Verfügbarkeit: Stealth communications

Stealth communications: the spectacular rise of public relations

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Bibliographische Detailangaben
1. Verfasser:	Jansen, Sue Curry (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	Cambridge polity 2017
Schlagworte:	Geschichte Public relations > History Öffentlichkeitsarbeit
Online-Zugang:	Inhaltsverzeichnis Inhaltsverzeichnis
Beschreibung:	vii, 242 Seiten
ISBN:	9780745664811 0745664814 9780745664828 0745664822

Internformat

MARC


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Datensatz im Suchindex

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adam_text	STEALTH COMMUNICATIONS / JANSEN, SUE CURRYYYEAUTHOR : 2016 TABLE OF CONTENTS / INHALTSVERZEICHNIS INTRODUCTION: PLAYING FAST AND LOOSE WITH WORDS AND WORLDS HISTORY MATTERS: PROGRESSIVISM, MUCKRAKING AND COMMERCIAL PROPAGANDA THE SPECTACULAR GROWTH OF PUBLIC RELATIONS: THE INDUSTRY THE INDUSTRY: PR AGENCIES AND HOLDING COMPANIES LANGUAGE MATTERS: FRAMING AND SPINNING GLOBALIZATION AND PRIVATIZATION OF PUBLIC AFFAIRS: NATION BRANDING FIGHTING FIRE WITH FIRE: PR, SOCIAL MOVEMENTS AND NGOS WE ARE ALL IN PR NOW, IS THERE A WAY OUT? DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT. Titel: Stealth communications Autor: Jansen, Sue Curry Jahr: 2016 Stealth Communications The Spectacular Rise of Public Relations Sue Curry Jansen polity Contents Acknowledgments vi 1 Introduction: Playing Fast and Loose with Words and Worlds 1 2 History Matters: Progressivism, Muckraking, and Commercial Propaganda 21 3 The Spectacular Growth of Global Public Relations 48 4 Global Firms and Holding Companies 74 5 Language Matters: Framing and Spinning 85 6 Globalization and the Privatization of Public Affairs: Nation Branding 114 7 Fighting Fire with Fire: PR, Social Movements, and NGOs 139 8 We Are All in PR Now. Is There a Way Out? 175 References 196 Index 218
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title	Stealth communications the spectacular rise of public relations
title_auth	Stealth communications the spectacular rise of public relations
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title_full	Stealth communications the spectacular rise of public relations Sue Curry Jansen
title_fullStr	Stealth communications the spectacular rise of public relations Sue Curry Jansen
title_full_unstemmed	Stealth communications the spectacular rise of public relations Sue Curry Jansen
title_short	Stealth communications
title_sort	stealth communications the spectacular rise of public relations
title_sub	the spectacular rise of public relations
topic	Geschichte Public relations History Öffentlichkeitsarbeit (DE-588)4043188-5 gnd
topic_facet	Geschichte Public relations History Öffentlichkeitsarbeit
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