To remain successful, companies must respond to the challenge of achieving continual internal or core growth. But how is this done, and why do some strategies work better than others? In The Search for Organic Growth, leading writers on business strategy and organization offer authoritative analysis...

Ausführliche Beschreibung

Bibliographische Detailangaben

Weitere Verfasser:	Hess, Edward D. (HerausgeberIn), Kazanjian, Robert K. (HerausgeberIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Cambridge Cambridge University Press 2006
Schlagworte:	Corporations / Growth Business planning Organizational change / Management Unternehmenswachstum Strategisches Management Unternehmensentwicklung Aufsatzsammlung
Online-Zugang:	BSB01 UBG01 Volltext
Zusammenfassung:	To remain successful, companies must respond to the challenge of achieving continual internal or core growth. But how is this done, and why do some strategies work better than others? In The Search for Organic Growth, leading writers on business strategy and organization offer authoritative analysis and practical guidance on implementing a strategy for organic growth. All businesses go through life cycles, and momentum can be created in many ways from new products and market extensions, to add-ons and enhancements. The book also answers crucial questions such as how to keep customers happy during periods of change, how to foster an entrepreneurial environment and satisfy individual potentials, and how to turn the immense short-term revenue pressures of a push towards growth to your advantage. A lively resource for business school faculty, MBAs and executives, this book is ideal for any reader interested in connections between latest business thought and practice
Beschreibung:	Title from publisher's bibliographic system (viewed on 05 Oct 2015)
Beschreibung:	1 online resource (xiii, 295 pages)
ISBN:	9780511618055
DOI:	10.1017/CBO9780511618055