Public Relations Firm:
The Public Relations Firm takes an in-depth look at the client/agency relationship by discussing what business leaders should expect of their public relations firms. It discusses how and why they should pick an agency along with the types of firms at their disposal. The book provides expert advice o...
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
New York
Business Expert Press
2015
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Schlagworte: | |
Zusammenfassung: | The Public Relations Firm takes an in-depth look at the client/agency relationship by discussing what business leaders should expect of their public relations firms. It discusses how and why they should pick an agency along with the types of firms at their disposal. The book provides expert advice on everything from hiring a firm to defining output and outcome expectations and everything in between. This book is intended for a broad audience including students and faculty in public relations programs and practicing business executives. The goal is to inform management practice and help current and future business leaders identify and better utilize public relations firm |
Beschreibung: | Description based on publisher supplied metadata and other sources |
Beschreibung: | 1 online resource (111 pages) |
ISBN: | 9781606496657 9781606496640 |
Internformat
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500 | |a Description based on publisher supplied metadata and other sources | ||
520 | |a The Public Relations Firm takes an in-depth look at the client/agency relationship by discussing what business leaders should expect of their public relations firms. It discusses how and why they should pick an agency along with the types of firms at their disposal. The book provides expert advice on everything from hiring a firm to defining output and outcome expectations and everything in between. This book is intended for a broad audience including students and faculty in public relations programs and practicing business executives. The goal is to inform management practice and help current and future business leaders identify and better utilize public relations firm | ||
650 | 4 | |a Hiring a PR (public relations) firm (agency) (company) (person) | |
650 | 4 | |a Hiring a PR firm (agency) | |
650 | 4 | |a How PR firm''s bill | |
650 | 4 | |a How to Hire a Public Relations (PR) firm (agency) | |
650 | 4 | |a PR agencies | |
650 | 4 | |a PR firms | |
650 | 4 | |a Public relations firms | |
776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |a Smith, Stacey |t Public Relations Firm |
912 | |a ZDB-30-PQE | ||
999 | |a oai:aleph.bib-bvb.de:BVB01-029031191 |
Datensatz im Suchindex
_version_ | 1804176359002472448 |
---|---|
any_adam_object | |
author | Smith, Stacey |
author_facet | Smith, Stacey |
author_role | aut |
author_sort | Smith, Stacey |
author_variant | s s ss |
building | Verbundindex |
bvnumber | BV043617132 |
collection | ZDB-30-PQE |
ctrlnum | (ZDB-30-PQE)EBC1919445 (ZDB-89-EBL)EBL1919445 (ZDB-38-EBR)ebr11007936 (OCoLC)903257748 (DE-599)BVBBV043617132 |
dewey-full | 659.2 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.2 |
dewey-search | 659.2 |
dewey-sort | 3659.2 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | DE-604.BV043617132 |
illustrated | Not Illustrated |
indexdate | 2024-07-10T07:30:55Z |
institution | BVB |
isbn | 9781606496657 9781606496640 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029031191 |
oclc_num | 903257748 |
open_access_boolean | |
physical | 1 online resource (111 pages) |
psigel | ZDB-30-PQE |
publishDate | 2015 |
publishDateSearch | 2015 |
publishDateSort | 2015 |
publisher | Business Expert Press |
record_format | marc |
spelling | Smith, Stacey Verfasser aut Public Relations Firm New York Business Expert Press 2015 © 2015 1 online resource (111 pages) txt rdacontent c rdamedia cr rdacarrier Description based on publisher supplied metadata and other sources The Public Relations Firm takes an in-depth look at the client/agency relationship by discussing what business leaders should expect of their public relations firms. It discusses how and why they should pick an agency along with the types of firms at their disposal. The book provides expert advice on everything from hiring a firm to defining output and outcome expectations and everything in between. This book is intended for a broad audience including students and faculty in public relations programs and practicing business executives. The goal is to inform management practice and help current and future business leaders identify and better utilize public relations firm Hiring a PR (public relations) firm (agency) (company) (person) Hiring a PR firm (agency) How PR firm''s bill How to Hire a Public Relations (PR) firm (agency) PR agencies PR firms Public relations firms Erscheint auch als Druck-Ausgabe Smith, Stacey Public Relations Firm |
spellingShingle | Smith, Stacey Public Relations Firm Hiring a PR (public relations) firm (agency) (company) (person) Hiring a PR firm (agency) How PR firm''s bill How to Hire a Public Relations (PR) firm (agency) PR agencies PR firms Public relations firms |
title | Public Relations Firm |
title_auth | Public Relations Firm |
title_exact_search | Public Relations Firm |
title_full | Public Relations Firm |
title_fullStr | Public Relations Firm |
title_full_unstemmed | Public Relations Firm |
title_short | Public Relations Firm |
title_sort | public relations firm |
topic | Hiring a PR (public relations) firm (agency) (company) (person) Hiring a PR firm (agency) How PR firm''s bill How to Hire a Public Relations (PR) firm (agency) PR agencies PR firms Public relations firms |
topic_facet | Hiring a PR (public relations) firm (agency) (company) (person) Hiring a PR firm (agency) How PR firm''s bill How to Hire a Public Relations (PR) firm (agency) PR agencies PR firms Public relations firms |
work_keys_str_mv | AT smithstacey publicrelationsfirm |