MBA Marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Houndmills, Basingstoke
Palgrave Macmillan
2014
|
| Ausgabe: | first published |
| Schlagworte: | |
| Online-Zugang: | FWS01 FWS02 |
| Beschreibung: | 1 Online-Ressource (542 Seiten) Diagramme |
| ISBN: | 9781137300294 9781137300287 |
Internformat
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Datensatz im Suchindex
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| author | McDonald, Malcolm 1938- Kolsaker, Ailsa |
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| discipline | Wirtschaftswissenschaften |
| edition | first published |
| format | Electronic eBook |
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| id | DE-604.BV043992863 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T12:28:53Z |
| institution | BVB |
| isbn | 9781137300294 9781137300287 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029401033 |
| oclc_num | 969476380 |
| open_access_boolean | |
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| owner_facet | DE-863 DE-BY-FWS DE-862 DE-BY-FWS |
| physical | 1 Online-Ressource (542 Seiten) Diagramme |
| psigel | ZDB-30-PQE |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | Palgrave Macmillan |
| record_format | marc |
| spellingShingle | McDonald, Malcolm 1938- Kolsaker, Ailsa MBA Marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | MBA Marketing |
| title_auth | MBA Marketing |
| title_exact_search | MBA Marketing |
| title_full | MBA Marketing Malcolm McDonald, Ailsa Kolsaker |
| title_fullStr | MBA Marketing Malcolm McDonald, Ailsa Kolsaker |
| title_full_unstemmed | MBA Marketing Malcolm McDonald, Ailsa Kolsaker |
| title_short | MBA Marketing |
| title_sort | mba marketing |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT mcdonaldmalcolm mbamarketing AT kolsakerailsa mbamarketing |