Marketing performance: how marketers drive profitable growth
Gespeichert in:
| Hauptverfasser: | , , , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Chichester, West Sussex
Wiley
2016
|
| Beschreibung: | xi, 185 Seiten Illustrationen, Diagramme |
| ISBN: | 9781119278337 |
Internformat
MARC
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|---|---|---|---|
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| 003 | DE-604 | ||
| 005 | 20160927 | ||
| 007 | t | ||
| 008 | 160620s2016 a||| |||| 00||| eng d | ||
| 020 | |a 9781119278337 |c hbk |9 978-1-119-27833-7 | ||
| 035 | |a (OCoLC)956314493 | ||
| 035 | |a (DE-599)BVBBV043631848 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-521 |a DE-1050 | ||
| 084 | |a QP 611 |0 (DE-625)141908: |2 rvk | ||
| 084 | |a QP 612 |0 (DE-625)141909: |2 rvk | ||
| 100 | 1 | |a Bauer, Thomas |4 aut | |
| 245 | 1 | 0 | |a Marketing performance |b how marketers drive profitable growth |c Thomas Bauer, Tjark Freundt, Jonathan Gordon, Jesko Perrey, Dennis Spillecke |
| 264 | 1 | |a Chichester, West Sussex |b Wiley |c 2016 | |
| 300 | |a xi, 185 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 700 | 1 | |a Freundt, Tjark |d 19XX- |0 (DE-588)1089689837 |4 aut | |
| 700 | 1 | |a Gordon, Jonathan |d 19XX- |0 (DE-588)1105490017 |4 aut | |
| 700 | 1 | |a Perrey, Jesko |d 1967- |0 (DE-588)120292254 |4 aut | |
| 700 | 1 | |a Spillecke, Dennis |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-119-27829-0 |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-119-27838-2 |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029045869 | ||
Datensatz im Suchindex
| _version_ | 1804176366155857920 |
|---|---|
| any_adam_object | |
| author | Bauer, Thomas Freundt, Tjark 19XX- Gordon, Jonathan 19XX- Perrey, Jesko 1967- Spillecke, Dennis |
| author_GND | (DE-588)1089689837 (DE-588)1105490017 (DE-588)120292254 |
| author_facet | Bauer, Thomas Freundt, Tjark 19XX- Gordon, Jonathan 19XX- Perrey, Jesko 1967- Spillecke, Dennis |
| author_role | aut aut aut aut aut |
| author_sort | Bauer, Thomas |
| author_variant | t b tb t f tf j g jg j p jp d s ds |
| building | Verbundindex |
| bvnumber | BV043631848 |
| classification_rvk | QP 611 QP 612 |
| ctrlnum | (OCoLC)956314493 (DE-599)BVBBV043631848 |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV043631848 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T07:31:02Z |
| institution | BVB |
| isbn | 9781119278337 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029045869 |
| oclc_num | 956314493 |
| open_access_boolean | |
| owner | DE-521 DE-1050 |
| owner_facet | DE-521 DE-1050 |
| physical | xi, 185 Seiten Illustrationen, Diagramme |
| publishDate | 2016 |
| publishDateSearch | 2016 |
| publishDateSort | 2016 |
| publisher | Wiley |
| record_format | marc |
| spelling | Bauer, Thomas aut Marketing performance how marketers drive profitable growth Thomas Bauer, Tjark Freundt, Jonathan Gordon, Jesko Perrey, Dennis Spillecke Chichester, West Sussex Wiley 2016 xi, 185 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Freundt, Tjark 19XX- (DE-588)1089689837 aut Gordon, Jonathan 19XX- (DE-588)1105490017 aut Perrey, Jesko 1967- (DE-588)120292254 aut Spillecke, Dennis aut Erscheint auch als Online-Ausgabe 978-1-119-27829-0 Erscheint auch als Online-Ausgabe 978-1-119-27838-2 |
| spellingShingle | Bauer, Thomas Freundt, Tjark 19XX- Gordon, Jonathan 19XX- Perrey, Jesko 1967- Spillecke, Dennis Marketing performance how marketers drive profitable growth |
| title | Marketing performance how marketers drive profitable growth |
| title_auth | Marketing performance how marketers drive profitable growth |
| title_exact_search | Marketing performance how marketers drive profitable growth |
| title_full | Marketing performance how marketers drive profitable growth Thomas Bauer, Tjark Freundt, Jonathan Gordon, Jesko Perrey, Dennis Spillecke |
| title_fullStr | Marketing performance how marketers drive profitable growth Thomas Bauer, Tjark Freundt, Jonathan Gordon, Jesko Perrey, Dennis Spillecke |
| title_full_unstemmed | Marketing performance how marketers drive profitable growth Thomas Bauer, Tjark Freundt, Jonathan Gordon, Jesko Perrey, Dennis Spillecke |
| title_short | Marketing performance |
| title_sort | marketing performance how marketers drive profitable growth |
| title_sub | how marketers drive profitable growth |
| work_keys_str_mv | AT bauerthomas marketingperformancehowmarketersdriveprofitablegrowth AT freundttjark marketingperformancehowmarketersdriveprofitablegrowth AT gordonjonathan marketingperformancehowmarketersdriveprofitablegrowth AT perreyjesko marketingperformancehowmarketersdriveprofitablegrowth AT spilleckedennis marketingperformancehowmarketersdriveprofitablegrowth |