Landing page optimization: the definitive guide to testing and tuning for conversions
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Indianapolis, Ind.
John Wiley & Sons
c2012
|
Ausgabe: | 2nd ed |
Schlagworte: | |
Online-Zugang: | Buchcover |
Beschreibung: | Includes index |
Beschreibung: | xviii, 461 p. |
ISBN: | 9780470610121 9781118220726 |
Internformat
MARC
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100 | 1 | |a Ash, Tim |d 1965- |e Verfasser |4 aut | |
245 | 1 | 0 | |a Landing page optimization |b the definitive guide to testing and tuning for conversions |c Tim Ash, Rich Page, Maura Ginty |
250 | |a 2nd ed | ||
264 | 1 | |a Indianapolis, Ind. |b John Wiley & Sons |c c2012 | |
300 | |a xviii, 461 p. | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
500 | |a Includes index | ||
505 | 0 | |a pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning | |
650 | 4 | |a Web sites |x Evaluation | |
650 | 4 | |a Web sites |x Testing | |
650 | 4 | |a Web sites |x Design | |
650 | 4 | |a Internet marketing | |
650 | 0 | 7 | |a Nutzung |0 (DE-588)4120814-6 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Softwarewerkzeug |0 (DE-588)4116526-3 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Optimierung |0 (DE-588)4043664-0 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Website |0 (DE-588)4596172-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Landing Page |0 (DE-588)7661745-2 |2 gnd |9 rswk-swf |
689 | 0 | 0 | |a Landing Page |0 (DE-588)7661745-2 |D s |
689 | 0 | 1 | |a Website |0 (DE-588)4596172-4 |D s |
689 | 0 | 2 | |a Nutzung |0 (DE-588)4120814-6 |D s |
689 | 0 | 3 | |a Optimierung |0 (DE-588)4043664-0 |D s |
689 | 0 | 4 | |a Softwarewerkzeug |0 (DE-588)4116526-3 |D s |
689 | 0 | |8 1\p |5 DE-604 | |
700 | 1 | |a Page, Rich |e Sonstige |4 oth | |
700 | 1 | |a Ginty, Maura |e Sonstige |4 oth | |
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883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
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---|---|
any_adam_object | 1 |
author | Ash, Tim 1965- |
author_facet | Ash, Tim 1965- |
author_role | aut |
author_sort | Ash, Tim 1965- |
author_variant | t a ta |
building | Verbundindex |
bvnumber | BV044159684 |
collection | ZDB-30-PAD |
contents | pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning |
ctrlnum | (ZDB-30-PAD)EBC817937 (ZDB-89-EBL)EBL817937 (OCoLC)807062167 (DE-599)BVBBV044159684 |
dewey-full | 006.7 |
dewey-hundreds | 000 - Computer science, information, general works |
dewey-ones | 006 - Special computer methods |
dewey-raw | 006.7 |
dewey-search | 006.7 |
dewey-sort | 16.7 |
dewey-tens | 000 - Computer science, information, general works |
discipline | Informatik |
edition | 2nd ed |
format | Electronic eBook |
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indexdate | 2024-07-10T07:45:24Z |
institution | BVB |
isbn | 9780470610121 9781118220726 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029566529 |
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physical | xviii, 461 p. |
psigel | ZDB-30-PAD |
publishDate | 2012 |
publishDateSearch | 2012 |
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publisher | John Wiley & Sons |
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spelling | Ash, Tim 1965- Verfasser aut Landing page optimization the definitive guide to testing and tuning for conversions Tim Ash, Rich Page, Maura Ginty 2nd ed Indianapolis, Ind. John Wiley & Sons c2012 xviii, 461 p. txt rdacontent c rdamedia cr rdacarrier Includes index pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning Web sites Evaluation Web sites Testing Web sites Design Internet marketing Nutzung (DE-588)4120814-6 gnd rswk-swf Softwarewerkzeug (DE-588)4116526-3 gnd rswk-swf Optimierung (DE-588)4043664-0 gnd rswk-swf Website (DE-588)4596172-4 gnd rswk-swf Landing Page (DE-588)7661745-2 gnd rswk-swf Landing Page (DE-588)7661745-2 s Website (DE-588)4596172-4 s Nutzung (DE-588)4120814-6 s Optimierung (DE-588)4043664-0 s Softwarewerkzeug (DE-588)4116526-3 s 1\p DE-604 Page, Rich Sonstige oth Ginty, Maura Sonstige oth SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029566529&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Buchcover 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Ash, Tim 1965- Landing page optimization the definitive guide to testing and tuning for conversions pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning Web sites Evaluation Web sites Testing Web sites Design Internet marketing Nutzung (DE-588)4120814-6 gnd Softwarewerkzeug (DE-588)4116526-3 gnd Optimierung (DE-588)4043664-0 gnd Website (DE-588)4596172-4 gnd Landing Page (DE-588)7661745-2 gnd |
subject_GND | (DE-588)4120814-6 (DE-588)4116526-3 (DE-588)4043664-0 (DE-588)4596172-4 (DE-588)7661745-2 |
title | Landing page optimization the definitive guide to testing and tuning for conversions |
title_auth | Landing page optimization the definitive guide to testing and tuning for conversions |
title_exact_search | Landing page optimization the definitive guide to testing and tuning for conversions |
title_full | Landing page optimization the definitive guide to testing and tuning for conversions Tim Ash, Rich Page, Maura Ginty |
title_fullStr | Landing page optimization the definitive guide to testing and tuning for conversions Tim Ash, Rich Page, Maura Ginty |
title_full_unstemmed | Landing page optimization the definitive guide to testing and tuning for conversions Tim Ash, Rich Page, Maura Ginty |
title_short | Landing page optimization |
title_sort | landing page optimization the definitive guide to testing and tuning for conversions |
title_sub | the definitive guide to testing and tuning for conversions |
topic | Web sites Evaluation Web sites Testing Web sites Design Internet marketing Nutzung (DE-588)4120814-6 gnd Softwarewerkzeug (DE-588)4116526-3 gnd Optimierung (DE-588)4043664-0 gnd Website (DE-588)4596172-4 gnd Landing Page (DE-588)7661745-2 gnd |
topic_facet | Web sites Evaluation Web sites Testing Web sites Design Internet marketing Nutzung Softwarewerkzeug Optimierung Website Landing Page |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029566529&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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