Connected marketing: the viral, buzz and word of mouth revolution
Gespeichert in:
| Format: | Buch |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
London and New York
Routledge
2016
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | XXXV, 282 Seiten Illustrationen |
| ISBN: | 9781138152694 9780750666343 |
Internformat
MARC
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| 020 | |a 9780750666343 |c pbk |9 978-0-7506-6634-3 | ||
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| 300 | |a XXXV, 282 Seiten |b Illustrationen | ||
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Datensatz im Suchindex
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| ctrlnum | (OCoLC)966302568 (DE-599)BVBBV043877512 |
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| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
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| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
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| isbn | 9781138152694 9780750666343 |
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| spelling | Connected marketing the viral, buzz and word of mouth revolution ed. by Justin Kirby ... London and New York Routledge 2016 XXXV, 282 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Marketing Viral marketing Word-of-mouth advertising Marketing (DE-588)4037589-4 gnd rswk-swf Mund-zu-Mund-Werbung (DE-588)4509885-2 gnd rswk-swf Buzz-Marketing (DE-588)1069965308 gnd rswk-swf Viral Marketing (DE-588)7564917-2 gnd rswk-swf 1\p (DE-588)4143413-4 Aufsatzsammlung gnd-content Buzz-Marketing (DE-588)1069965308 s Mund-zu-Mund-Werbung (DE-588)4509885-2 s DE-604 Marketing (DE-588)4037589-4 s Viral Marketing (DE-588)7564917-2 s 2\p DE-604 Kirby, Justin Sonstige oth http://www-docs.tu-cottbus.de/bibliothek/public/katalog/446567.PDF Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Connected marketing the viral, buzz and word of mouth revolution Marketing Viral marketing Word-of-mouth advertising Marketing (DE-588)4037589-4 gnd Mund-zu-Mund-Werbung (DE-588)4509885-2 gnd Buzz-Marketing (DE-588)1069965308 gnd Viral Marketing (DE-588)7564917-2 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4509885-2 (DE-588)1069965308 (DE-588)7564917-2 (DE-588)4143413-4 |
| title | Connected marketing the viral, buzz and word of mouth revolution |
| title_auth | Connected marketing the viral, buzz and word of mouth revolution |
| title_exact_search | Connected marketing the viral, buzz and word of mouth revolution |
| title_full | Connected marketing the viral, buzz and word of mouth revolution ed. by Justin Kirby ... |
| title_fullStr | Connected marketing the viral, buzz and word of mouth revolution ed. by Justin Kirby ... |
| title_full_unstemmed | Connected marketing the viral, buzz and word of mouth revolution ed. by Justin Kirby ... |
| title_short | Connected marketing |
| title_sort | connected marketing the viral buzz and word of mouth revolution |
| title_sub | the viral, buzz and word of mouth revolution |
| topic | Marketing Viral marketing Word-of-mouth advertising Marketing (DE-588)4037589-4 gnd Mund-zu-Mund-Werbung (DE-588)4509885-2 gnd Buzz-Marketing (DE-588)1069965308 gnd Viral Marketing (DE-588)7564917-2 gnd |
| topic_facet | Marketing Viral marketing Word-of-mouth advertising Mund-zu-Mund-Werbung Buzz-Marketing Viral Marketing Aufsatzsammlung |
| url | http://www-docs.tu-cottbus.de/bibliothek/public/katalog/446567.PDF |
| work_keys_str_mv | AT kirbyjustin connectedmarketingtheviralbuzzandwordofmouthrevolution |