Strategy in practice: a practitioner's guide to strategic thinking
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Bibliographische Detailangaben
1. Verfasser: Tovstiga, George (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Hoboken Wiley 2015
Ausgabe:3rd edition
Schlagworte:
Online-Zugang:FRO01
FWS01
FWS02
UBG01
Volltext
Beschreibung:Revised edition of the author's Strategy in practice, 2013. - Includes index
Preface to the first edition -- Preface to the second edition -- Preface to the third edition -- About the author -- Introduction strategy in practice -- Strategic thinking -- Sense making and strategic insight -- Insight-driven strategic analysis -- Appendices: -- Appendix A: Probing the strategic boundaries of the firm's unique competing space -- Appendix B: Strategy mapping and narrative (based on analysis of the relevant strategy building blocks) -- Index
Beschreibung:1 online resource
ISBN:9781119169154
1119169151