advances in international marketing Volume 23 Includes bibliographical references Multinationales Unternehmen Export marketing International business enterprises Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Neues Produkt (DE-588)4171552-4 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Neues Produkt (DE-588)4171552-4 s Internationales Marketing (DE-588)4125431-4 s 2\p DE-604 Swan, K. Scott edt Zou, Shaoming edt Advances in international marketing Volume 23 (DE-604)BV002716291 23 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Interdisciplinary approaches to product design, innovation, & branding in international marketing Advances in international marketing Multinationales Unternehmen Export marketing International business enterprises Internationales Marketing (DE-588)4125431-4 gnd Neues Produkt (DE-588)4171552-4 gnd |
| subject_GND | (DE-588)4125431-4 (DE-588)4171552-4 (DE-588)4143413-4 |
| title | Interdisciplinary approaches to product design, innovation, & branding in international marketing |
| title_auth | Interdisciplinary approaches to product design, innovation, & branding in international marketing |
| title_exact_search | Interdisciplinary approaches to product design, innovation, & branding in international marketing |
| title_full | Interdisciplinary approaches to product design, innovation, & branding in international marketing edited by K. Scott Swan, Shaoming Zou |
| title_fullStr | Interdisciplinary approaches to product design, innovation, & branding in international marketing edited by K. Scott Swan, Shaoming Zou |
| title_full_unstemmed | Interdisciplinary approaches to product design, innovation, & branding in international marketing edited by K. Scott Swan, Shaoming Zou |
| title_short | Interdisciplinary approaches to product design, innovation, & branding in international marketing |
| title_sort | interdisciplinary approaches to product design innovation branding in international marketing |
| topic | Multinationales Unternehmen Export marketing International business enterprises Internationales Marketing (DE-588)4125431-4 gnd Neues Produkt (DE-588)4171552-4 gnd |
| topic_facet | Multinationales Unternehmen Export marketing International business enterprises Internationales Marketing Neues Produkt Aufsatzsammlung |
| volume_link | (DE-604)BV002716291 |
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