Branding for the public sector: creating, building and managing brands people will value
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Chichester, West Sussex
Wiley
2015
|
| Schlagworte: | |
| Online-Zugang: | TUM01 Buchcover |
| Beschreibung: | 1 Online-Ressource (290 Seiten) |
| ISBN: | 9781118756256 9781118756270 |
Internformat
MARC
| LEADER | 00000nmm a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV043613842 | ||
| 003 | DE-604 | ||
| 005 | 20190204 | ||
| 007 | cr|uuu---uuuuu | ||
| 008 | 160616s2015 |||| o||u| ||||||eng d | ||
| 020 | |a 9781118756256 |c PDF |9 978-1-118-75625-6 | ||
| 020 | |a 9781118756270 |c EPUB |9 978-1-118-75627-0 | ||
| 035 | |a (ZDB-30-PQE)EBC1866579 | ||
| 035 | |a (ZDB-89-EBL)EBL1866579 | ||
| 035 | |a (ZDB-38-EBR)ebr10990950 | ||
| 035 | |a (OCoLC)886382493 | ||
| 035 | |a (DE-599)BVBBV043613842 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-91 | ||
| 082 | 0 | |a 352.7/48 | |
| 100 | 1 | |a Temporal, Paul |e Verfasser |0 (DE-588)1046027247 |4 aut | |
| 245 | 1 | 0 | |a Branding for the public sector |b creating, building and managing brands people will value |c Paul Temporal |
| 264 | 1 | |a Chichester, West Sussex |b Wiley |c 2015 | |
| 300 | |a 1 Online-Ressource (290 Seiten) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 650 | 4 | |a Branding (Marketing) | |
| 650 | 4 | |a Government marketing | |
| 650 | 4 | |a Government publicity | |
| 650 | 4 | |a Public relations and politics | |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 978-1-118-75631-7 |
| 856 | 4 | 2 | |m SWB Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029027901&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Buchcover |
| 912 | |a ZDB-30-PQE | ||
| 999 | |a oai:aleph.bib-bvb.de:BVB01-029027901 | ||
| 966 | e | |u http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=910165 |l TUM01 |p ZDB-4-NLEBK |q TUM_PDA_EBSCOBAE_Kauf |x Aggregator |3 Volltext | |
Datensatz im Suchindex
| _version_ | 1804176357321605120 |
|---|---|
| any_adam_object | 1 |
| author | Temporal, Paul |
| author_GND | (DE-588)1046027247 |
| author_facet | Temporal, Paul |
| author_role | aut |
| author_sort | Temporal, Paul |
| author_variant | p t pt |
| building | Verbundindex |
| bvnumber | BV043613842 |
| collection | ZDB-30-PQE |
| ctrlnum | (ZDB-30-PQE)EBC1866579 (ZDB-89-EBL)EBL1866579 (ZDB-38-EBR)ebr10990950 (OCoLC)886382493 (DE-599)BVBBV043613842 |
| dewey-full | 352.7/48 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 352 - General considerations of public administration |
| dewey-raw | 352.7/48 |
| dewey-search | 352.7/48 |
| dewey-sort | 3352.7 248 |
| dewey-tens | 350 - Public administration and military science |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01660nmm a2200409zc 4500</leader><controlfield tag="001">BV043613842</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20190204 </controlfield><controlfield tag="007">cr|uuu---uuuuu</controlfield><controlfield tag="008">160616s2015 |||| o||u| ||||||eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781118756256</subfield><subfield code="c">PDF</subfield><subfield code="9">978-1-118-75625-6</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781118756270</subfield><subfield code="c">EPUB</subfield><subfield code="9">978-1-118-75627-0</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-30-PQE)EBC1866579</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-89-EBL)EBL1866579</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ZDB-38-EBR)ebr10990950</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)886382493</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV043613842</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-91</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">352.7/48</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Temporal, Paul</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1046027247</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Branding for the public sector</subfield><subfield code="b">creating, building and managing brands people will value</subfield><subfield code="c">Paul Temporal</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Chichester, West Sussex</subfield><subfield code="b">Wiley</subfield><subfield code="c">2015</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (290 Seiten)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Branding (Marketing)</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Government marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Government publicity</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Public relations and politics</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">978-1-118-75631-7</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">SWB Datenaustausch</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029027901&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Buchcover</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-PQE</subfield></datafield><datafield tag="999" ind1=" " ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-029027901</subfield></datafield><datafield tag="966" ind1="e" ind2=" "><subfield code="u">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=910165</subfield><subfield code="l">TUM01</subfield><subfield code="p">ZDB-4-NLEBK</subfield><subfield code="q">TUM_PDA_EBSCOBAE_Kauf</subfield><subfield code="x">Aggregator</subfield><subfield code="3">Volltext</subfield></datafield></record></collection> |
| id | DE-604.BV043613842 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T07:30:54Z |
| institution | BVB |
| isbn | 9781118756256 9781118756270 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029027901 |
| oclc_num | 886382493 |
| open_access_boolean | |
| owner | DE-91 DE-BY-TUM |
| owner_facet | DE-91 DE-BY-TUM |
| physical | 1 Online-Ressource (290 Seiten) |
| psigel | ZDB-30-PQE ZDB-4-NLEBK TUM_PDA_EBSCOBAE_Kauf |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Wiley |
| record_format | marc |
| spelling | Temporal, Paul Verfasser (DE-588)1046027247 aut Branding for the public sector creating, building and managing brands people will value Paul Temporal Chichester, West Sussex Wiley 2015 1 Online-Ressource (290 Seiten) txt rdacontent c rdamedia cr rdacarrier Branding (Marketing) Government marketing Government publicity Public relations and politics Erscheint auch als Druck-Ausgabe 978-1-118-75631-7 SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029027901&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Buchcover |
| spellingShingle | Temporal, Paul Branding for the public sector creating, building and managing brands people will value Branding (Marketing) Government marketing Government publicity Public relations and politics |
| title | Branding for the public sector creating, building and managing brands people will value |
| title_auth | Branding for the public sector creating, building and managing brands people will value |
| title_exact_search | Branding for the public sector creating, building and managing brands people will value |
| title_full | Branding for the public sector creating, building and managing brands people will value Paul Temporal |
| title_fullStr | Branding for the public sector creating, building and managing brands people will value Paul Temporal |
| title_full_unstemmed | Branding for the public sector creating, building and managing brands people will value Paul Temporal |
| title_short | Branding for the public sector |
| title_sort | branding for the public sector creating building and managing brands people will value |
| title_sub | creating, building and managing brands people will value |
| topic | Branding (Marketing) Government marketing Government publicity Public relations and politics |
| topic_facet | Branding (Marketing) Government marketing Government publicity Public relations and politics |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029027901&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| work_keys_str_mv | AT temporalpaul brandingforthepublicsectorcreatingbuildingandmanagingbrandspeoplewillvalue |