Doole, I., Lowe, R., & Kenyon, A. J. (2016). International marketing strategy: Analysis, development and implementation (Seventh edition.). Cengage Learning.
Chicago Style (17th ed.) CitationDoole, Isobel, Robin Lowe, and Alexandra J. Kenyon. International Marketing Strategy: Analysis, Development and Implementation. Seventh edition. Andover, Hampshire: Cengage Learning, 2016.
MLA (9th ed.) CitationDoole, Isobel, et al. International Marketing Strategy: Analysis, Development and Implementation. Seventh edition. Cengage Learning, 2016.
Warning: These citations may not always be 100% accurate.