Ältere Konsumenten in Handel und Marketing: Empirische Überprüfung der Bedeutung von Convenience
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | German |
| Veröffentlicht: |
Wiesbaden
Springer Fachmedien Wiesbaden
2016
|
| Schlagworte: | |
| Online-Zugang: | BFB01 BHS01 BTU01 BTW01 EFN01 FAB01 FAN01 FAW01 FCO01 FHA01 FHD01 FHI01 FHM01 FHN01 FHO01 FHR01 FKE01 FLA01 FNU01 FRO01 FUBA1 FUBA2 FWS01 FWS02 HTW01 HWR01 TUM01 UBG01 UBM01 UBR01 UBT01 UBW01 UBY01 UEI01 UER01 UPA01 Volltext |
| Beschreibung: | 1 Online-Ressource (XXII, 383 S. 53 Abb) |
| ISBN: | 9783658155896 |
| DOI: | 10.1007/978-3-658-15589-6 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV043831381 | ||
| 003 | DE-604 | ||
| 005 | 20161230 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 161018s2016 |||| o||u| ||||||ger d | ||
| 020 | |a 9783658155896 |c Online |9 978-3-658-15589-6 | ||
| 024 | 7 | |a 10.1007/978-3-658-15589-6 |2 doi | |
| 035 | |a (ZDB-2-SWI)9783658155896 | ||
| 035 | |a (OCoLC)960017514 | ||
| 035 | |a (DE-599)BVBBV043831381 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a ger | |
| 049 | |a DE-355 |a DE-860 |a DE-19 |a DE-858 |a DE-1046 |a DE-1043 |a DE-Aug4 |a DE-898 |a DE-861 |a DE-1049 |a DE-473 |a DE-29 |a DE-20 |a DE-862 |a DE-92 |a DE-522 |a DE-578 |a DE-706 |a DE-91 |a DE-B768 |a DE-188 |a DE-859 |a DE-523 |a DE-1050 |a DE-863 |a DE-1051 |a DE-824 |a DE-2070s |a DE-1052 |a DE-573 |a DE-M347 |a DE-703 |a DE-1102 |a DE-739 |a DE-634 |a DE-526 |a DE-83 |a DE-11 | ||
| 082 | 0 | |a 658.8 |2 23 | |
| 084 | |a QW 300 |0 (DE-625)142175: |2 rvk | ||
| 084 | |a WIR 000 |2 stub | ||
| 100 | 1 | |a Zniva, Robert |e Verfasser |0 (DE-588)1118537750 |4 aut | |
| 245 | 1 | 0 | |a Ältere Konsumenten in Handel und Marketing |b Empirische Überprüfung der Bedeutung von Convenience |c von Robert Zniva |
| 264 | 1 | |a Wiesbaden |b Springer Fachmedien Wiesbaden |c 2016 | |
| 300 | |a 1 Online-Ressource (XXII, 383 S. 53 Abb) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 650 | 4 | |a Business | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Leadership | |
| 650 | 4 | |a Sales management | |
| 650 | 4 | |a Business and Management | |
| 650 | 4 | |a Business Strategy/Leadership | |
| 650 | 4 | |a Sales/Distribution | |
| 650 | 4 | |a Führung | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 0 | 7 | |a Handel |0 (DE-588)4023222-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Bevölkerungsentwicklung |0 (DE-588)4006292-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Convenience-Strategie |0 (DE-588)7585721-2 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4113937-9 |a Hochschulschrift |2 gnd-content | |
| 689 | 0 | 0 | |a Convenience-Strategie |0 (DE-588)7585721-2 |D s |
| 689 | 0 | 1 | |a Bevölkerungsentwicklung |0 (DE-588)4006292-2 |D s |
| 689 | 0 | 2 | |a Handel |0 (DE-588)4023222-0 |D s |
| 689 | 0 | |8 2\p |5 DE-604 | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druckausgabe |z 978-3-658-15588-9 |
| 856 | 4 | 0 | |u https://doi.org/10.1007/978-3-658-15589-6 |x Verlag |z URL des Erstveröffentlichers |3 Volltext |
| 912 | |a ZDB-2-SWI | ||
| 940 | 1 | |q ZDB-2-SWI_2016 | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029242151 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l BFB01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l BHS01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l BTU01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l BTW01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l EFN01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FAB01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FAN01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FAW01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FCO01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FHA01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FHD01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FHI01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FHM01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FHN01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FHO01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FHR01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FKE01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FLA01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FNU01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FRO01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FUBA1 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FUBA2 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FWS01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l FWS02 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l HTW01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l HWR01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l TUM01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l UBG01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l UBM01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l UBR01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l UBT01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l UBW01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l UBY01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l UEI01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l UER01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
| 966 | e | |u https://doi.org/10.1007/978-3-658-15589-6 |l UPA01 |p ZDB-2-SWI |x Verlag |3 Volltext | |
Datensatz im Suchindex
| DE-BY-FWS_katkey | 628389 |
|---|---|
| _version_ | 1824554543722004481 |
| any_adam_object | |
| author | Zniva, Robert |
| author_GND | (DE-588)1118537750 |
| author_facet | Zniva, Robert |
| author_role | aut |
| author_sort | Zniva, Robert |
| author_variant | r z rz |
