Worldwide casebook in marketing management:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New Jersey
World Scientific
[2016]
|
| Schlagworte: | |
| Online-Zugang: | UEI03 |
| Beschreibung: | Enthält: Literaturangaben |
| Beschreibung: | 1 Online-Ressource (xxxiii, 890 Seiten) |
| ISBN: | 9789814689601 9789814689618 |
Internformat
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| 245 | 1 | 0 | |a Worldwide casebook in marketing management |c Luiz Moutinho (Dublin City University, Ireland) |
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Datensatz im Suchindex
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| author | Moutinho, Luiz 1949- |
| author_GND | (DE-588)131450204 |
| author_facet | Moutinho, Luiz 1949- |
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| author_sort | Moutinho, Luiz 1949- |
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| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| collection | ZDB-4-NLEBK |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:32:05Z |
| institution | BVB |
| isbn | 9789814689601 9789814689618 |
| language | English |
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| publishDate | 2016 |
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| publisher | World Scientific |
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| spelling | Moutinho, Luiz 1949- Verfasser (DE-588)131450204 aut Worldwide casebook in marketing management Luiz Moutinho (Dublin City University, Ireland) New Jersey World Scientific [2016] © 2016 1 Online-Ressource (xxxiii, 890 Seiten) txt rdacontent c rdamedia cr rdacarrier Enthält: Literaturangaben Marketingmanagement (DE-588)4168907-0 gnd rswk-swf (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingmanagement (DE-588)4168907-0 s DE-604 |
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| title | Worldwide casebook in marketing management |
| title_auth | Worldwide casebook in marketing management |
| title_exact_search | Worldwide casebook in marketing management |
| title_full | Worldwide casebook in marketing management Luiz Moutinho (Dublin City University, Ireland) |
| title_fullStr | Worldwide casebook in marketing management Luiz Moutinho (Dublin City University, Ireland) |
| title_full_unstemmed | Worldwide casebook in marketing management Luiz Moutinho (Dublin City University, Ireland) |
| title_short | Worldwide casebook in marketing management |
| title_sort | worldwide casebook in marketing management |
| topic | Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketingmanagement Fallstudiensammlung |
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