Verfügbarkeit: Big data in practice

Big data in practice: how 45 successful companies used big data analytics to deliver extraordinary results

"The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources require...

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Bibliographische Detailangaben
1. Verfasser:	Marr, Bernard (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Chichester, West Sussex, United Kingdom Wiley 2016
Schlagworte:	BUSINESS & ECONOMICS / General BUSINESS & ECONOMICS / Strategic Planning BUSINESS & ECONOMICS / Consumer Behavior BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Big data Consumer behavior Strategic planning Wirtschaft Unternehmen Big Data Fallstudiensammlung
Online-Zugang:	FAB01 FHA01 FHO01 FHR01 FRO01 FUBA1 FUBA1 UBG01 UBR01 UBT01 UBY01 UEI01 UER01 UPA01 Volltext Buchcover
Zusammenfassung:	"The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved and the processes put it place to make it practical, as well as the technical details, challenges and lessons learned from each unique scenario. Learn how predictive analytics helps Amazon, Target, John Deere and Apple understand their customers Discover how big data is behind the success of Walmart, LinkedIn, Microsoft and more Learn how big data is changing medicine, law enforcement, hospitality, fashion, science and banking Develop your own big data strategy by accessing additional reading materials at the end of each chapter "--
Beschreibung:	1 Online-Ressource (xi, 308 Seiten)
ISBN:	9781119278825 9781119231394 9781119231417

Internformat

MARC


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Datensatz im Suchindex

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discipline	Informatik Wirtschaftswissenschaften
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genre	1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content
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indexdate	2024-08-01T12:45:53Z
institution	BVB
isbn	9781119278825 9781119231394 9781119231417
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-029132894
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physical	1 Online-Ressource (xi, 308 Seiten)
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spellingShingle	Marr, Bernard Big data in practice how 45 successful companies used big data analytics to deliver extraordinary results BUSINESS & ECONOMICS / General bisacsh BUSINESS & ECONOMICS / Strategic Planning bisacsh BUSINESS & ECONOMICS / Consumer Behavior bisacsh BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Big data fast Consumer behavior fast Strategic planning fast Wirtschaft Consumer behavior Strategic planning Big data Unternehmen (DE-588)4061963-1 gnd Big Data (DE-588)4802620-7 gnd
subject_GND	(DE-588)4061963-1 (DE-588)4802620-7 (DE-588)4522595-3
title	Big data in practice how 45 successful companies used big data analytics to deliver extraordinary results
title_auth	Big data in practice how 45 successful companies used big data analytics to deliver extraordinary results
title_exact_search	Big data in practice how 45 successful companies used big data analytics to deliver extraordinary results
title_full	Big data in practice how 45 successful companies used big data analytics to deliver extraordinary results Bernard Marr
title_fullStr	Big data in practice how 45 successful companies used big data analytics to deliver extraordinary results Bernard Marr
title_full_unstemmed	Big data in practice how 45 successful companies used big data analytics to deliver extraordinary results Bernard Marr
title_short	Big data in practice
title_sort	big data in practice how 45 successful companies used big data analytics to deliver extraordinary results
title_sub	how 45 successful companies used big data analytics to deliver extraordinary results
topic	BUSINESS & ECONOMICS / General bisacsh BUSINESS & ECONOMICS / Strategic Planning bisacsh BUSINESS & ECONOMICS / Consumer Behavior bisacsh BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Big data fast Consumer behavior fast Strategic planning fast Wirtschaft Consumer behavior Strategic planning Big data Unternehmen (DE-588)4061963-1 gnd Big Data (DE-588)4802620-7 gnd
topic_facet	BUSINESS & ECONOMICS / General BUSINESS & ECONOMICS / Strategic Planning BUSINESS & ECONOMICS / Consumer Behavior BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Big data Consumer behavior Strategic planning Wirtschaft Unternehmen Big Data Fallstudiensammlung
url	https://onlinelibrary.wiley.com/doi/book/10.1002/9781119278825 http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029132894&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
work_keys_str_mv	AT marrbernard bigdatainpracticehow45successfulcompaniesusedbigdataanalyticstodeliverextraordinaryresults

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