Pharmaceutical lifecycle management: making the most of each and every brand
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hoboken, N.J.
John Wiley & Sons
c2012
|
| Schlagworte: | |
| Online-Zugang: | Buchcover |
| Beschreibung: | Includes index |
| Beschreibung: | xxii, 389 p. |
| ISBN: | 9781118266793 |
Internformat
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| 100 | 1 | |a Ellery, Tony |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Pharmaceutical lifecycle management |b making the most of each and every brand |c Tony Ellery, Neal Hansen |
| 264 | 1 | |a Hoboken, N.J. |b John Wiley & Sons |c c2012 | |
| 300 | |a xxii, 389 p. | ||
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| 337 | |b c |2 rdamedia | ||
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| 500 | |a Includes index | ||
| 505 | 0 | |a pt. A. Lifecycle management business environment -- pt. B. Lifecycle management regulatory and legal environment -- pt. C. Patents and exclusivities -- pt. D. Developmental LCM -- pt. E. Commercial LCM -- pt. F. Biologics and biosimilars -- pt. G. The integrated brand LCM strategy and its implementation -- pt. H. Integrating LCM with portfolio management | |
| 650 | 4 | |a Pharmaceutical industry |x Economic aspects | |
| 650 | 4 | |a Drug approval |x Economic aspects | |
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Datensatz im Suchindex
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| any_adam_object | 1 |
| author | Ellery, Tony |
| author_facet | Ellery, Tony |
| author_role | aut |
| author_sort | Ellery, Tony |
| author_variant | t e te |
| building | Verbundindex |
| bvnumber | BV044160729 |
| classification_rvk | QR 525 |
| collection | ZDB-30-PAD |
| contents | pt. A. Lifecycle management business environment -- pt. B. Lifecycle management regulatory and legal environment -- pt. C. Patents and exclusivities -- pt. D. Developmental LCM -- pt. E. Commercial LCM -- pt. F. Biologics and biosimilars -- pt. G. The integrated brand LCM strategy and its implementation -- pt. H. Integrating LCM with portfolio management |
| ctrlnum | (ZDB-30-PAD)EBC832587 (ZDB-89-EBL)EBL832587 (OCoLC)797824835 (DE-599)BVBBV044160729 |
| dewey-full | 338.4/76153 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 338 - Production |
| dewey-raw | 338.4/76153 |
| dewey-search | 338.4/76153 |
| dewey-sort | 3338.4 576153 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:45:26Z |
| institution | BVB |
| isbn | 9781118266793 |
| language | English |
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| spelling | Ellery, Tony Verfasser aut Pharmaceutical lifecycle management making the most of each and every brand Tony Ellery, Neal Hansen Hoboken, N.J. John Wiley & Sons c2012 xxii, 389 p. txt rdacontent c rdamedia cr rdacarrier Includes index pt. A. Lifecycle management business environment -- pt. B. Lifecycle management regulatory and legal environment -- pt. C. Patents and exclusivities -- pt. D. Developmental LCM -- pt. E. Commercial LCM -- pt. F. Biologics and biosimilars -- pt. G. The integrated brand LCM strategy and its implementation -- pt. H. Integrating LCM with portfolio management Pharmaceutical industry Economic aspects Drug approval Economic aspects Arzneimittel (DE-588)4003115-9 gnd rswk-swf Produktlebenszyklus (DE-588)4135136-8 gnd rswk-swf Arzneimittel (DE-588)4003115-9 s Produktlebenszyklus (DE-588)4135136-8 s 1\p DE-604 Hansen, Neal Sonstige oth Erscheint auch als Druck-Ausgabe, Hardcover 978-0-470-48753-2 SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029567574&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Buchcover 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Ellery, Tony Pharmaceutical lifecycle management making the most of each and every brand pt. A. Lifecycle management business environment -- pt. B. Lifecycle management regulatory and legal environment -- pt. C. Patents and exclusivities -- pt. D. Developmental LCM -- pt. E. Commercial LCM -- pt. F. Biologics and biosimilars -- pt. G. The integrated brand LCM strategy and its implementation -- pt. H. Integrating LCM with portfolio management Pharmaceutical industry Economic aspects Drug approval Economic aspects Arzneimittel (DE-588)4003115-9 gnd Produktlebenszyklus (DE-588)4135136-8 gnd |
| subject_GND | (DE-588)4003115-9 (DE-588)4135136-8 |
| title | Pharmaceutical lifecycle management making the most of each and every brand |
| title_auth | Pharmaceutical lifecycle management making the most of each and every brand |
| title_exact_search | Pharmaceutical lifecycle management making the most of each and every brand |
| title_full | Pharmaceutical lifecycle management making the most of each and every brand Tony Ellery, Neal Hansen |
| title_fullStr | Pharmaceutical lifecycle management making the most of each and every brand Tony Ellery, Neal Hansen |
| title_full_unstemmed | Pharmaceutical lifecycle management making the most of each and every brand Tony Ellery, Neal Hansen |
| title_short | Pharmaceutical lifecycle management |
| title_sort | pharmaceutical lifecycle management making the most of each and every brand |
| title_sub | making the most of each and every brand |
| topic | Pharmaceutical industry Economic aspects Drug approval Economic aspects Arzneimittel (DE-588)4003115-9 gnd Produktlebenszyklus (DE-588)4135136-8 gnd |
| topic_facet | Pharmaceutical industry Economic aspects Drug approval Economic aspects Arzneimittel Produktlebenszyklus |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029567574&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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