Worldwide casebook in marketing management:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New Jersey ; London ; Singapore ; Beijing ; Shanghai ; Hong Kong ; Taipei ; Chennai ; Tokyo
World Scientific
[2016]
|
| Schlagworte: | |
| Beschreibung: | xxxiii, 890 Seiten Illustrationen |
| ISBN: | 9789814689601 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV043738794 | ||
| 003 | DE-604 | ||
| 005 | 20171115 | ||
| 007 | t | ||
| 008 | 160826s2016 a||| |||| 00||| eng d | ||
| 020 | |a 9789814689601 |9 978-981-4689-60-1 | ||
| 035 | |a (OCoLC)953491303 | ||
| 035 | |a (DE-599)BVBBV043738794 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-19 |a DE-1050 | ||
| 050 | 0 | |a HF5415.13 | |
| 082 | 0 | |a 658.8 |2 22 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 084 | |a 85.40 |2 Marketing | ||
| 100 | 1 | |a Moutinho, Luiz |d 1949- |e Verfasser |0 (DE-588)131450204 |4 aut | |
| 245 | 1 | 0 | |a Worldwide casebook in marketing management |c Luiz Moutinho, Dublin City University, Ireland |
| 264 | 1 | |a New Jersey ; London ; Singapore ; Beijing ; Shanghai ; Hong Kong ; Taipei ; Chennai ; Tokyo |b World Scientific |c [2016] | |
| 264 | 4 | |c © 2016 | |
| 300 | |a xxxiii, 890 Seiten |b Illustrationen | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
| 655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
| 689 | 0 | 0 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
| 689 | 0 | |5 DE-604 | |
| 776 | 1 | 8 | |i Erscheint auch als |z 978-981-4689-61-8 |n Online-Ausgabe |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029150562 | ||
Datensatz im Suchindex
| _version_ | 1804176538627735552 |
|---|---|
| any_adam_object | |
| author | Moutinho, Luiz 1949- |
| author_GND | (DE-588)131450204 |
| author_facet | Moutinho, Luiz 1949- |
| author_role | aut |
| author_sort | Moutinho, Luiz 1949- |
| author_variant | l m lm |
| building | Verbundindex |
| bvnumber | BV043738794 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)953491303 (DE-599)BVBBV043738794 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV043738794 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:33:47Z |
| institution | BVB |
| isbn | 9789814689601 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029150562 |
| oclc_num | 953491303 |
| open_access_boolean | |
| owner | DE-19 DE-BY-UBM DE-1050 |
| owner_facet | DE-19 DE-BY-UBM DE-1050 |
| physical | xxxiii, 890 Seiten Illustrationen |
| publishDate | 2016 |
| publishDateSearch | 2016 |
| publishDateSort | 2016 |
| publisher | World Scientific |
| record_format | marc |
| spelling | Moutinho, Luiz 1949- Verfasser (DE-588)131450204 aut Worldwide casebook in marketing management Luiz Moutinho, Dublin City University, Ireland New Jersey ; London ; Singapore ; Beijing ; Shanghai ; Hong Kong ; Taipei ; Chennai ; Tokyo World Scientific [2016] © 2016 xxxiii, 890 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Marketingmanagement (DE-588)4168907-0 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingmanagement (DE-588)4168907-0 s DE-604 Erscheint auch als 978-981-4689-61-8 Online-Ausgabe |
| spellingShingle | Moutinho, Luiz 1949- Worldwide casebook in marketing management Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4522595-3 |
| title | Worldwide casebook in marketing management |
| title_auth | Worldwide casebook in marketing management |
| title_exact_search | Worldwide casebook in marketing management |
| title_full | Worldwide casebook in marketing management Luiz Moutinho, Dublin City University, Ireland |
| title_fullStr | Worldwide casebook in marketing management Luiz Moutinho, Dublin City University, Ireland |
| title_full_unstemmed | Worldwide casebook in marketing management Luiz Moutinho, Dublin City University, Ireland |
| title_short | Worldwide casebook in marketing management |
| title_sort | worldwide casebook in marketing management |
| topic | Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketingmanagement Fallstudiensammlung |
| work_keys_str_mv | AT moutinholuiz worldwidecasebookinmarketingmanagement |