International marketing strategy: analysis, development and implementation
Gespeichert in:
Hauptverfasser: | , , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Andover, Hampshire
Cengage Learning
[2016]
|
Ausgabe: | Seventh edition |
Schlagworte: | |
Beschreibung: | xxvi, 465 Seiten Illustrationen, Diagramme, Karten |
ISBN: | 9781473723702 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
001 | BV043948448 | ||
003 | DE-604 | ||
005 | 20220405 | ||
007 | t | ||
008 | 161207s2016 xxka||| |||| 00||| eng d | ||
020 | |a 9781473723702 |9 978-1-4737-2370-2 | ||
035 | |a (OCoLC)941508453 | ||
035 | |a (DE-599)BVBBV043948448 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a eng | |
044 | |a xxk |c GB | ||
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100 | 1 | |a Doole, Isobel |d 1954- |e Verfasser |0 (DE-588)1253811628 |4 aut | |
245 | 1 | 0 | |a International marketing strategy |b analysis, development and implementation |c Isobel Doole, Robin Lowe & Alexandra Kenyon |
250 | |a Seventh edition | ||
264 | 1 | |a Andover, Hampshire |b Cengage Learning |c [2016] | |
300 | |a xxvi, 465 Seiten |b Illustrationen, Diagramme, Karten | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketingstrategie |0 (DE-588)4120697-6 |2 gnd |9 rswk-swf |
655 | 7 | |8 1\p |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
655 | 7 | |8 2\p |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
689 | 0 | 1 | |a Marketingstrategie |0 (DE-588)4120697-6 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Lowe, Robin |d 1945- |e Verfasser |0 (DE-588)133910776 |4 aut | |
700 | 1 | |a Kenyon, Alexandra J. |d 1966- |e Verfasser |0 (DE-588)139227601 |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-029357362 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
DE-BY-862_location | 2000 |
---|---|
DE-BY-863_location | 1000 |
DE-BY-FWS_call_number | 1000/QP 680 D691(7) 2000/QP 680 D691(7) |
DE-BY-FWS_katkey | 638223 |
DE-BY-FWS_media_number | 083101446432 083101446421 083000516693 |
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any_adam_object | |
author | Doole, Isobel 1954- Lowe, Robin 1945- Kenyon, Alexandra J. 1966- |
author_GND | (DE-588)1253811628 (DE-588)133910776 (DE-588)139227601 |
author_facet | Doole, Isobel 1954- Lowe, Robin 1945- Kenyon, Alexandra J. 1966- |
author_role | aut aut aut |
author_sort | Doole, Isobel 1954- |
author_variant | i d id r l rl a j k aj ajk |
building | Verbundindex |
bvnumber | BV043948448 |
classification_rvk | QP 680 |
ctrlnum | (OCoLC)941508453 (DE-599)BVBBV043948448 |
dewey-full | 658.84 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.84 |
dewey-search | 658.84 |
dewey-sort | 3658.84 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | Seventh edition |
format | Book |
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genre_facet | Lehrbuch Fallstudiensammlung |
id | DE-604.BV043948448 |
illustrated | Illustrated |
indexdate | 2024-08-06T09:53:18Z |
institution | BVB |
isbn | 9781473723702 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029357362 |
oclc_num | 941508453 |
open_access_boolean | |
owner | DE-Aug4 DE-863 DE-BY-FWS DE-573 DE-862 DE-BY-FWS DE-526 |
owner_facet | DE-Aug4 DE-863 DE-BY-FWS DE-573 DE-862 DE-BY-FWS DE-526 |
physical | xxvi, 465 Seiten Illustrationen, Diagramme, Karten |
publishDate | 2016 |
publishDateSearch | 2016 |
publishDateSort | 2016 |
publisher | Cengage Learning |
record_format | marc |
spellingShingle | Doole, Isobel 1954- Lowe, Robin 1945- Kenyon, Alexandra J. 1966- International marketing strategy analysis, development and implementation Internationales Marketing (DE-588)4125431-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
subject_GND | (DE-588)4125431-4 (DE-588)4120697-6 (DE-588)4123623-3 (DE-588)4522595-3 |
title | International marketing strategy analysis, development and implementation |
title_auth | International marketing strategy analysis, development and implementation |
title_exact_search | International marketing strategy analysis, development and implementation |
title_full | International marketing strategy analysis, development and implementation Isobel Doole, Robin Lowe & Alexandra Kenyon |
title_fullStr | International marketing strategy analysis, development and implementation Isobel Doole, Robin Lowe & Alexandra Kenyon |
title_full_unstemmed | International marketing strategy analysis, development and implementation Isobel Doole, Robin Lowe & Alexandra Kenyon |
title_short | International marketing strategy |
title_sort | international marketing strategy analysis development and implementation |
title_sub | analysis, development and implementation |
topic | Internationales Marketing (DE-588)4125431-4 gnd Marketingstrategie (DE-588)4120697-6 gnd |
topic_facet | Internationales Marketing Marketingstrategie Lehrbuch Fallstudiensammlung |
work_keys_str_mv | AT dooleisobel internationalmarketingstrategyanalysisdevelopmentandimplementation AT lowerobin internationalmarketingstrategyanalysisdevelopmentandimplementation AT kenyonalexandraj internationalmarketingstrategyanalysisdevelopmentandimplementation |
THWS Würzburg Zentralbibliothek Lesesaal
Signatur: |
1000 QP 680 D691(7) |
---|---|
Exemplar 1 | ausleihbar Verfügbar Bestellen |
Exemplar 2 | ausleihbar Verfügbar Bestellen |
THWS Schweinfurt Zentralbibliothek Lesesaal
Signatur: |
2000 QP 680 D691(7) |
---|---|
Exemplar 1 | ausleihbar Verfügbar Bestellen |