Handbook of public relations:
Gespeichert in:
| Format: | Elektronisch E-Book |
|---|---|
| Sprache: | English |
| Veröffentlicht: |
London
SAGE
2004
|
| Schlagworte: | |
| Online-Zugang: | DE-863 DE-862 DE-706 URL des Erstveröffentlichers |
| Beschreibung: | This is a comprehensive and detailed examination of the field which reviews current scholarly literature. This contributed volume stresses the role PR plays in building relationships between organizations, markets, audiences and the public Includes bibliographical references and index |
| Beschreibung: | xiv, 802 p. |
| ISBN: | 9781452220727 |
Internformat
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| 245 | 1 | 0 | |a Handbook of public relations |c edited by Robert L. Heath |
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| 300 | |a xiv, 802 p. | ||
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| 500 | |a This is a comprehensive and detailed examination of the field which reviews current scholarly literature. This contributed volume stresses the role PR plays in building relationships between organizations, markets, audiences and the public | ||
| 500 | |a Includes bibliographical references and index | ||
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Datensatz im Suchindex
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| dewey-full | 659.2 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.2 |
| dewey-search | 659.2 |
| dewey-sort | 3659.2 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Allgemeines Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV043802462 |
| illustrated | Not Illustrated |
| indexdate | 2025-02-20T06:56:28Z |
| institution | BVB |
| isbn | 9781452220727 |
| language | English |
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| physical | xiv, 802 p. |
| psigel | ZDB-96-SKC |
| publishDate | 2004 |
| publishDateSearch | 2004 |
| publishDateSort | 2004 |
| publisher | SAGE |
| record_format | marc |
| spellingShingle | Handbook of public relations Public relations Handbooks, manuals, etc Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| subject_GND | (DE-588)4043188-5 (DE-588)4143413-4 |
| title | Handbook of public relations |
| title_auth | Handbook of public relations |
| title_exact_search | Handbook of public relations |
| title_full | Handbook of public relations edited by Robert L. Heath |
| title_fullStr | Handbook of public relations edited by Robert L. Heath |
| title_full_unstemmed | Handbook of public relations edited by Robert L. Heath |
| title_short | Handbook of public relations |
| title_sort | handbook of public relations |
| topic | Public relations Handbooks, manuals, etc Öffentlichkeitsarbeit (DE-588)4043188-5 gnd |
| topic_facet | Public relations Handbooks, manuals, etc Öffentlichkeitsarbeit Aufsatzsammlung |
| url | http://sk.sagepub.com/reference/handbook-of-public-relations |
| work_keys_str_mv | AT heathrobertl handbookofpublicrelations |