Handbook of business communication: linguistic approaches
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston ; Berlin
De Gruyter Mouton
[2017]
|
| Schriftenreihe: | Handbooks of applied linguistics
volume 13 |
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | xi, 700 Seiten Illustrationen, Diagramme |
| ISBN: | 9781614516835 |
Internformat
MARC
| LEADER | 00000nam a2200000 cb4500 | ||
|---|---|---|---|
| 001 | BV043964322 | ||
| 003 | DE-604 | ||
| 005 | 20171025 | ||
| 007 | t | ||
| 008 | 161215s2017 a||| |||| 00||| eng d | ||
| 020 | |a 9781614516835 |9 978-1-61451-683-5 | ||
| 035 | |a (OCoLC)1002274695 | ||
| 035 | |a (DE-599)BVBBV043964322 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-11 |a DE-355 |a DE-824 |a DE-19 |a DE-384 |a DE-29 |a DE-473 |a DE-703 |a DE-739 | ||
| 084 | |a ES 155 |0 (DE-625)27806: |2 rvk | ||
| 084 | |a ES 600 |0 (DE-625)27865: |2 rvk | ||
| 245 | 1 | 0 | |a Handbook of business communication |b linguistic approaches |c edited by Gerlinde Mautner and Franz Rainer with Christopher Ross |
| 264 | 1 | |a Boston ; Berlin |b De Gruyter Mouton |c [2017] | |
| 300 | |a xi, 700 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Handbooks of applied linguistics |v volume 13 | |
| 650 | 0 | 7 | |a Kommunikation |0 (DE-588)4031883-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Unternehmen |0 (DE-588)4061963-1 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Wirtschaftssprache |0 (DE-588)4117662-5 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4143413-4 |a Aufsatzsammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Wirtschaftssprache |0 (DE-588)4117662-5 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Unternehmen |0 (DE-588)4061963-1 |D s |
| 689 | 1 | 1 | |a Kommunikation |0 (DE-588)4031883-7 |D s |
| 689 | 1 | |5 DE-604 | |
| 700 | 1 | |a Mautner, Gerlinde |d 1963- |0 (DE-588)132182645 |4 edt | |
| 700 | 1 | |a Rainer, Franz |d 1957- |0 (DE-588)120422239 |4 edt | |
| 700 | 1 | |a Ross, Christopher |e Sonstige |4 oth | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe, PDF |z 978-1-61451-486-2 |w (DE-604)BV043964346 |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe, EPUB |z 978-1-5015-0064-0 |w (DE-604)BV043964346 |
| 830 | 0 | |a Handbooks of applied linguistics |v volume 13 |w (DE-604)BV022313079 |9 13 | |
| 856 | 4 | 2 | |m Digitalisierung UB Regensburg - ADAM Catalogue Enrichment |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029372978&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029372978 | ||
Datensatz im Suchindex
| _version_ | 1804176924123070464 |
|---|---|
| adam_text | Table of contents
Preface: to the Handbooks of Applied Linguistics Series-v
Acknowledgements------vii
I Introduction
G. Mautner and F. Rainer
1 Editors’ introduction--3
F. Rainer
2 The history of the language of economics and business —15
II Genres and media
N. Janich
3 Genres in the business context: An introduction-41
P. Handier
4 Business presentations---63
F. Gardani
5 Business negotiations----91
F. Menz
6 Business meetings — 111
R. Albert
7 Sales talk and sales training-131
A. Beer
8 From business letters to email and mobile communication--153
P. Handler
9 Company websites —175
J. Schnitzer
10 The annual report---197
X — Table of contents
III Foreign languages and culture
R. Rathmayr
11 Intercultural business communication: A linguistic approach — 221
E. Lavric, S. Lesk and M. Stegu
12 Multilingualism in business: Language needs — 249
S. Lesk, E. Lavric and M. Stegu
13 Multilingualism in business: Language policies and practices — 269
C. Sing
14 English as a lingua franca in international business contexts:
Pedagogical implications for the teaching of English for Specific Business
Purposes — 319
M. Stegu
15 Teaching and learning foreign business languages — 357
R. Trinder
16 New media in teaching and learning business languages — 381
IV Lexical phenomena
M. Betsch, F. Rainer and J. Wolborska-Lauter
17 The structure of economic and business terms — 407
F. Fischer, R. G6ke and F. Rainer
18 Metaphor, metonymy, and euphemism in the language of economics and
business — 433
M. Betsch
19 Language planning and linguistic purism in the business domain — 467
R. G5ke
20 The language of marketing — 491
M. Herles
21 The language of accounting — 513
