Online-Marketing für das erfolgreiche Krankenhaus: Website, SEO, Social Media, Werberecht
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | German |
| Veröffentlicht: |
Berlin ; Heidelberg
Springer
[2017]
|
| Ausgabe: | 2., vollständig überarbeitete Auflage |
| Schriftenreihe: | Erfolgskonzepte Praxis- & Krankenhaus-Management
|
| Schlagworte: | |
| Online-Zugang: | BTU01 EFN01 FCO01 FHD01 FHN01 FHR01 FKE01 FLA01 FWS01 FWS02 KSH02 KSH03 TUM01 UBM01 UBR01 UBW01 UER01 Volltext |
| Beschreibung: | 1 Online-Ressource (XVI, 181 Seiten) Illustrationen |
| ISBN: | 9783662485835 |
| DOI: | 10.1007/978-3-662-48583-5 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV043861789 | ||
| 003 | DE-604 | ||
| 005 | 20240422 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 161107s2017 |||| o||u| ||||||ger d | ||
| 020 | |a 9783662485835 |c Online |9 978-3-662-48583-5 | ||
| 024 | 7 | |a 10.1007/978-3-662-48583-5 |2 doi | |
| 035 | |a (ZDB-2-SMD)9783662485835 | ||
| 035 | |a (OCoLC)962106260 | ||
| 035 | |a (DE-599)BVBBV043861789 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a ger | |
| 049 | |a DE-92 |a DE-898 |a DE-1949 |a DE-M483 |a DE-1052 |a DE-858 |a DE-91 |a DE-634 |a DE-19 |a DE-29 |a DE-860 |a DE-20 |a DE-355 |a DE-1050 |a DE-863 |a DE-862 |a DE-859 |a DE-578 |a DE-188 |a DE-11 | ||
| 082 | 0 | |a 610.6 |2 23 | |
| 084 | |a QX 730 |0 (DE-625)142191: |2 rvk | ||
| 084 | |a XC 5000 |0 (DE-625)152517:12905 |2 rvk | ||
| 084 | |a MED 000 |2 stub | ||
| 100 | 1 | |a Köhler, Alexandra |e Verfasser |0 (DE-588)143334492 |4 aut | |
| 245 | 1 | 0 | |a Online-Marketing für das erfolgreiche Krankenhaus |b Website, SEO, Social Media, Werberecht |c Alexandra Köhler, Mirko Gründer |
| 250 | |a 2., vollständig überarbeitete Auflage | ||
| 264 | 1 | |a Berlin ; Heidelberg |b Springer |c [2017] | |
| 300 | |a 1 Online-Ressource (XVI, 181 Seiten) |b Illustrationen | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 490 | 0 | |a Erfolgskonzepte Praxis- & Krankenhaus-Management | |
| 650 | 4 | |a Medicine | |
| 650 | 4 | |a Health care management | |
| 650 | 4 | |a Health services administration | |
| 650 | 4 | |a Internal medicine | |
| 650 | 4 | |a Surgery | |
| 650 | 4 | |a Practice of medicine | |
| 650 | 4 | |a Health economics | |
| 650 | 4 | |a Medical economics | |
| 650 | 4 | |a Medicine & Public Health | |
| 650 | 4 | |a Practice and Hospital Management | |
| 650 | 4 | |a Health Care Management | |
| 650 | 4 | |a Health Economics | |
| 650 | 4 | |a Internal Medicine | |
| 650 | 4 | |a Medizin | |
| 650 | 0 | 7 | |a Online-Marketing |0 (DE-588)7706419-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Krankenhaus |0 (DE-588)4032786-3 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Krankenhaus |0 (DE-588)4032786-3 |D s |
| 689 | 0 | 1 | |a Online-Marketing |0 (DE-588)7706419-7 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Gründer, Mirko |e Verfasser |0 (DE-588)1023976153 |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 978-3-662-48582-8 |w (DE-604)BV044019272 |
| 856 | 4 | 0 | |u https://doi.org/10.1007/978-3-662-48583-5 |x Verlag |z URL des Erstveröffentlichers |3 Volltext |
| 912 | |a ZDB-30-PQE |a ZDB-2-SMD | ||
| 940 | 1 | |q ZDB-2-SMD_2017 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029271863 | ||
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l BTU01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l EFN01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l FCO01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l FHD01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l FHN01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l FHR01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l FKE01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l FLA01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://ebookcentral.proquest.com/lib/fhws/detail.action?docID=4728192 |l FWS01 |p ZDB-30-PQE |x Aggregator |3 Volltext | |
| 966 | e | |u https://ebookcentral.proquest.com/lib/fhws/detail.action?docID=4728192 |l FWS02 |p ZDB-30-PQE |x Aggregator |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l KSH02 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l KSH03 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l TUM01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l UBM01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l UBR01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l UBW01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-662-48583-5 |l UER01 |p ZDB-2-SMD |x Verlag |3 Volltext | |
Datensatz im Suchindex
| DE-BY-FWS_katkey | 635287 |
|---|---|
| _version_ | 1806180689175904256 |
| any_adam_object | |
| author | Köhler, Alexandra Gründer, Mirko |
| author_GND | (DE-588)143334492 (DE-588)1023976153 |
| author_facet | Köhler, Alexandra Gründer, Mirko |
| author_role | aut aut |
| author_sort | Köhler, Alexandra |
| author_variant | a k ak m g mg |
| building | Verbundindex |
| bvnumber | BV043861789 |
| classification_rvk | QX 730 XC 5000 |
| classification_tum | MED 000 |
