Fashion Brand Internationalization: Opportunities and Challenges
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York
Palgrave Macmillan
2016
|
| Schriftenreihe: | Palgrave Studies in Practice: Global Fashion Brand Management
|
| Schlagworte: | |
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| Beschreibung: | 1 Online-Ressource (XVIII, 142 Seiten) 16 Illustrationen (farbig) |
| ISBN: | 9781137523372 |
| DOI: | 10.1057/978-1-137-52337-2 |
Internformat
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Datensatz im Suchindex
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| _version_ | 1806179842216951808 |
| any_adam_object | |
| author2 | Jin, Byoungho Cedrola, Elena |
| author2_role | edt edt |
| author2_variant | b j bj e c ec |
| author_GND | (DE-588)138897751 |
| author_facet | Jin, Byoungho Cedrola, Elena |
| building | Verbundindex |
| bvnumber | BV043650801 |
| classification_rvk | QR 526 QP 612 |
| collection | ZDB-2-BUM |
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| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1057/978-1-137-52337-2 |
| format | Electronic eBook |
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| genre | (DE-588)4143413-4 Aufsatzsammlung gnd-content |
| genre_facet | Aufsatzsammlung |
| id | DE-604.BV043650801 |
| illustrated | Not Illustrated |
| indexdate | 2024-08-01T12:15:25Z |
| institution | BVB |
| isbn | 9781137523372 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029064408 |
| oclc_num | 953097329 |
| open_access_boolean | |
| owner | DE-83 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-29 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-573 DE-M347 DE-703 DE-739 DE-634 DE-355 DE-BY-UBR DE-706 |
| owner_facet | DE-83 DE-1046 DE-1043 DE-Aug4 DE-898 DE-BY-UBR DE-861 DE-523 DE-1049 DE-859 DE-473 DE-BY-UBG DE-29 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-92 DE-824 DE-2070s DE-573 DE-M347 DE-703 DE-739 DE-634 DE-355 DE-BY-UBR DE-706 |
| physical | 1 Online-Ressource (XVIII, 142 Seiten) 16 Illustrationen (farbig) |
| psigel | ZDB-2-BUM ZDB-2-BUM_2016 |
| publishDate | 2016 |
| publishDateSearch | 2016 |
| publishDateSort | 2016 |
| publisher | Palgrave Macmillan |
| record_format | marc |
| series2 | Palgrave Studies in Practice: Global Fashion Brand Management |
| spellingShingle | Fashion Brand Internationalization Opportunities and Challenges Business Marketing International business enterprises Service industries Business and Management International Business Services Multinationales Unternehmen Wirtschaft Bekleidungsindustrie (DE-588)4005382-9 gnd Modebranche (DE-588)4123782-1 gnd Internationales Marketing (DE-588)4125431-4 gnd Markenpolitik (DE-588)4144679-3 gnd |
| subject_GND | (DE-588)4005382-9 (DE-588)4123782-1 (DE-588)4125431-4 (DE-588)4144679-3 (DE-588)4143413-4 |
| title | Fashion Brand Internationalization Opportunities and Challenges |
| title_auth | Fashion Brand Internationalization Opportunities and Challenges |
| title_exact_search | Fashion Brand Internationalization Opportunities and Challenges |
| title_full | Fashion Brand Internationalization Opportunities and Challenges edited by Byoungho Jin, Elena Cedrola |
| title_fullStr | Fashion Brand Internationalization Opportunities and Challenges edited by Byoungho Jin, Elena Cedrola |
| title_full_unstemmed | Fashion Brand Internationalization Opportunities and Challenges edited by Byoungho Jin, Elena Cedrola |
| title_short | Fashion Brand Internationalization |
| title_sort | fashion brand internationalization opportunities and challenges |
| title_sub | Opportunities and Challenges |
| topic | Business Marketing International business enterprises Service industries Business and Management International Business Services Multinationales Unternehmen Wirtschaft Bekleidungsindustrie (DE-588)4005382-9 gnd Modebranche (DE-588)4123782-1 gnd Internationales Marketing (DE-588)4125431-4 gnd Markenpolitik (DE-588)4144679-3 gnd |
| topic_facet | Business Marketing International business enterprises Service industries Business and Management International Business Services Multinationales Unternehmen Wirtschaft Bekleidungsindustrie Modebranche Internationales Marketing Markenpolitik Aufsatzsammlung |
| url | https://doi.org/10.1057/978-1-137-52337-2 |
| work_keys_str_mv | AT jinbyoungho fashionbrandinternationalizationopportunitiesandchallenges AT cedrolaelena fashionbrandinternationalizationopportunitiesandchallenges |