| building | Verbundindex |
| bvnumber | BV043831381 |
| classification_rvk | QW 300 |
| classification_tum | WIR 000 |
| collection | ZDB-2-SWI |
| ctrlnum | (ZDB-2-SWI)9783658155896 (OCoLC)960017514 (DE-599)BVBBV043831381 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1007/978-3-658-15589-6 |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>05879nmm a2201021zc 4500</leader><controlfield tag="001">BV043831381</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20161230 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">161018s2016 |||| o||u| ||||||ger d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783658155896</subfield><subfield code="c">Online</subfield><subfield code="9">978-3-658-15589-6</subfield></datafield><datafield tag="024" ind1="7" ind2=" "><subfield code="a">10.1007/978-3-658-15589-6</subfield><subfield code="2">doi</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-2-SWI)9783658155896</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)960017514</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV043831381</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">ger</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-355</subfield><subfield code="a">DE-860</subfield><subfield code="a">DE-19</subfield><subfield code="a">DE-858</subfield><subfield code="a">DE-1046</subfield><subfield code="a">DE-1043</subfield><subfield code="a">DE-Aug4</subfield><subfield code="a">DE-898</subfield><subfield code="a">DE-861</subfield><subfield code="a">DE-1049</subfield><subfield code="a">DE-473</subfield><subfield code="a">DE-29</subfield><subfield code="a">DE-20</subfield><subfield code="a">DE-862</subfield><subfield code="a">DE-92</subfield><subfield code="a">DE-522</subfield><subfield code="a">DE-578</subfield><subfield code="a">DE-706</subfield><subfield code="a">DE-91</subfield><subfield code="a">DE-B768</subfield><subfield code="a">DE-188</subfield><subfield code="a">DE-859</subfield><subfield code="a">DE-523</subfield><subfield code="a">DE-1050</subfield><subfield code="a">DE-863</subfield><subfield code="a">DE-1051</subfield><subfield code="a">DE-824</subfield><subfield code="a">DE-2070s</subfield><subfield code="a">DE-1052</subfield><subfield code="a">DE-573</subfield><subfield code="a">DE-M347</subfield><subfield code="a">DE-703</subfield><subfield code="a">DE-1102</subfield><subfield code="a">DE-739</subfield><subfield code="a">DE-634</subfield><subfield code="a">DE-526</subfield><subfield code="a">DE-83</subfield><subfield code="a">DE-11</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.8</subfield><subfield code="2">23</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QW 300</subfield><subfield code="0">(DE-625)142175:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 000</subfield><subfield code="2">stub</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Zniva, Robert</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1118537750</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Ältere Konsumenten in Handel und Marketing</subfield><subfield code="b">Empirische Überprüfung der Bedeutung von Convenience</subfield><subfield code="c">von Robert Zniva</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Wiesbaden</subfield><subfield code="b">Springer Fachmedien Wiesbaden</subfield><subfield code="c">2016</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (XXII, 383 S. 53 Abb)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Leadership</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Sales management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business and Management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business Strategy/Leadership</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Sales/Distribution</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Führung</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Wirtschaft</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Handel</subfield><subfield code="0">(DE-588)4023222-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Bevölkerungsentwicklung</subfield><subfield code="0">(DE-588)4006292-2</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Convenience-Strategie</subfield><subfield code="0">(DE-588)7585721-2</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="8">1\p</subfield><subfield code="0">(DE-588)4113937-9</subfield><subfield code="a">Hochschulschrift</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Convenience-Strategie</subfield><subfield code="0">(DE-588)7585721-2</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Bevölkerungsentwicklung</subfield><subfield code="0">(DE-588)4006292-2</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Handel</subfield><subfield code="0">(DE-588)4023222-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="8">2\p</subfield><subfield code="5">DE-604</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druckausgabe</subfield><subfield code="z">978-3-658-15588-9</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="x">Verlag</subfield><subfield code="z">URL des Erstveröffentlichers</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-2-SWI</subfield></datafield><datafield tag="940" ind1="1" ind2=" "><subfield code="q">ZDB-2-SWI_2016</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-029242151</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">1\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="883" ind1="1" ind2=" "><subfield code="8">2\p</subfield><subfield code="a">cgwrk</subfield><subfield code="d">20201028</subfield><subfield code="q">DE-101</subfield><subfield