F. Fischer, E. Hoffmann and H. Wochele ·
22 Proper names in business — 537
Table of contents xi
D. Gromann and j. Schnitzer
23 Business lexicography — 561
S. Jaworska
24 Corpora and corpus linguistic approaches to studying business
language-----583
V Building bridges across disciplines
G. Mautner
25 Organizational discourse — 609
A. Koester
26 Spoken workplace discourse — 629
j. Deiin
27 Corporate language and design — 657
C. Stetter
28 The risks of using standardized text modules as communication
vehicles-----677
Subject index----695
|
| any_adam_object | 1 |
| author2 | Mautner, Gerlinde 1963- Rainer, Franz 1957- |
| author2_role | edt edt |
| author2_variant | g m gm f r fr |
| author_GND | (DE-588)132182645 (DE-588)120422239 |
| author_facet | Mautner, Gerlinde 1963- Rainer, Franz 1957- |
| building | Verbundindex |
| bvnumber | BV043964322 |
| classification_rvk | ES 155 ES 600 |
| ctrlnum | (OCoLC)1002274695 (DE-599)BVBBV043964322 |
| discipline | Sprachwissenschaft Literaturwissenschaft |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02175nam a2200469 cb4500</leader><controlfield tag="001">BV043964322</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20171025 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">161215s2017 a||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781614516835</subfield><subfield code="9">978-1-61451-683-5</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1002274695</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV043964322</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-11</subfield><subfield code="a">DE-355</subfield><subfield code="a">DE-824</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-384</subfield><subfield code="a">DE-29</subfield><subfield code="a">DE-473</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-739</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">ES 155</subfield><subfield code="0">(DE-625)27806:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">ES 600</subfield><subfield code="0">(DE-625)27865:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Handbook of business communication</subfield><subfield code="b">linguistic approaches</subfield><subfield code="c">edited by Gerlinde Mautner and Franz Rainer with Christopher Ross</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Boston ; Berlin</subfield><subfield code="b">De Gruyter Mouton</subfield><subfield code="c">[2017]</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">xi, 700 Seiten</subfield><subfield code="b">Illustrationen, Diagramme</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="1" ind2=" "><subfield code="a">Handbooks of applied linguistics</subfield><subfield code="v">volume 13</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Kommunikation</subfield><subfield code="0">(DE-588)4031883-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Unternehmen</subfield><subfield code="0">(DE-588)4061963-1</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Wirtschaftssprache</subfield><subfield code="0">(DE-588)4117662-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4143413-4</subfield><subfield code="a">Aufsatzsammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Wirtschaftssprache</subfield><subfield code="0">(DE-588)4117662-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="689" ind1="1" ind2="0"><subfield code="a">Unternehmen</subfield><subfield code="0">(DE-588)4061963-1</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2="1"><subfield code="a">Kommunikation</subfield><subfield code="0">(DE-588)4031883-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="1" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Mautner, Gerlinde</subfield><subfield code="d">1963-</subfield><subfield code="0">(DE-588)132182645</subfield><subfield code="4">edt</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Rainer, Franz</subfield><subfield code="d">1957-</subfield><subfield code="0">(DE-588)120422239</subfield><subfield code="4">edt</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Ross, Christopher</subfield><subfield code="e">Sonstige</subfield><subfield code="4">oth</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Online-Ausgabe, PDF</subfield><subfield code="z">978-1-61451-486-2</subfield><subfield