Marketing and outreach for the academic library: new approaches and initiatives
Gespeichert in:
Weitere Verfasser: | |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Lanham
Rowman & Littlefield
[2016]
|
Schriftenreihe: | Creating the 21st-century academic library
7 |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | xi, 153 Seiten Illustrationen, Diagramme |
ISBN: | 9781442262539 9781442262546 |
Internformat
MARC
LEADER | 00000nam a2200000 cb4500 | ||
---|---|---|---|
001 | BV043665194 | ||
003 | DE-604 | ||
005 | 20160906 | ||
007 | t | ||
008 | 160712s2016 xxua||| |||| 00||| eng d | ||
010 | |a 016000813 | ||
020 | |a 9781442262539 |9 978-1-4422-6253-9 | ||
020 | |a 9781442262546 |9 978-1-4422-6254-6 | ||
035 | |a (OCoLC)957676883 | ||
035 | |a (DE-599)BVBBV043665194 | ||
040 | |a DE-604 |b ger |e rda | ||
041 | 0 | |a eng | |
044 | |a xxu |c US | ||
049 | |a DE-12 | ||
050 | 0 | |a Z716.3 | |
082 | 0 | |a 025.1/977 |2 23 | |
245 | 1 | 0 | |a Marketing and outreach for the academic library |b new approaches and initiatives |c edited by Bradford Lee Eden |
264 | 1 | |a Lanham |b Rowman & Littlefield |c [2016] | |
300 | |a xi, 153 Seiten |b Illustrationen, Diagramme | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Creating the 21st-century academic library |v 7 | |
500 | |a Includes bibliographical references and index | ||
650 | 4 | |a Academic libraries |x Marketing | |
650 | 4 | |a Academic libraries |x Public relations | |
650 | 4 | |a Library outreach programs | |
650 | 4 | |a Academic libraries |v Case studies | |
650 | 0 | 7 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Universitätsbibliothek |0 (DE-588)4133334-2 |2 gnd |9 rswk-swf |
655 | 7 | |0 (DE-588)4143413-4 |a Aufsatzsammlung |2 gnd-content | |
655 | 7 | |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
689 | 0 | 0 | |a Universitätsbibliothek |0 (DE-588)4133334-2 |D s |
689 | 0 | 1 | |a Marketing |0 (DE-588)4037589-4 |D s |
689 | 0 | 2 | |a Öffentlichkeitsarbeit |0 (DE-588)4043188-5 |D s |
689 | 0 | |5 DE-604 | |
700 | 1 | |a Eden, Bradford Lee |d 1960- |0 (DE-588)1048302946 |4 edt | |
776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |a Marketing and outreach for the academic library |
856 | 4 | 2 | |m LoC Fremddatenuebernahme |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029078467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Inhaltsverzeichnis |
999 | |a oai:aleph.bib-bvb.de:BVB01-029078467 | ||
942 | 1 | 1 | |c 025.5 |e 22/bsb |
942 | 1 | 1 | |c 025.1 |e 22/bsb |
942 | 1 | 1 | |c 020 |e 22/bsb |
Datensatz im Suchindex
_version_ | 1804176422215876608 |
---|---|
adam_text | MARKETING AND OUTREACH FOR THE ACADEMIC LIBRARY
/
: 2016
TABLE OF CONTENTS / INHALTSVERZEICHNIS
MAKING SOCIAL MEDIA WORTH IT : PLANNING AND IMPLEMENTATION FOR A SMALL
INSTITUTION / KAELA CASEY, LAURA WORDEN
LIBRARY SPACES : INSPIRATION AND COLLABORATION / SUSAN VAN ALSTYNE
EVENTS AND EXTRAVAGANZAS AT CUNNINGHAM MEMORIAL LIBRARY / KAREN EVANS
LIBRARIANS AS EVENT COORDINATORS : BUILDING PARTNERSHIPS AND ENGAGEMENT
THROUGH USER-CENTERED PROGRAMS / JOE CLARK
DIGITAL ENGAGEMENT IN DELIVERING LIBRARY SERVICES : A CASE STUDY FROM
THE STATE LIBRARY OF NEW SOUTH WALES / KATHRYN BARWICK, MYLEE JOSEPH
FROM IDEA TO INSTAGRAM : HOW AN ACADEMIC LIBRARY MARKETING COMMITTEE
CREATED A CHARACTER FOR THE YOUTUBE GENERATION / JOYCE GARCZYNSKI,
LAKSAMEE PUTNAM, LISA WOZNICKI
PROMOTING DIGITAL LIBRARY SERVICES THROUGH WORKSHOPS / TRACY C.
