Verfügbarkeit: Principles of marketing

Principles of marketing:

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Bibliographische Detailangaben
Hauptverfasser:	Kotler, Philip 1931- (VerfasserIn), Armstrong, Gary 1943- (VerfasserIn), Harris, Lloyd C. (VerfasserIn), Piercy, Nigel 1953-2017 (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	Harlow, England Pearson [2017]
Ausgabe:	7 th european edition
Schlagworte:	Marketing Marketingmanagement Einführung Aufgabensammlung Lehrbuch
Online-Zugang:	Inhaltsverzeichnis
Beschreibung:	xxiv, 675 Seiten Illustrationen
ISBN:	9781292092898

Internformat

MARC


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Datensatz im Suchindex

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isbn	9781292092898
language	English
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publisher	Pearson
record_format	marc
spellingShingle	Kotler, Philip 1931- Armstrong, Gary 1943- Harris, Lloyd C. Piercy, Nigel 1953-2017 Principles of marketing Marketing Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd
subject_GND	(DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4151278-9 (DE-588)4143389-0 (DE-588)4123623-3
title	Principles of marketing
title_auth	Principles of marketing
title_exact_search	Principles of marketing
title_full	Principles of marketing Philip Kotler, Gary Armstrong, Lloyd C. Harris, Nigel Piercy
title_fullStr	Principles of marketing Philip Kotler, Gary Armstrong, Lloyd C. Harris, Nigel Piercy
title_full_unstemmed	Principles of marketing Philip Kotler, Gary Armstrong, Lloyd C. Harris, Nigel Piercy
title_short	Principles of marketing
title_sort	principles of marketing
topic	Marketing Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd
topic_facet	Marketing Marketingmanagement Einführung Aufgabensammlung Lehrbuch
url	http://www.gbv.de/dms/zbw/872544532.pdf
work_keys_str_mv	AT kotlerphilip principlesofmarketing AT armstronggary principlesofmarketing AT harrislloydc principlesofmarketing AT piercynigel principlesofmarketing

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Inhaltsverzeichnis

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