Brand anarchy: managing corporate reputation
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
London
Bloomsbury Pub.
2012
|
Schlagworte: | |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | xvi, 256 p |
ISBN: | 9781408157220 9781408159699 |
Internformat
MARC
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020 | |a 9781408157220 |9 978-1-4081-5722-0 | ||
020 | |a 9781408159699 |c Online |9 978-1-4081-5969-9 | ||
035 | |a (ZDB-30-PAD)EBC863153 | ||
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245 | 1 | 0 | |a Brand anarchy |b managing corporate reputation |c Steve Earl and Stephen Waddington |
264 | 1 | |a London |b Bloomsbury Pub. |c 2012 | |
300 | |a xvi, 256 p | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
500 | |a Includes bibliographical references and index | ||
650 | 4 | |a Brand name products | |
650 | 4 | |a Product management | |
650 | 4 | |a Corporate image | |
700 | 1 | |a Waddington, Stephen |e Sonstige |4 oth | |
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Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Earl, Steve |
author_facet | Earl, Steve |
author_role | aut |
author_sort | Earl, Steve |
author_variant | s e se |
building | Verbundindex |
bvnumber | BV044162482 |
collection | ZDB-30-PAD ZDB-30-PBE |
ctrlnum | (ZDB-30-PAD)EBC863153 (ZDB-89-EBL)EBL863153 (OCoLC)782877294 (DE-599)BVBBV044162482 |
dewey-full | 659.1342 659.2 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.1342 659.2 |
dewey-search | 659.1342 659.2 |
dewey-sort | 3659.1342 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV044162482 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:45:28Z |
institution | BVB |
isbn | 9781408157220 9781408159699 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029569327 |
oclc_num | 782877294 |
open_access_boolean | |
physical | xvi, 256 p |
psigel | ZDB-30-PAD ZDB-30-PBE |
publishDate | 2012 |
publishDateSearch | 2012 |
publishDateSort | 2012 |
publisher | Bloomsbury Pub. |
record_format | marc |
spelling | Earl, Steve Verfasser aut Brand anarchy managing corporate reputation Steve Earl and Stephen Waddington London Bloomsbury Pub. 2012 xvi, 256 p txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Brand name products Product management Corporate image Waddington, Stephen Sonstige oth |
spellingShingle | Earl, Steve Brand anarchy managing corporate reputation Brand name products Product management Corporate image |
title | Brand anarchy managing corporate reputation |
title_auth | Brand anarchy managing corporate reputation |
title_exact_search | Brand anarchy managing corporate reputation |
title_full | Brand anarchy managing corporate reputation Steve Earl and Stephen Waddington |
title_fullStr | Brand anarchy managing corporate reputation Steve Earl and Stephen Waddington |
title_full_unstemmed | Brand anarchy managing corporate reputation Steve Earl and Stephen Waddington |
title_short | Brand anarchy |
title_sort | brand anarchy managing corporate reputation |
title_sub | managing corporate reputation |
topic | Brand name products Product management Corporate image |
topic_facet | Brand name products Product management Corporate image |
work_keys_str_mv | AT earlsteve brandanarchymanagingcorporatereputation AT waddingtonstephen brandanarchymanagingcorporatereputation |