Leading the narrative: the case for strategic communication
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Annapolis, Md.
Naval Institute Press
2011
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | x, 126 p. |
| ISBN: | 9781612510477 9781612510699 |
Internformat
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| 100 | 1 | |a Eder, Mari K. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Leading the narrative |b the case for strategic communication |c Mari K. Eder |
| 264 | 1 | |a Annapolis, Md. |b Naval Institute Press |c 2011 | |
| 300 | |a x, 126 p. | ||
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| 500 | |a Includes bibliographical references and index | ||
| 505 | 0 | |a Military media relations -- Crisis communication and conflict storytelling -- Strategic communication and the battle of ideas -- Toward strategic communication -- The missing element: strategic communication -- The golden thread: building champions and connections -- The toxic information environment -- The cowboy and the soldier: military communication ethics -- The cable, the dish, and the blog: media communication ethics -- Challenge to change: developing leaders for the twenty-first century | |
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Datensatz im Suchindex
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| author | Eder, Mari K. |
| author_facet | Eder, Mari K. |
| author_role | aut |
| author_sort | Eder, Mari K. |
| author_variant | m k e mk mke |
| building | Verbundindex |
| bvnumber | BV044160580 |
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| contents | Military media relations -- Crisis communication and conflict storytelling -- Strategic communication and the battle of ideas -- Toward strategic communication -- The missing element: strategic communication -- The golden thread: building champions and connections -- The toxic information environment -- The cowboy and the soldier: military communication ethics -- The cable, the dish, and the blog: media communication ethics -- Challenge to change: developing leaders for the twenty-first century |
| ctrlnum | (ZDB-30-PAD)EBC829773 (ZDB-89-EBL)EBL829773 (OCoLC)772592971 (DE-599)BVBBV044160580 |
| dewey-full | 355.3/420973 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 355 - Military science |
| dewey-raw | 355.3/420973 |
| dewey-search | 355.3/420973 |
| dewey-sort | 3355.3 6420973 |
| dewey-tens | 350 - Public administration and military science |
| discipline | Militärwissenschaft |
| format | Electronic eBook |
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| isbn | 9781612510477 9781612510699 |
| language | English |
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| spelling | Eder, Mari K. Verfasser aut Leading the narrative the case for strategic communication Mari K. Eder Annapolis, Md. Naval Institute Press 2011 x, 126 p. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Military media relations -- Crisis communication and conflict storytelling -- Strategic communication and the battle of ideas -- Toward strategic communication -- The missing element: strategic communication -- The golden thread: building champions and connections -- The toxic information environment -- The cowboy and the soldier: military communication ethics -- The cable, the dish, and the blog: media communication ethics -- Challenge to change: developing leaders for the twenty-first century Armed Forces and mass media United States Communication policy United States Kommunikationsstrategie (DE-588)4201794-4 gnd rswk-swf Militär (DE-588)4039305-7 gnd rswk-swf Regierung (DE-588)4049012-9 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Kommunikationspolitik (DE-588)4232471-3 gnd rswk-swf USA USA (DE-588)4078704-7 gnd rswk-swf USA (DE-588)4078704-7 g Militär (DE-588)4039305-7 s Regierung (DE-588)4049012-9 s Unternehmen (DE-588)4061963-1 s Kommunikationspolitik (DE-588)4232471-3 s Kommunikationsstrategie (DE-588)4201794-4 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Eder, Mari K. Leading the narrative the case for strategic communication Military media relations -- Crisis communication and conflict storytelling -- Strategic communication and the battle of ideas -- Toward strategic communication -- The missing element: strategic communication -- The golden thread: building champions and connections -- The toxic information environment -- The cowboy and the soldier: military communication ethics -- The cable, the dish, and the blog: media communication ethics -- Challenge to change: developing leaders for the twenty-first century Armed Forces and mass media United States Communication policy United States Kommunikationsstrategie (DE-588)4201794-4 gnd Militär (DE-588)4039305-7 gnd Regierung (DE-588)4049012-9 gnd Unternehmen (DE-588)4061963-1 gnd Kommunikationspolitik (DE-588)4232471-3 gnd |
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| title | Leading the narrative the case for strategic communication |
| title_auth | Leading the narrative the case for strategic communication |
| title_exact_search | Leading the narrative the case for strategic communication |
| title_full | Leading the narrative the case for strategic communication Mari K. Eder |
| title_fullStr | Leading the narrative the case for strategic communication Mari K. Eder |
| title_full_unstemmed | Leading the narrative the case for strategic communication Mari K. Eder |
| title_short | Leading the narrative |
| title_sort | leading the narrative the case for strategic communication |
| title_sub | the case for strategic communication |
| topic | Armed Forces and mass media United States Communication policy United States Kommunikationsstrategie (DE-588)4201794-4 gnd Militär (DE-588)4039305-7 gnd Regierung (DE-588)4049012-9 gnd Unternehmen (DE-588)4061963-1 gnd Kommunikationspolitik (DE-588)4232471-3 gnd |
| topic_facet | Armed Forces and mass media United States Communication policy United States Kommunikationsstrategie Militär Regierung Unternehmen Kommunikationspolitik USA |
| work_keys_str_mv | AT edermarik leadingthenarrativethecaseforstrategiccommunication |