code="u">https://d-nb.info/provenance/plan#cgwrk</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">BFB01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">BHS01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">BTU01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">BTW01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">EFN01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FAB01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FAN01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FAW01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FCO01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FHA01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FHD01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FHI01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FHM01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FHN01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FHO01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FHR01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FKE01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FLA01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FNU01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FRO01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FUBA1</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FUBA2</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FWS01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">FWS02</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">HTW01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">HWR01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">TUM01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">UBG01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">UBM01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">UBR01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">UBT01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">UBW01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">UBY01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">UEI01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">UER01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">https://doi.org/10.1007/978-3-658-15589-6</subfield><subfield code="l">UPA01</subfield><subfield code="p">ZDB-2-SWI</subfield><subfield code="x">Verlag</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| genre | 1\p (DE-588)4113937-9 Hochschulschrift gnd-content |
| genre_facet | Hochschulschrift |
| id | DE-604.BV043831381 |
| illustrated | Not Illustrated |
| indexdate | 2025-02-20T06:53:27Z |
| institution | BVB |
| isbn | 9783658155896 |
| language | German |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029242151 |
| oclc_num | 960017514 |
| open_access_boolean | |
| owner | DE-355 DE-BY-UBR DE-860 DE-19 DE-BY-UBM DE-858 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-1049 DE-473 DE-BY-UBG DE-29 DE-20 DE-862 DE-BY-FWS DE-92 DE-522 DE-578 DE-706 DE-91 DE-BY-TUM DE-B768 DE-188 DE-859 DE-523 DE-1050 DE-863 DE-BY-FWS DE-1051 DE-824 DE-2070s DE-1052 DE-573 DE-M347 DE-703 DE-1102 DE-739 DE-634 DE-526 DE-83 DE-11 |
| owner_facet | DE-355 DE-BY-UBR DE-860 DE-19 DE-BY-UBM DE-858 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-1049 DE-473 DE-BY-UBG DE-29 DE-20 DE-862 DE-BY-FWS DE-92 DE-522 DE-578 DE-706 DE-91 DE-BY-TUM DE-B768 DE-188 DE-859 DE-523 DE-1050 DE-863 DE-BY-FWS DE-1051 DE-824 DE-2070s DE-1052 DE-573 DE-M347 DE-703 DE-1102 DE-739 DE-634 DE-526 DE-83 DE-11 |
| physical | 1 Online-Ressource (XXII, 383 S. 53 Abb) |
| psigel | ZDB-2-SWI ZDB-2-SWI_2016 |
| publishDate | 2016 |
| publishDateSearch | 2016 |
| publishDateSort | 2016 |
| publisher | Springer Fachmedien Wiesbaden |
| record_format | marc |
| spellingShingle | Zniva, Robert Ältere Konsumenten in Handel und Marketing Empirische Überprüfung der Bedeutung von Convenience Business Marketing Leadership Sales management Business and Management Business Strategy/Leadership Sales/Distribution Führung Wirtschaft Handel (DE-588)4023222-0 gnd Bevölkerungsentwicklung (DE-588)4006292-2 gnd Convenience-Strategie (DE-588)7585721-2 gnd |
| subject_GND | (DE-588)4023222-0 (DE-588)4006292-2 (DE-588)7585721-2 (DE-588)4113937-9 |
| title | Ältere Konsumenten in Handel und Marketing Empirische Überprüfung der Bedeutung von Convenience |
| title_auth | Ältere Konsumenten in Handel und Marketing Empirische Überprüfung der Bedeutung von Convenience |
| title_exact_search | Ältere Konsumenten in Handel und Marketing Empirische Überprüfung der Bedeutung von Convenience |
| title_full | Ältere Konsumenten in Handel und Marketing Empirische Überprüfung der Bedeutung von Convenience von Robert Zniva |
| title_fullStr | Ältere Konsumenten in Handel und Marketing Empirische Überprüfung der Bedeutung von Convenience von Robert Zniva |
| title_full_unstemmed | Ältere Konsumenten in Handel und Marketing Empirische Überprüfung der Bedeutung von Convenience von Robert Zniva |
| title_short | Ältere Konsumenten in Handel und Marketing |
| title_sort | altere konsumenten in handel und marketing empirische uberprufung der bedeutung von convenience |
| title_sub | Empirische Überprüfung der Bedeutung von Convenience |
| topic | Business Marketing Leadership Sales management Business and Management Business Strategy/Leadership Sales/Distribution Führung Wirtschaft Handel (DE-588)4023222-0 gnd Bevölkerungsentwicklung (DE-588)4006292-2 gnd Convenience-Strategie (DE-588)7585721-2 gnd |
| topic_facet | Business Marketing Leadership Sales management Business and Management Business Strategy/Leadership Sales/Distribution Führung Wirtschaft Handel Bevölkerungsentwicklung Convenience-Strategie Hochschulschrift |
| url | https://doi.org/10.1007/978-3-658-15589-6 |
| work_keys_str_mv | AT znivarobert alterekonsumenteninhandelundmarketingempirischeuberprufungderbedeutungvonconvenience |