BERGSTROM, ALEXANDER PAPSON
IT S THE END OF THE WORLD AS WE KNOW IT, OR IS IT? : LOOKING BEYOND THE
NEW LIBRARIANSHIP PARADIGM / REBECCA PARKER, DANA MCKAY
EMBEDDED LIBRARIANS : CASE STUDIES FROM LOYOLA UNIVERSITY NEW ORLEANS /
TERI GALLAWAY, ELIZABETH KELLY, BRIAN SULLIVAN, MALIA WILLEY
DEMOCRATIZING DIGITAL : THE HIGHWAY 89 DIGITAL COLLECTION AND THE
PROMISE OF INCLUSIVE ONLINE COLLABORATION / BRAD COLE, CLINT PUMPHREY,
LIZ WOOLCOTT
DIESES SCHRIFTSTCK WURDE MASCHINELL ERZEUGT.
|
any_adam_object | 1 |
author2 | Eden, Bradford Lee 1960- |
author2_role | edt |
author2_variant | b l e bl ble |
author_GND | (DE-588)1048302946 |
author_facet | Eden, Bradford Lee 1960- |
building | Verbundindex |
bvnumber | BV043665194 |
callnumber-first | Z - Library Science |
callnumber-label | Z716 |
callnumber-raw | Z716.3 |
callnumber-search | Z716.3 |
callnumber-sort | Z 3716.3 |
callnumber-subject | Z - Books and Writing |
ctrlnum | (OCoLC)957676883 (DE-599)BVBBV043665194 |
dewey-full | 025.1/977 |
dewey-hundreds | 000 - Computer science, information, general works |
dewey-ones | 025 - Operations of libraries and archives |
dewey-raw | 025.1/977 |
dewey-search | 025.1/977 |
dewey-sort | 225.1 3977 |
dewey-tens | 020 - Library and information sciences |
discipline | Allgemeines |
format | Book |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02246nam a2200553 cb4500</leader><controlfield tag="001">BV043665194</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20160906 </controlfield><controlfield tag="007">t</controlfield><controlfield tag="008">160712s2016 xxua||| |||| 00||| eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a">016000813</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781442262539</subfield><subfield code="9">978-1-4422-6253-9</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781442262546</subfield><subfield code="9">978-1-4422-6254-6</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)957676883</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV043665194</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-12</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">Z716.3</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">025.1/977</subfield><subfield code="2">23</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Marketing and outreach for the academic library</subfield><subfield code="b">new approaches and initiatives</subfield><subfield code="c">edited by Bradford Lee Eden</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Lanham</subfield><subfield code="b">Rowman & Littlefield</subfield><subfield code="c">[2016]</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">xi, 153 Seiten</subfield><subfield code="b">Illustrationen, Diagramme</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="0" ind2=" "><subfield code="a">Creating the 21st-century academic library</subfield><subfield code="v">7</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Academic libraries</subfield><subfield code="x">Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Academic libraries</subfield><subfield code="x">Public relations</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Library outreach programs</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Academic libraries</subfield><subfield code="v">Case studies</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Öffentlichkeitsarbeit</subfield><subfield code="0">(DE-588)4043188-5</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Universitätsbibliothek</subfield><subfield code="0">(DE-588)4133334-2</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4143413-4</subfield><subfield code="a">Aufsatzsammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="655" ind1=" " ind2="7"><subfield code="0">(DE-588)4522595-3</subfield><subfield code="a">Fallstudiensammlung</subfield><subfield code="2">gnd-content</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Universitätsbibliothek</subfield><subfield code="0">(DE-588)4133334-2</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Öffentlichkeitsarbeit</subfield><subfield code="0">(DE-588)4043188-5</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Eden, Bradford Lee</subfield><subfield code="d">1960-</subfield><subfield code="0">(DE-588)1048302946</subfield><subfield code="4">edt</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Online-Ausgabe</subfield><subfield code="a">Marketing and outreach for the academic library</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">LoC Fremddatenuebernahme</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029078467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-029078467</subfield></datafield><datafield tag="942" ind1="1" ind2="1"><subfield code="c">025.5</subfield><subfield code="e">22/bsb</subfield></datafield><datafield tag="942" ind1="1" ind2="1"><subfield code="c">025.1</subfield><subfield code="e">22/bsb</subfield></datafield><datafield tag="942" ind1="1" ind2="1"><subfield code="c">020</subfield><subfield code="e">22/bsb</subfield></datafield></record></collection> |
genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content (DE-588)4522595-3 Fallstudiensammlung gnd-content |
genre_facet | Aufsatzsammlung Fallstudiensammlung |
id | DE-604.BV043665194 |
illustrated | Illustrated |
indexdate | 2024-07-10T07:31:56Z |
institution | BVB |
isbn | 9781442262539 9781442262546 |
language | English |
lccn | 016000813 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029078467 |
oclc_num | 957676883 |
open_access_boolean | |
owner | DE-12 |
owner_facet | DE-12 |
physical | xi, 153 Seiten Illustrationen, Diagramme |
publishDate | 2016 |
publishDateSearch | 2016 |
publishDateSort | 2016 |
publisher | Rowman & Littlefield |
record_format | marc |
series2 | Creating the 21st-century academic library |
spelling | Marketing and outreach for the academic library new approaches and initiatives edited by Bradford Lee Eden Lanham Rowman & Littlefield [2016] xi, 153 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Creating the 21st-century academic library 7 Includes bibliographical references and index Academic libraries Marketing Academic libraries Public relations Library outreach programs Academic libraries Case studies Öffentlichkeitsarbeit (DE-588)4043188-5 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Universitätsbibliothek (DE-588)4133334-2 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content (DE-588)4522595-3 Fallstudiensammlung gnd-content Universitätsbibliothek (DE-588)4133334-2 s Marketing (DE-588)4037589-4 s Öffentlichkeitsarbeit (DE-588)4043188-5 s DE-604 Eden, Bradford Lee 1960- (DE-588)1048302946 edt Erscheint auch als Online-Ausgabe Marketing and outreach for the academic library LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029078467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Marketing and outreach for the academic library new approaches and initiatives Academic libraries Marketing Academic libraries Public relations Library outreach programs Academic libraries Case studies Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Marketing (DE-588)4037589-4 gnd Universitätsbibliothek (DE-588)4133334-2 gnd |
subject_GND | (DE-588)4043188-5 (DE-588)4037589-4 (DE-588)4133334-2 (DE-588)4143413-4 (DE-588)4522595-3 |
title | Marketing and outreach for the academic library new approaches and initiatives |
title_auth | Marketing and outreach for the academic library new approaches and initiatives |
title_exact_search | Marketing and outreach for the academic library new approaches and initiatives |
title_full | Marketing and outreach for the academic library new approaches and initiatives edited by Bradford Lee Eden |
title_fullStr | Marketing and outreach for the academic library new approaches and initiatives edited by Bradford Lee Eden |
title_full_unstemmed | Marketing and outreach for the academic library new approaches and initiatives edited by Bradford Lee Eden |
title_short | Marketing and outreach for the academic library |
title_sort | marketing and outreach for the academic library new approaches and initiatives |
title_sub | new approaches and initiatives |
topic | Academic libraries Marketing Academic libraries Public relations Library outreach programs Academic libraries Case studies Öffentlichkeitsarbeit (DE-588)4043188-5 gnd Marketing (DE-588)4037589-4 gnd Universitätsbibliothek (DE-588)4133334-2 gnd |
topic_facet | Academic libraries Marketing Academic libraries Public relations Library outreach programs Academic libraries Case studies Öffentlichkeitsarbeit Marketing Universitätsbibliothek Aufsatzsammlung Fallstudiensammlung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029078467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT edenbradfordlee marketingandoutreachfortheacademiclibrarynewapproachesandinitiatives |