Brand Content in Online-Medien: von der creative excellence zur Content Excellence
Gespeichert in:
Hauptverfasser: | , |
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Format: | Artikel |
Sprache: | German |
Veröffentlicht: |
2013
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ISBN: | 3-7910-3315-8 |
Internformat
MARC
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264 | 1 | |c 2013 | |
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337 | |b n |2 rdamedia | ||
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999 | |a oai:aleph.bib-bvb.de:BVB01-029444591 | ||
941 | |s 87-100 |
Datensatz im Suchindex
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article_link | (DE-604)BV041412459 |
author | Figge, Peter 1965- Albers, Hans |
author_GND | (DE-588)114390010 |
author_facet | Figge, Peter 1965- Albers, Hans |
author_role | aut aut |
author_sort | Figge, Peter 1965- |
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building | Verbundindex |
bvnumber | BV044037484 |
ctrlnum | (DE-599)BVBBV044037484 |
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illustrated | Not Illustrated |
indexdate | 2024-07-10T07:41:50Z |
institution | BVB |
isbn | 3-7910-3315-8 |
language | German |
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publishDateSearch | 2013 |
publishDateSort | 2013 |
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spelling | Figge, Peter 1965- (DE-588)114390010 aut Brand Content in Online-Medien von der creative excellence zur Content Excellence Peter Figge und Hans Albers 2013 txt rdacontent n rdamedia nc rdacarrier Albers, Hans aut pages:87-100 Brand Content / Andreas Baetzgen ; Jörg Tropp (Hrsg.). Stuttgart, 2013 Seiten 87-100 Handbuch für Marken- und Kommunikationsstrategen (DE-604)BV041412459 3-7910-3315-8 |
spellingShingle | Figge, Peter 1965- Albers, Hans Brand Content in Online-Medien von der creative excellence zur Content Excellence |
title | Brand Content in Online-Medien von der creative excellence zur Content Excellence |
title_auth | Brand Content in Online-Medien von der creative excellence zur Content Excellence |
title_exact_search | Brand Content in Online-Medien von der creative excellence zur Content Excellence |
title_full | Brand Content in Online-Medien von der creative excellence zur Content Excellence Peter Figge und Hans Albers |
title_fullStr | Brand Content in Online-Medien von der creative excellence zur Content Excellence Peter Figge und Hans Albers |
title_full_unstemmed | Brand Content in Online-Medien von der creative excellence zur Content Excellence Peter Figge und Hans Albers |
title_short | Brand Content in Online-Medien |
title_sort | brand content in online medien von der creative excellence zur content excellence |
title_sub | von der creative excellence zur Content Excellence |
work_keys_str_mv | AT figgepeter brandcontentinonlinemedienvondercreativeexcellencezurcontentexcellence AT albershans brandcontentinonlinemedienvondercreativeexcellencezurcontentexcellence |