Produktmanagement: produktinnovation, Markenpolitik, programmplanung, prozessorganisation
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | German |
Veröffentlicht: |
Munich, Germany
Oldenbourg Verlag
2013
|
Ausgabe: | 6., überarbeitete und erweiterte Auflage |
Schlagworte: | |
Online-Zugang: | FAW01 FAW02 |
Beschreibung: | Description based on online resource; title from PDF title page (ebrary, viewed June 4, 2014) |
Beschreibung: | 1 online resource (1077 pages) |
ISBN: | 9783486735697 3486735691 |
Internformat
MARC
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264 | 4 | |c © 2013 | |
300 | |a 1 online resource (1077 pages) | ||
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500 | |a Description based on online resource; title from PDF title page (ebrary, viewed June 4, 2014) | ||
505 | 8 | |a Der Untertitel des Werkes zeigt die Spannweite des Produktmanagements, einer in der Praxis bedeutsamen, marketingorientierten Organisationsform in Unternehmen | |
650 | 4 | |a Management | |
650 | 4 | |a New products | |
650 | 4 | |a Product management | |
650 | 7 | |a BUSINESS & ECONOMICS / Industrial Management |2 bisacsh | |
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650 | 7 | |a BUSINESS & ECONOMICS / Management Science |2 bisacsh | |
650 | 7 | |a BUSINESS & ECONOMICS / Organizational Behavior |2 bisacsh | |
650 | 7 | |a New products |2 fast | |
650 | 7 | |a Product management |2 fast | |
650 | 4 | |a Wirtschaft | |
650 | 4 | |a New products |a Product management | |
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Datensatz im Suchindex
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any_adam_object | |
author | Pepels, Werner |
author_facet | Pepels, Werner |
author_role | aut |
author_sort | Pepels, Werner |
author_variant | w p wp |
building | Verbundindex |
bvnumber | BV043781532 |
collection | ZDB-4-EBA |
contents | Der Untertitel des Werkes zeigt die Spannweite des Produktmanagements, einer in der Praxis bedeutsamen, marketingorientierten Organisationsform in Unternehmen |
ctrlnum | (ZDB-4-EBA)ocn882246877 (OCoLC)882246877 (DE-599)BVBBV043781532 |
dewey-full | 658.575 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.575 |
dewey-search | 658.575 |
dewey-sort | 3658.575 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 6., überarbeitete und erweiterte Auflage |
format | Electronic eBook |
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illustrated | Not Illustrated |
indexdate | 2024-07-10T07:34:57Z |
institution | BVB |
isbn | 9783486735697 3486735691 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029192592 |
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physical | 1 online resource (1077 pages) |
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publishDate | 2013 |
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publisher | Oldenbourg Verlag |
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spelling | Pepels, Werner Verfasser aut Produktmanagement produktinnovation, Markenpolitik, programmplanung, prozessorganisation von Werner Pepels 6., überarbeitete und erweiterte Auflage Munich, Germany Oldenbourg Verlag 2013 © 2013 1 online resource (1077 pages) txt rdacontent c rdamedia cr rdacarrier Description based on online resource; title from PDF title page (ebrary, viewed June 4, 2014) Der Untertitel des Werkes zeigt die Spannweite des Produktmanagements, einer in der Praxis bedeutsamen, marketingorientierten Organisationsform in Unternehmen Management New products Product management BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh New products fast Product management fast Wirtschaft New products Product management Produktmanagement (DE-588)4125960-9 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Produktmanagement (DE-588)4125960-9 s 2\p DE-604 Erscheint auch als Druck-Ausgabe 978-3-486-70523-2 Pepels, Werner Produktmanagement : produktinnovation, Markenpolitik, programmplanung, prozessorganisation 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Pepels, Werner Produktmanagement produktinnovation, Markenpolitik, programmplanung, prozessorganisation Der Untertitel des Werkes zeigt die Spannweite des Produktmanagements, einer in der Praxis bedeutsamen, marketingorientierten Organisationsform in Unternehmen Management New products Product management BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh New products fast Product management fast Wirtschaft New products Product management Produktmanagement (DE-588)4125960-9 gnd |
subject_GND | (DE-588)4125960-9 (DE-588)4123623-3 |
title | Produktmanagement produktinnovation, Markenpolitik, programmplanung, prozessorganisation |
title_auth | Produktmanagement produktinnovation, Markenpolitik, programmplanung, prozessorganisation |
title_exact_search | Produktmanagement produktinnovation, Markenpolitik, programmplanung, prozessorganisation |
title_full | Produktmanagement produktinnovation, Markenpolitik, programmplanung, prozessorganisation von Werner Pepels |
title_fullStr | Produktmanagement produktinnovation, Markenpolitik, programmplanung, prozessorganisation von Werner Pepels |
title_full_unstemmed | Produktmanagement produktinnovation, Markenpolitik, programmplanung, prozessorganisation von Werner Pepels |
title_short | Produktmanagement |
title_sort | produktmanagement produktinnovation markenpolitik programmplanung prozessorganisation |
title_sub | produktinnovation, Markenpolitik, programmplanung, prozessorganisation |
topic | Management New products Product management BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh New products fast Product management fast Wirtschaft New products Product management Produktmanagement (DE-588)4125960-9 gnd |
topic_facet | Management New products Product management BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Wirtschaft New products Product management Produktmanagement Lehrbuch |
work_keys_str_mv | AT pepelswerner produktmanagementproduktinnovationmarkenpolitikprogrammplanungprozessorganisation |