| collection | ZDB-30-PQE ZDB-2-SMD |
| ctrlnum | (ZDB-2-SMD)9783662485835 (OCoLC)962106260 (DE-599)BVBBV043861789 |
| dewey-full | 610.6 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 610 - Medicine and health |
| dewey-raw | 610.6 |
| dewey-search | 610.6 |
| dewey-sort | 3610.6 |
| dewey-tens | 610 - Medicine and health |
| discipline | Wirtschaftswissenschaften Medizin |
| doi_str_mv | 10.1007/978-3-662-48583-5 |
| edition | 2., vollständig überarbeitete Auflage |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>04123nmm a2200841zc 4500</leader><controlfield tag="001">BV043861789</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20240422 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">161107s2017 |||| o||u| ||||||ger d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783662485835</subfield><subfield code="c">Online</subfield><subfield code="9">978-3-662-48583-5</subfield></datafield><datafield tag="024" ind1="7" ind2=" "><subfield code="a">10.1007/978-3-662-48583-5</subfield><subfield code="2">doi</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-2-SMD)9783662485835</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)962106260</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV043861789</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-92</subfield><subfield code="a">DE-898</subfield><subfield code="a">DE-1949</subfield><subfield code="a">DE-M483</subfield><subfield code="a">DE-1052</subfield><subfield code="a">DE-858</subfield><subfield code="a">DE-91</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-29</subfield><subfield code="a">DE-860</subfield><subfield code="a">DE-20</subfield><subfield code="a">DE-355</subfield><subfield code="a">DE-1050</subfield><subfield code="a">DE-863</subfield><subfield code="a">DE-862</subfield><subfield code="a">DE-859</subfield><subfield code="a">DE-578</subfield><subfield code="a">DE-188</subfield><subfield code="a">DE-11</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">610.6</subfield><subfield code="2">23</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QX 730</subfield><subfield code="0">(DE-625)142191:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">XC 5000</subfield><subfield code="0">(DE-625)152517:12905</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">MED 000</subfield><subfield code="2">stub</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Köhler, Alexandra</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)143334492</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Online-Marketing für das erfolgreiche Krankenhaus</subfield><subfield code="b">Website, SEO, Social Media, Werberecht</subfield><subfield code="c">Alexandra Köhler, Mirko Gründer</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">2., vollständig überarbeitete Auflage</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Berlin ; Heidelberg</subfield><subfield code="b">Springer</subfield><subfield code="c">[2017]</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (XVI, 181 Seiten)</subfield><subfield code="b">Illustrationen</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Erfolgskonzepte Praxis- & Krankenhaus-Management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Medicine</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Health care management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Health services administration</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Internal medicine</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Surgery</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Practice of medicine</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Health economics</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Medical economics</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Medicine & Public Health</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Practice and Hospital Management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Health Care Management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Health Economics</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Internal Medicine</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Medizin</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Krankenhaus</subfield><subfield code="0">(DE-588)4032786-3</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Krankenhaus</subfield><subfield code="0">(DE-588)4032786-3</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Online-Marketing</subfield><subfield code="0">(DE-588)7706419-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Gründer, Mirko</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1023976153</subfield><subfield code="4">aut</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">978-3-662-48582-8</subfield><subfield code="w">(DE-604)BV044019272</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="x">Verlag</subfield><subfield code="z">URL des Erstveröffentlichers</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-PQE</subfield><subfield