Routledge international handbook of consumer psychology:
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
London ; New York
Routledge
2017
|
| Schriftenreihe: | The Routledge international handbooks series
|
| Schlagworte: | |
| Online-Zugang: | Inhaltsverzeichnis |
| Beschreibung: | xviii, 729 Seiten Illustrationen, Diagramme |
| ISBN: | 9781138846494 |
Internformat
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Datensatz im Suchindex
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| adam_text | Titel: Routledge international handbook of consumer psychology
Autor: Jansson-Boyd, Cathrine V
Jahr: 2017
Contents
List of figures ix
List of tables x
Preface xi
List of contributors xiii
List of abbreviations xvii
PARTI
Introduction and cross-cultural research 1
1 The history of consumer psychology 3
Cathrine V. Jansson-Boyd and Nigel Marlow
2 Cross-cultural consumption 18
Susan Forquer Gupta
3 Globalization, branding and multicultural consumer behaviour 41
Carlos J. Torelli and Maria Rodas
PART II
Consumer cognition and perception 59
4 Visual attention in consumer settings 61
J. Wesley Hutchinson, Joy Lu and Evan Weingarten
5 Perception and consumption: Touch, multisensory integration
and congruency 85
Cathrine V. Jansson-Boyd
6 The role of procedural knowledge in consumer judgement and
decision making 102
Robert S. Wyer, Jr.
Contents
7 Unconscious cognition effects in consumer research 126
Claudiu V. Dimofie
8 Capturing the consumer s unconscious: Applying the implicit association
test in consumer research 143
Dominika Maison and Aiden Gregg
PART III
Social perception, self, identity and well-being 165
9 The self in consumption 167
Russell Belk
10 Revisiting self-congruity theory in consumer behaviour: Making sense of
the research so far 185
M. Joseph Sirgy, Dong-Jin Lee and Grace B. Yu
11 Social comparison processes in advertisement: On the relative sales-value
of beauty 202
Michael Hafner
12 Applying universal dimensions of social perception to consumer context:
An extension of the SCM/BIAF models with the relevance principle 216
Magdalena J. ZauHsza
13 Does size matter? Media influences and body image 232
Megan Hurst, Helga Dittmar, Emma Halliwell and Phillippa C. Diedrichs
14 The psychology of healthy eating 250
Lara Spiteri-Cornish
PART IV
Social and cultural influences 271
15 Political marketing: Theory and practice 273
Wojciech Cwalina, Andrzej Falkowski and Bruce I. Newman
16 Religion and consumer behaviour 292
Elizabeth A. Minton and Lynn R. Kahle
17 The psychological consequences of money for economic and
social relationships 312
Tomasz Zaleskiewicz and Agata Gasiorowska
Contents
18 Young children as consumers: Their vulnerability to persuasion and its
effect on their choices 327
Dick Mizerski, Shasha Wang, Alvin Lee and Claire Lambert
PARTV
Decision making, attitudes and behavioural research 347
19 Framing effects in consumer judgement and decision making 349
Tobias Krüger, Tobias Vogel and Michaela Wanke
20 Enhancing consumer behaviour with implementation intentions 370
Peter M. Gollwitzer, Maik Bieleke and Paschal Sheeran
21 The elaboration likelihood model: Understanding consumer attitude change 390
Jacob Teeny, Pablo Briiiol and Richard E. Petty
22 Transactions as tradeoffs between costs and benefits 411
Bernadette Kamleitner and Ruta Ruzevidute
23 Naive theories about marketing and consumption in consumer inference 429
Hélène Deval, Maria L. Cronley, Susan Powell Mantel and Frank R. Kardes
24 What makes tomorrow s gain worth today s pain? Cognitive, motivational
and affective influences in consumers self-control dilemmas 447
Aparna A. Labroo and Anastasiya Pocheptsova
25 Sex drive and consumer decision making 467
Rui Chen and Maggie Wenjing Liu
26 Ageing and consumer behaviour: Challenges and opportunities 486
Stephanie M. Carpenter and Carolyn Yoon
PART VI
Products, branding preferences and sustainability 503
27 Sustainability and consumer psychology 505
Eda Gurel-Atay, Lynn R. Kahle and Elizabeth A. Minton
28 Moving towards sustainable consumption: A psychological perspective
on improvement of public transport 524
Margareta Friman and Tommy Gärling
29 The psychology of branding 542
Arnd Florack and Johanna Palcu
Contents
30 Aesthetics: Antecedents, underlying processes
and behavioural consequences 565
Martin Reimann and C. Clark Cao
31 Anthropomorphism 600
Pankaj Aggarwal and Ann L. McGill
PART VII
Internet and electronic media 619
32 Novel phenomena, evolving frameworks: Exploring social influence in
the online world 621
Rebecca Walker Reczek and Cait Lamberton
33 Representations of race, gender and sexual orientation in gaming content 639
Melody A. Stotler and Karen E. Dill-Shackleford
34 Personality-customized advertising in the ckgital environment 656
Sandra Matz
Author index 615
Subject index 720
VIII
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| spelling | Routledge international handbook of consumer psychology edited by Cathrine Jansson-Boyd, Magdalena J. Zawisza International handbook of consumer psychology London ; New York Routledge 2017 xviii, 729 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier The Routledge international handbooks series Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Psychologie (DE-588)4047704-6 gnd rswk-swf Verbraucher (DE-588)4062632-5 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Psychologie (DE-588)4047704-6 s Verbraucherverhalten (DE-588)4062644-1 s Verbraucher (DE-588)4062632-5 s DE-604 Jansson-Boyd, Cathrine V. edt Zawisza-Riley, Magdalena 1978- (DE-588)1121139647 edt Erscheint auch als Online-Ausgabe 978-1-315-72744-8 HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029081196&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
| spellingShingle | Routledge international handbook of consumer psychology Verbraucherverhalten (DE-588)4062644-1 gnd Psychologie (DE-588)4047704-6 gnd Verbraucher (DE-588)4062632-5 gnd |
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| title | Routledge international handbook of consumer psychology |
| title_alt | International handbook of consumer psychology |
| title_auth | Routledge international handbook of consumer psychology |
| title_exact_search | Routledge international handbook of consumer psychology |
| title_full | Routledge international handbook of consumer psychology edited by Cathrine Jansson-Boyd, Magdalena J. Zawisza |
| title_fullStr | Routledge international handbook of consumer psychology edited by Cathrine Jansson-Boyd, Magdalena J. Zawisza |
| title_full_unstemmed | Routledge international handbook of consumer psychology edited by Cathrine Jansson-Boyd, Magdalena J. Zawisza |
| title_short | Routledge international handbook of consumer psychology |
| title_sort | routledge international handbook of consumer psychology |
| topic | Verbraucherverhalten (DE-588)4062644-1 gnd Psychologie (DE-588)4047704-6 gnd Verbraucher (DE-588)4062632-5 gnd |
| topic_facet | Verbraucherverhalten Psychologie Verbraucher Aufsatzsammlung |
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