Ratings analysis: audience measurement and analytics
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York ; London
Routledge
[2014]
|
| Ausgabe: | Fourth edition |
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | xvi, 328 Seiten Illustrationen, Diagramme 23 cm |
| ISBN: | 9780415526517 9780415526524 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV043651678 | ||
| 003 | DE-604 | ||
| 005 | 20160818 | ||
| 007 | t | ||
| 008 | 160701s2014 xxua||| |||| 00||| eng d | ||
| 010 | |a 013006689 | ||
| 020 | |a 9780415526517 |9 978-0-415-52651-7 | ||
| 020 | |a 9780415526524 |9 978-0-415-52652-4 | ||
| 035 | |a (OCoLC)957723391 | ||
| 035 | |a (DE-599)BVBBV043651678 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 049 | |a DE-19 | ||
| 050 | 0 | |a HE8700.65 | |
| 082 | 0 | |a 384.54/4 |2 23 | |
| 100 | 1 | |a Webster, James G. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Ratings analysis |b audience measurement and analytics |c James G. Webster, Patricia F. Phalen and Lawrence W. Lichty |
| 250 | |a Fourth edition | ||
| 264 | 1 | |a New York ; London |b Routledge |c [2014] | |
| 264 | 4 | |c © 2014 | |
| 300 | |a xvi, 328 Seiten |b Illustrationen, Diagramme |c 23 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Television programs |x Rating |x Methodology | |
| 650 | 4 | |a Television viewers | |
| 650 | 4 | |a Radio programs |x Rating |x Methodology | |
| 650 | 4 | |a Radio audiences | |
| 650 | 0 | 7 | |a Publikum |0 (DE-588)4047764-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Publikumsforschung |0 (DE-588)4310038-7 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Fernsehen |0 (DE-588)4016825-6 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Fernsehen |0 (DE-588)4016825-6 |D s |
| 689 | 0 | 1 | |a Publikum |0 (DE-588)4047764-2 |D s |
| 689 | 0 | 2 | |a Publikumsforschung |0 (DE-588)4310038-7 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Phalen, Patricia F. |e Verfasser |0 (DE-588)171774337 |4 aut | |
| 700 | 1 | |a Lichty, Lawrence W. |e Verfasser |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 9780203112359 |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029065270 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804176399982919680 |
|---|---|
| any_adam_object | |
| author | Webster, James G. Phalen, Patricia F. Lichty, Lawrence W. |
| author_GND | (DE-588)171774337 |
| author_facet | Webster, James G. Phalen, Patricia F. Lichty, Lawrence W. |
| author_role | aut aut aut |
| author_sort | Webster, James G. |
| author_variant | j g w jg jgw p f p pf pfp l w l lw lwl |
| building | Verbundindex |
| bvnumber | BV043651678 |
| callnumber-first | H - Social Science |
| callnumber-label | HE8700 |
| callnumber-raw | HE8700.65 |
| callnumber-search | HE8700.65 |
| callnumber-sort | HE 48700.65 |
| callnumber-subject | HE - Transportation and Communications |
| ctrlnum | (OCoLC)957723391 (DE-599)BVBBV043651678 |
| dewey-full | 384.54/4 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 384 - Communications |
| dewey-raw | 384.54/4 |
| dewey-search | 384.54/4 |
| dewey-sort | 3384.54 14 |
| dewey-tens | 380 - Commerce, communications, transportation |
| discipline | Wirtschaftswissenschaften |
| edition | Fourth edition |
| format | Book |
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| id | DE-604.BV043651678 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:31:34Z |
| institution | BVB |
| isbn | 9780415526517 9780415526524 |
| language | English |
| lccn | 013006689 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029065270 |
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| owner_facet | DE-19 DE-BY-UBM |
| physical | xvi, 328 Seiten Illustrationen, Diagramme 23 cm |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | Routledge |
| record_format | marc |
| spelling | Webster, James G. Verfasser aut Ratings analysis audience measurement and analytics James G. Webster, Patricia F. Phalen and Lawrence W. Lichty Fourth edition New York ; London Routledge [2014] © 2014 xvi, 328 Seiten Illustrationen, Diagramme 23 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Television programs Rating Methodology Television viewers Radio programs Rating Methodology Radio audiences Publikum (DE-588)4047764-2 gnd rswk-swf Publikumsforschung (DE-588)4310038-7 gnd rswk-swf Fernsehen (DE-588)4016825-6 gnd rswk-swf Fernsehen (DE-588)4016825-6 s Publikum (DE-588)4047764-2 s Publikumsforschung (DE-588)4310038-7 s 1\p DE-604 Phalen, Patricia F. Verfasser (DE-588)171774337 aut Lichty, Lawrence W. Verfasser aut Erscheint auch als Online-Ausgabe 9780203112359 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Webster, James G. Phalen, Patricia F. Lichty, Lawrence W. Ratings analysis audience measurement and analytics Television programs Rating Methodology Television viewers Radio programs Rating Methodology Radio audiences Publikum (DE-588)4047764-2 gnd Publikumsforschung (DE-588)4310038-7 gnd Fernsehen (DE-588)4016825-6 gnd |
| subject_GND | (DE-588)4047764-2 (DE-588)4310038-7 (DE-588)4016825-6 |
| title | Ratings analysis audience measurement and analytics |
| title_auth | Ratings analysis audience measurement and analytics |
| title_exact_search | Ratings analysis audience measurement and analytics |
| title_full | Ratings analysis audience measurement and analytics James G. Webster, Patricia F. Phalen and Lawrence W. Lichty |
| title_fullStr | Ratings analysis audience measurement and analytics James G. Webster, Patricia F. Phalen and Lawrence W. Lichty |
| title_full_unstemmed | Ratings analysis audience measurement and analytics James G. Webster, Patricia F. Phalen and Lawrence W. Lichty |
| title_short | Ratings analysis |
| title_sort | ratings analysis audience measurement and analytics |
| title_sub | audience measurement and analytics |
| topic | Television programs Rating Methodology Television viewers Radio programs Rating Methodology Radio audiences Publikum (DE-588)4047764-2 gnd Publikumsforschung (DE-588)4310038-7 gnd Fernsehen (DE-588)4016825-6 gnd |
| topic_facet | Television programs Rating Methodology Television viewers Radio programs Rating Methodology Radio audiences Publikum Publikumsforschung Fernsehen |
| work_keys_str_mv | AT websterjamesg ratingsanalysisaudiencemeasurementandanalytics AT phalenpatriciaf ratingsanalysisaudiencemeasurementandanalytics AT lichtylawrencew ratingsanalysisaudiencemeasurementandanalytics |