code="a">ZDB-2-SMD</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">ZDB-2-SMD_2017</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-029271863</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">BTU01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">EFN01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">FCO01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">FHD01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">FHN01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">FHR01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">FKE01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">FLA01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://ebookcentral.proquest.com/lib/fhws/detail.action?docID=4728192</subfield><subfield code="l">FWS01</subfield><subfield code="p">ZDB-30-PQE</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://ebookcentral.proquest.com/lib/fhws/detail.action?docID=4728192</subfield><subfield code="l">FWS02</subfield><subfield code="p">ZDB-30-PQE</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">KSH02</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">KSH03</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">TUM01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">UBM01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">UBR01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">UBW01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-662-48583-5</subfield><subfield code="l">UER01</subfield><subfield code="p">ZDB-2-SMD</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| id | DE-604.BV043861789 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T12:28:53Z |
| institution | BVB |
| isbn | 9783662485835 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029271863 |
| oclc_num | 962106260 |
| open_access_boolean | |
| owner | DE-92 DE-898 DE-BY-UBR DE-1949 DE-M483 DE-1052 DE-858 DE-91 DE-BY-TUM DE-634 DE-19 DE-BY-UBM DE-29 DE-860 DE-20 DE-355 DE-BY-UBR DE-1050 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-859 DE-578 DE-188 DE-11 |
| owner_facet | DE-92 DE-898 DE-BY-UBR DE-1949 DE-M483 DE-1052 DE-858 DE-91 DE-BY-TUM DE-634 DE-19 DE-BY-UBM DE-29 DE-860 DE-20 DE-355 DE-BY-UBR DE-1050 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-859 DE-578 DE-188 DE-11 |
| physical | 1 Online-Ressource (XVI, 181 Seiten) Illustrationen |
| psigel | ZDB-30-PQE ZDB-2-SMD ZDB-2-SMD_2017 |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | Springer |
| record_format | marc |
| series2 | Erfolgskonzepte Praxis- & Krankenhaus-Management |
| spellingShingle | Köhler, Alexandra Gründer, Mirko Online-Marketing für das erfolgreiche Krankenhaus Website, SEO, Social Media, Werberecht Medicine Health care management Health services administration Internal medicine Surgery Practice of medicine Health economics Medical economics Medicine & Public Health Practice and Hospital Management Health Care Management Health Economics Internal Medicine Medizin Online-Marketing (DE-588)7706419-7 gnd Krankenhaus (DE-588)4032786-3 gnd |
| subject_GND | (DE-588)7706419-7 (DE-588)4032786-3 |
| title | Online-Marketing für das erfolgreiche Krankenhaus Website, SEO, Social Media, Werberecht |
| title_auth | Online-Marketing für das erfolgreiche Krankenhaus Website, SEO, Social Media, Werberecht |
| title_exact_search | Online-Marketing für das erfolgreiche Krankenhaus Website, SEO, Social Media, Werberecht |
| title_full | Online-Marketing für das erfolgreiche Krankenhaus Website, SEO, Social Media, Werberecht Alexandra Köhler, Mirko Gründer |
| title_fullStr | Online-Marketing für das erfolgreiche Krankenhaus Website, SEO, Social Media, Werberecht Alexandra Köhler, Mirko Gründer |
| title_full_unstemmed | Online-Marketing für das erfolgreiche Krankenhaus Website, SEO, Social Media, Werberecht Alexandra Köhler, Mirko Gründer |
| title_short | Online-Marketing für das erfolgreiche Krankenhaus |
| title_sort | online marketing fur das erfolgreiche krankenhaus website seo social media werberecht |
| title_sub | Website, SEO, Social Media, Werberecht |
| topic | Medicine Health care management Health services administration Internal medicine Surgery Practice of medicine Health economics Medical economics Medicine & Public Health Practice and Hospital Management Health Care Management Health Economics Internal Medicine Medizin Online-Marketing (DE-588)7706419-7 gnd Krankenhaus (DE-588)4032786-3 gnd |
| topic_facet | Medicine Health care management Health services administration Internal medicine Surgery Practice of medicine Health economics Medical economics Medicine & Public Health Practice and Hospital Management Health Care Management Health Economics Internal Medicine Medizin Online-Marketing Krankenhaus |
| url | https://doi.org/10.1007/978-3-662-48583-5 |
| work_keys_str_mv | AT kohleralexandra onlinemarketingfurdaserfolgreichekrankenhauswebsiteseosocialmediawerberecht AT grundermirko onlinemarketingfurdaserfolgreichekrankenhauswebsiteseosocialmediawerberecht |