Digital engagement: internet marketing that captures customers and builds intense brand loyalty
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York
American Management Association
c2009
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | xii, 244 p. |
| ISBN: | 9780814410721 0814410723 |
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| 500 | |a Includes bibliographical references and index | ||
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| 650 | 4 | |a Brand loyalty | |
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Datensatz im Suchindex
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| author | Harden, Leland |
| author_facet | Harden, Leland |
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| dewey-full | 658.8/72 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/72 |
| dewey-search | 658.8/72 |
| dewey-sort | 3658.8 272 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV044136028 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:44:44Z |
| institution | BVB |
| isbn | 9780814410721 0814410723 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029542873 |
| oclc_num | 404723785 |
| open_access_boolean | |
| physical | xii, 244 p. |
| psigel | ZDB-30-PAD ZDB-30-PBE |
| publishDate | 2009 |
| publishDateSearch | 2009 |
| publishDateSort | 2009 |
| publisher | American Management Association |
| record_format | marc |
| spelling | Harden, Leland Verfasser aut Digital engagement internet marketing that captures customers and builds intense brand loyalty Leland Harden and Bob Heyman New York American Management Association c2009 xii, 244 p. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Internet marketing Brand loyalty Heyman, Bob 1948- Sonstige oth |
| spellingShingle | Harden, Leland Digital engagement internet marketing that captures customers and builds intense brand loyalty Internet marketing Brand loyalty |
| title | Digital engagement internet marketing that captures customers and builds intense brand loyalty |
| title_auth | Digital engagement internet marketing that captures customers and builds intense brand loyalty |
| title_exact_search | Digital engagement internet marketing that captures customers and builds intense brand loyalty |
| title_full | Digital engagement internet marketing that captures customers and builds intense brand loyalty Leland Harden and Bob Heyman |
| title_fullStr | Digital engagement internet marketing that captures customers and builds intense brand loyalty Leland Harden and Bob Heyman |
| title_full_unstemmed | Digital engagement internet marketing that captures customers and builds intense brand loyalty Leland Harden and Bob Heyman |
| title_short | Digital engagement |
| title_sort | digital engagement internet marketing that captures customers and builds intense brand loyalty |
| title_sub | internet marketing that captures customers and builds intense brand loyalty |
| topic | Internet marketing Brand loyalty |
| topic_facet | Internet marketing Brand loyalty |
| work_keys_str_mv | AT hardenleland digitalengagementinternetmarketingthatcapturescustomersandbuildsintensebrandloyalty AT heymanbob digitalengagementinternetmarketingthatcapturescustomersandbuildsintensebrandloyalty |