Developing advertising with qualitative market research:
Gespeichert in:
1. Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
London
Sage
2002
|
Schlagworte: | |
Beschreibung: | Includes bibliographical references (p. [130]-132) and index |
Beschreibung: | xvi, 135 p. |
ISBN: | 9781412903950 |
Internformat
MARC
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020 | |a 9781412903950 |9 978-1-4129-0395-0 | ||
035 | |a (ZDB-30-PAD)EBC343974 | ||
035 | |a (ZDB-89-EBL)EBL343974 | ||
035 | |a (OCoLC)476159251 | ||
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040 | |a DE-604 |b ger |e aacr | ||
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245 | 1 | 0 | |a Developing advertising with qualitative market research |c Judith Wardle |
264 | 1 | |a London |b Sage |c 2002 | |
300 | |a xvi, 135 p. | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
500 | |a Includes bibliographical references (p. [130]-132) and index | ||
650 | 4 | |a Advertising | |
650 | 4 | |a Marketing research | |
650 | 4 | |a Qualitative research | |
912 | |a ZDB-30-PAD |a ZDB-30-PBE | ||
999 | |a oai:aleph.bib-bvb.de:BVB01-029536247 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Wardle, Judith |
author_facet | Wardle, Judith |
author_role | aut |
author_sort | Wardle, Judith |
author_variant | j w jw |
building | Verbundindex |
bvnumber | BV044129402 |
collection | ZDB-30-PAD ZDB-30-PBE |
ctrlnum | (ZDB-30-PAD)EBC343974 (ZDB-89-EBL)EBL343974 (OCoLC)476159251 (DE-599)BVBBV044129402 |
dewey-full | 658.83 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.83 |
dewey-search | 658.83 |
dewey-sort | 3658.83 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV044129402 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:44:33Z |
institution | BVB |
isbn | 9781412903950 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029536247 |
oclc_num | 476159251 |
open_access_boolean | |
physical | xvi, 135 p. |
psigel | ZDB-30-PAD ZDB-30-PBE |
publishDate | 2002 |
publishDateSearch | 2002 |
publishDateSort | 2002 |
publisher | Sage |
record_format | marc |
spelling | Wardle, Judith Verfasser aut Developing advertising with qualitative market research Judith Wardle London Sage 2002 xvi, 135 p. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references (p. [130]-132) and index Advertising Marketing research Qualitative research |
spellingShingle | Wardle, Judith Developing advertising with qualitative market research Advertising Marketing research Qualitative research |
title | Developing advertising with qualitative market research |
title_auth | Developing advertising with qualitative market research |
title_exact_search | Developing advertising with qualitative market research |
title_full | Developing advertising with qualitative market research Judith Wardle |
title_fullStr | Developing advertising with qualitative market research Judith Wardle |
title_full_unstemmed | Developing advertising with qualitative market research Judith Wardle |
title_short | Developing advertising with qualitative market research |
title_sort | developing advertising with qualitative market research |
topic | Advertising Marketing research Qualitative research |
topic_facet | Advertising Marketing research Qualitative research |
work_keys_str_mv | AT wardlejudith developingadvertisingwithqualitativemarketresearch |