code="w">(DE-604)BV043964346</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Online-Ausgabe, EPUB</subfield><subfield code="z">978-1-5015-0064-0</subfield><subfield code="w">(DE-604)BV043964346</subfield></datafield><datafield tag="830" ind1=" " ind2="0"><subfield code="a">Handbooks of applied linguistics</subfield><subfield code="v">volume 13</subfield><subfield code="w">(DE-604)BV022313079</subfield><subfield code="9">13</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">Digitalisierung UB Regensburg - ADAM Catalogue Enrichment</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029372978&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-029372978</subfield></datafield></record></collection> |
| genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content |
| genre_facet | Aufsatzsammlung |
| id | DE-604.BV043964322 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:39:54Z |
| institution | BVB |
| isbn | 9781614516835 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029372978 |
| oclc_num | 1002274695 |
| open_access_boolean | |
| owner | DE-11 DE-355 DE-BY-UBR DE-824 DE-19 DE-BY-UBM DE-384 DE-29 DE-473 DE-BY-UBG DE-703 DE-739 |
| owner_facet | DE-11 DE-355 DE-BY-UBR DE-824 DE-19 DE-BY-UBM DE-384 DE-29 DE-473 DE-BY-UBG DE-703 DE-739 |
| physical | xi, 700 Seiten Illustrationen, Diagramme |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | De Gruyter Mouton |
| record_format | marc |
| series | Handbooks of applied linguistics |
| series2 | Handbooks of applied linguistics |
| spelling | Handbook of business communication linguistic approaches edited by Gerlinde Mautner and Franz Rainer with Christopher Ross Boston ; Berlin De Gruyter Mouton [2017] xi, 700 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Handbooks of applied linguistics volume 13 Kommunikation (DE-588)4031883-7 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Wirtschaftssprache (DE-588)4117662-5 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Wirtschaftssprache (DE-588)4117662-5 s DE-604 Unternehmen (DE-588)4061963-1 s Kommunikation (DE-588)4031883-7 s Mautner, Gerlinde 1963- (DE-588)132182645 edt Rainer, Franz 1957- (DE-588)120422239 edt Ross, Christopher Sonstige oth Erscheint auch als Online-Ausgabe, PDF 978-1-61451-486-2 (DE-604)BV043964346 Erscheint auch als Online-Ausgabe, EPUB 978-1-5015-0064-0 (DE-604)BV043964346 Handbooks of applied linguistics volume 13 (DE-604)BV022313079 13 Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029372978&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Handbook of business communication linguistic approaches Handbooks of applied linguistics Kommunikation (DE-588)4031883-7 gnd Unternehmen (DE-588)4061963-1 gnd Wirtschaftssprache (DE-588)4117662-5 gnd |
| subject_GND | (DE-588)4031883-7 (DE-588)4061963-1 (DE-588)4117662-5 (DE-588)4143413-4 |
| title | Handbook of business communication linguistic approaches |
| title_auth | Handbook of business communication linguistic approaches |
| title_exact_search | Handbook of business communication linguistic approaches |
| title_full | Handbook of business communication linguistic approaches edited by Gerlinde Mautner and Franz Rainer with Christopher Ross |
| title_fullStr | Handbook of business communication linguistic approaches edited by Gerlinde Mautner and Franz Rainer with Christopher Ross |
| title_full_unstemmed | Handbook of business communication linguistic approaches edited by Gerlinde Mautner and Franz Rainer with Christopher Ross |
| title_short | Handbook of business communication |
| title_sort | handbook of business communication linguistic approaches |
| title_sub | linguistic approaches |
| topic | Kommunikation (DE-588)4031883-7 gnd Unternehmen (DE-588)4061963-1 gnd Wirtschaftssprache (DE-588)4117662-5 gnd |
| topic_facet | Kommunikation Unternehmen Wirtschaftssprache Aufsatzsammlung |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029372978&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| volume_link | (DE-604)BV022313079 |
| work_keys_str_mv | AT mautnergerlinde handbookofbusinesscommunicationlinguisticapproaches AT rainerfranz handbookofbusinesscommunicationlinguisticapproaches AT rosschristopher handbookofbusinesscommunicationlinguisticapproaches |