Marketing plans: how to prepare them, how to use them
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Chichester, West Sussex, U.K.
Wiley
2011
|
| Ausgabe: | 7th ed |
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | xvi, 573 p. |
| ISBN: | 0470669977 9780470669976 9780470670163 |
Internformat
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| 100 | 1 | |a McDonald, Malcolm |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing plans |b how to prepare them, how to use them |c Malcolm McDonald, Hugh Wilson |
| 250 | |a 7th ed | ||
| 264 | 1 | |a Chichester, West Sussex, U.K. |b Wiley |c 2011 | |
| 300 | |a xvi, 573 p. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Marketing |x Management | |
| 650 | 4 | |a Marketing |x Planning | |
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Datensatz im Suchindex
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| any_adam_object | |
| author | McDonald, Malcolm |
| author_facet | McDonald, Malcolm |
| author_role | aut |
| author_sort | McDonald, Malcolm |
| author_variant | m m mm |
| building | Verbundindex |
| bvnumber | BV044154986 |
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| ctrlnum | (ZDB-30-PAD)EBC706779 (ZDB-89-EBL)EBL706779 (OCoLC)755982651 (DE-599)BVBBV044154986 |
| dewey-full | 658.802 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.802 |
| dewey-search | 658.802 |
| dewey-sort | 3658.802 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 7th ed |
| format | Electronic eBook |
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| id | DE-604.BV044154986 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:45:16Z |
| institution | BVB |
| isbn | 0470669977 9780470669976 9780470670163 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029561831 |
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| physical | xvi, 573 p. |
| psigel | ZDB-30-PAD ZDB-30-PBE |
| publishDate | 2011 |
| publishDateSearch | 2011 |
| publishDateSort | 2011 |
| publisher | Wiley |
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| spelling | McDonald, Malcolm Verfasser aut Marketing plans how to prepare them, how to use them Malcolm McDonald, Hugh Wilson 7th ed Chichester, West Sussex, U.K. Wiley 2011 xvi, 573 p. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Marketing Management Marketing Planning Marketingkonzept (DE-588)4120696-4 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Marketingkonzept (DE-588)4120696-4 s 1\p DE-604 Marketing (DE-588)4037589-4 s 2\p DE-604 Wilson, Hugh 1962- Sonstige oth 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | McDonald, Malcolm Marketing plans how to prepare them, how to use them Marketing Management Marketing Planning Marketingkonzept (DE-588)4120696-4 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4120696-4 (DE-588)4037589-4 |
| title | Marketing plans how to prepare them, how to use them |
| title_auth | Marketing plans how to prepare them, how to use them |
| title_exact_search | Marketing plans how to prepare them, how to use them |
| title_full | Marketing plans how to prepare them, how to use them Malcolm McDonald, Hugh Wilson |
| title_fullStr | Marketing plans how to prepare them, how to use them Malcolm McDonald, Hugh Wilson |
| title_full_unstemmed | Marketing plans how to prepare them, how to use them Malcolm McDonald, Hugh Wilson |
| title_short | Marketing plans |
| title_sort | marketing plans how to prepare them how to use them |
| title_sub | how to prepare them, how to use them |
| topic | Marketing Management Marketing Planning Marketingkonzept (DE-588)4120696-4 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing Management Marketing Planning Marketingkonzept Marketing |
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