Holdings: Relationship Marketing

Relationship Marketing: Das Management von Kundenbeziehungen

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Bibliographic Details
Main Author:	Bruhn, Manfred 1949- (Author)
Format:	Electronic eBook
Language:	German
Published:	Munich, [Germany] Verlag Franz Vahlen 2015
Edition:	4., überarbeitete Auflage
Subjects:	Relationship marketing Customer relations > Management Unternehmen Marketing Beziehungsmanagement Kundenmanagement Beziehungsmarketing Lehrbuch
Item Description:	Description based on online resource; title from PDF title page (ebrary, viewed March 4, 2015)
Physical Description:	1 online resource (467 pages) illustrations, charts
ISBN:	9783800648870

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MARC


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Record in the Search Index

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discipline	Wirtschaftswissenschaften
edition	4., überarbeitete Auflage
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indexdate	2024-07-10T07:33:42Z
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isbn	9783800648870
language	German
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physical	1 online resource (467 pages) illustrations, charts
psigel	ZDB-38-EBR
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spelling	Bruhn, Manfred 1949- Verfasser (DE-588)115483896 aut Relationship Marketing Das Management von Kundenbeziehungen von Prof. Dr. Manfred Bruhn 4., überarbeitete Auflage Munich, [Germany] Verlag Franz Vahlen 2015 © 2015 1 online resource (467 pages) illustrations, charts txt rdacontent c rdamedia cr rdacarrier Description based on online resource; title from PDF title page (ebrary, viewed March 4, 2015) Relationship marketing Customer relations Management Unternehmen (DE-588)4061963-1 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Beziehungsmarketing (DE-588)4789127-0 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Unternehmen (DE-588)4061963-1 s Marketing (DE-588)4037589-4 s Kundenmanagement (DE-588)4236865-0 s Beziehungsmanagement (DE-588)4326109-7 s 2\p DE-604 Beziehungsmarketing (DE-588)4789127-0 s 3\p DE-604 Erscheint auch als Druck-Ausgabe 978-3-8006-4886-3 (DE-604)BV042273824 Erscheint auch als Druck-Ausgabe Bruhn, Manfred Relationship Marketing : Das Management von Kundenbeziehungen 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Bruhn, Manfred 1949- Relationship Marketing Das Management von Kundenbeziehungen Relationship marketing Customer relations Management Unternehmen (DE-588)4061963-1 gnd Marketing (DE-588)4037589-4 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Kundenmanagement (DE-588)4236865-0 gnd Beziehungsmarketing (DE-588)4789127-0 gnd
subject_GND	(DE-588)4061963-1 (DE-588)4037589-4 (DE-588)4326109-7 (DE-588)4236865-0 (DE-588)4789127-0 (DE-588)4123623-3
title	Relationship Marketing Das Management von Kundenbeziehungen
title_auth	Relationship Marketing Das Management von Kundenbeziehungen
title_exact_search	Relationship Marketing Das Management von Kundenbeziehungen
title_full	Relationship Marketing Das Management von Kundenbeziehungen von Prof. Dr. Manfred Bruhn
title_fullStr	Relationship Marketing Das Management von Kundenbeziehungen von Prof. Dr. Manfred Bruhn
title_full_unstemmed	Relationship Marketing Das Management von Kundenbeziehungen von Prof. Dr. Manfred Bruhn
title_short	Relationship Marketing
title_sort	relationship marketing das management von kundenbeziehungen
title_sub	Das Management von Kundenbeziehungen
topic	Relationship marketing Customer relations Management Unternehmen (DE-588)4061963-1 gnd Marketing (DE-588)4037589-4 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Kundenmanagement (DE-588)4236865-0 gnd Beziehungsmarketing (DE-588)4789127-0 gnd
topic_facet	Relationship marketing Customer relations Management Unternehmen Marketing Beziehungsmanagement Kundenmanagement Beziehungsmarketing Lehrbuch
work_keys_str_mv	AT bruhnmanfred relationshipmarketingdasmanagementvonkundenbeziehungen

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