The innovator's method: bringing the lean start-up into your organization
A radical new method-adapting the latest techniques honed by successful start-ups-for managing innovation in established businesses. Call it "lean start-up," "design thinking," or "agile." No matter the name, it's clear that a new method is revolutionizing how to s...
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston, Massachusetts
Harvard Business Review Press
[2014]
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| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Zusammenfassung: | A radical new method-adapting the latest techniques honed by successful start-ups-for managing innovation in established businesses. Call it "lean start-up," "design thinking," or "agile." No matter the name, it's clear that a new method is revolutionizing how to successfully create, refine, and bring ideas to market-without traditional business planning. But because these ideas and techniques run counter to conventional managerial thinking and practice, managers in established organizations have difficulty implementing them. No longer. Based on field work with thousands of managers and validated inside dozens of companies, innovation experts Nathan Furr and Jeff Dyer show when and how to apply a "lean start-up" approach to innovation in established businesses. The Innovator's Method takes managers through these new practices for managing innovation. With detailed cases from the authors' work implementing these ideas with companies such as Intuit, NEC, P&G, Virgin Airlines, Kia, Folio, Citi, Hallmark, and Verizon, The Innovator's Method picks up where Jeff Dyer's The Innovator's DNA leaves off, showing how to test, validate and commercialize ideas with the lean and agile techniques that successful entrepreneurs use. |
| Beschreibung: | ix, 268 Seiten Illustrationen, Diagramme |
| ISBN: | 9781625271464 |
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| id | DE-604.BV043811040 |
| illustrated | Illustrated |
| indexdate | 2024-08-01T11:23:41Z |
| institution | BVB |
| isbn | 9781625271464 |
| language | English |
| lccn | 2014005467 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029222296 |
| oclc_num | 931516032 |
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| owner_facet | DE-863 DE-BY-FWS DE-M347 DE-473 DE-BY-UBG DE-739 DE-898 DE-BY-UBR DE-20 |
| physical | ix, 268 Seiten Illustrationen, Diagramme |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | Harvard Business Review Press |
| record_format | marc |
| spellingShingle | Furr, Nathan Dyer, Jeffrey H. 1959- The innovator's method bringing the lean start-up into your organization ManagementxTechnological innovations Consumers' preferences Innovationsmanagement (DE-588)4161817-8 gnd |
| subject_GND | (DE-588)4161817-8 |
| title | The innovator's method bringing the lean start-up into your organization |
| title_auth | The innovator's method bringing the lean start-up into your organization |
| title_exact_search | The innovator's method bringing the lean start-up into your organization |
| title_full | The innovator's method bringing the lean start-up into your organization Nathan Furr, Jeff Dyer |
| title_fullStr | The innovator's method bringing the lean start-up into your organization Nathan Furr, Jeff Dyer |
| title_full_unstemmed | The innovator's method bringing the lean start-up into your organization Nathan Furr, Jeff Dyer |
| title_short | The innovator's method |
| title_sort | the innovator s method bringing the lean start up into your organization |
| title_sub | bringing the lean start-up into your organization |
| topic | ManagementxTechnological innovations Consumers' preferences Innovationsmanagement (DE-588)4161817-8 gnd |
| topic_facet | ManagementxTechnological innovations Consumers' preferences Innovationsmanagement |
| url | http://www.gbv.de/dms/zbw/782103405.pdf |
| work_keys_str_mv | AT furrnathan theinnovatorsmethodbringingtheleanstartupintoyourorganization AT dyerjeffreyh theinnovatorsmethodbringingtheleanstartupintoyourorganization |
Inhaltsverzeichnis
Würzburg Teilbibliothek SHL, Raum I.2.11
| Signatur: |
1340 QP 210 F989 |
|---|---|
| Exemplar 1 | nicht ausleihbar Verfügbar |