Developing brands with qualitative market research:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
London
Sage
2002
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references (p. [131]-136) and index |
| Beschreibung: | xvi, 140 p |
| ISBN: | 9781412903967 |
Internformat
MARC
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| 245 | 1 | 0 | |a Developing brands with qualitative market research |c Jon Chandler and Mike Owen |
| 264 | 1 | |a London |b Sage |c 2002 | |
| 300 | |a xvi, 140 p | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
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| 500 | |a Includes bibliographical references (p. [131]-136) and index | ||
| 650 | 4 | |a Business names | |
| 650 | 4 | |a Brand name products | |
| 650 | 4 | |a New products | |
| 650 | 4 | |a Marketing research | |
| 650 | 4 | |a Qualitative research | |
| 700 | 1 | |a Owen, Mike |d 1956- |e Sonstige |4 oth | |
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Datensatz im Suchindex
| _version_ | 1804177216885489664 |
|---|---|
| any_adam_object | |
| author | Chandler, Jon |
| author_facet | Chandler, Jon |
| author_role | aut |
| author_sort | Chandler, Jon |
| author_variant | j c jc |
| building | Verbundindex |
| bvnumber | BV044129403 |
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| dewey-full | 658.83 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.83 |
| dewey-search | 658.83 |
| dewey-sort | 3658.83 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV044129403 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:44:33Z |
| institution | BVB |
| isbn | 9781412903967 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029536248 |
| oclc_num | 476159256 |
| open_access_boolean | |
| physical | xvi, 140 p |
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| publishDate | 2002 |
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| publishDateSort | 2002 |
| publisher | Sage |
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| spelling | Chandler, Jon Verfasser aut Developing brands with qualitative market research Jon Chandler and Mike Owen London Sage 2002 xvi, 140 p txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references (p. [131]-136) and index Business names Brand name products New products Marketing research Qualitative research Owen, Mike 1956- Sonstige oth |
| spellingShingle | Chandler, Jon Developing brands with qualitative market research Business names Brand name products New products Marketing research Qualitative research |
| title | Developing brands with qualitative market research |
| title_auth | Developing brands with qualitative market research |
| title_exact_search | Developing brands with qualitative market research |
| title_full | Developing brands with qualitative market research Jon Chandler and Mike Owen |
| title_fullStr | Developing brands with qualitative market research Jon Chandler and Mike Owen |
| title_full_unstemmed | Developing brands with qualitative market research Jon Chandler and Mike Owen |
| title_short | Developing brands with qualitative market research |
| title_sort | developing brands with qualitative market research |
| topic | Business names Brand name products New products Marketing research Qualitative research |
| topic_facet | Business names Brand name products New products Marketing research Qualitative research |
| work_keys_str_mv | AT chandlerjon developingbrandswithqualitativemarketresearch AT owenmike developingbrandswithqualitativemarketresearch |