Underdog advertising: proven principles to compete and win against the giants in any industry
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Dallas, Tex.
Brown Books
c2006
|
Schlagworte: | |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | x, 214 p. |
ISBN: | 1933285222 |
Internformat
MARC
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020 | |a 1933285222 |c pbk. : alk. paper |9 1-933285-22-2 | ||
035 | |a (ZDB-30-PAD)EBC346009 | ||
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082 | 0 | |a 659.1/13 |2 22 | |
100 | 1 | |a Flowers, Paul W. |e Verfasser |4 aut | |
245 | 1 | 0 | |a Underdog advertising |b proven principles to compete and win against the giants in any industry |c Paul W. Flowers |
264 | 1 | |a Dallas, Tex. |b Brown Books |c c2006 | |
300 | |a x, 214 p. | ||
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338 | |b cr |2 rdacarrier | ||
500 | |a Includes bibliographical references and index | ||
650 | 4 | |a Advertising | |
650 | 4 | |a Advertising campaigns | |
650 | 4 | |a Marketing | |
912 | |a ZDB-30-PAD |a ZDB-30-PBE | ||
999 | |a oai:aleph.bib-bvb.de:BVB01-029536583 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Flowers, Paul W. |
author_facet | Flowers, Paul W. |
author_role | aut |
author_sort | Flowers, Paul W. |
author_variant | p w f pw pwf |
building | Verbundindex |
bvnumber | BV044129738 |
collection | ZDB-30-PAD ZDB-30-PBE |
ctrlnum | (ZDB-30-PAD)EBC346009 (ZDB-89-EBL)EBL346009 (OCoLC)815571297 (DE-599)BVBBV044129738 |
dewey-full | 659.1/13 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.1/13 |
dewey-search | 659.1/13 |
dewey-sort | 3659.1 213 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV044129738 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:44:34Z |
institution | BVB |
isbn | 1933285222 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029536583 |
oclc_num | 815571297 |
open_access_boolean | |
physical | x, 214 p. |
psigel | ZDB-30-PAD ZDB-30-PBE |
publishDate | 2006 |
publishDateSearch | 2006 |
publishDateSort | 2006 |
publisher | Brown Books |
record_format | marc |
spelling | Flowers, Paul W. Verfasser aut Underdog advertising proven principles to compete and win against the giants in any industry Paul W. Flowers Dallas, Tex. Brown Books c2006 x, 214 p. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Advertising Advertising campaigns Marketing |
spellingShingle | Flowers, Paul W. Underdog advertising proven principles to compete and win against the giants in any industry Advertising Advertising campaigns Marketing |
title | Underdog advertising proven principles to compete and win against the giants in any industry |
title_auth | Underdog advertising proven principles to compete and win against the giants in any industry |
title_exact_search | Underdog advertising proven principles to compete and win against the giants in any industry |
title_full | Underdog advertising proven principles to compete and win against the giants in any industry Paul W. Flowers |
title_fullStr | Underdog advertising proven principles to compete and win against the giants in any industry Paul W. Flowers |
title_full_unstemmed | Underdog advertising proven principles to compete and win against the giants in any industry Paul W. Flowers |
title_short | Underdog advertising |
title_sort | underdog advertising proven principles to compete and win against the giants in any industry |
title_sub | proven principles to compete and win against the giants in any industry |
topic | Advertising Advertising campaigns Marketing |
topic_facet | Advertising Advertising campaigns Marketing |
work_keys_str_mv | AT flowerspaulw underdogadvertisingprovenprinciplestocompeteandwinagainstthegiantsinanyindustry |