for well-coordinated strategy and better performance. The simulators include a baffling hotel shower, a start-up low-cost airline, an international radio broadcaster, a diversifying tyre maker, commercial fisheries and the global oil industry. "Much more than an introduction, John Morecroft...

Ausführliche Beschreibung

Bibliographische Detailangaben

1. Verfasser:	Morecroft, John D. W. (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	New York Wiley 2015
Ausgabe:	2nd ed
Schlagworte:	Social systems - Simulation methods Modellierung Entscheidungsfindung Unternehmen Strategisches Management Simulation
Zusammenfassung:	for well-coordinated strategy and better performance. The simulators include a baffling hotel shower, a start-up low-cost airline, an international radio broadcaster, a diversifying tyre maker, commercial fisheries and the global oil industry. "Much more than an introduction, John Morecroft's Strategic Modelling and Business Dynamics uses interactive 'mini-simulators and microworlds' to create an engaging and effective learning environment in which readers, whatever their background, can develop their intuition about complex dynamic systems." John Sterman, Jay W. Forrester Professor of Management, MIT Sloan School of Management "Illustrated by examples from everyday life, business and policy, John Morecroft expertly demonstrates how systems thinking aided by system dynamics can improve our understanding of the world around us."  Stewart Robinson, Associate Dean Research, President of the Operational Research Society, Professor of Management Science, School of Business and Economics, Loughborough University
Beschreibung:	Description based on publisher supplied metadata and other sources
Beschreibung:	1 online resource (555 pages)
ISBN:	9781118844700 9781118844687