Analytics and Dynamic Customer Strategy: Big Profits from Big Data
Profits from Big Data helps marketers shape a strategy that works
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Somerset
Wiley
2014
|
| Ausgabe: | 1st ed |
| Schlagworte: | |
| Zusammenfassung: | Profits from Big Data helps marketers shape a strategy that works |
| Beschreibung: | Description based on publisher supplied metadata and other sources |
| Beschreibung: | 1 online resource (256 pages) |
| ISBN: | 9781118919781 9781118905739 |
Internformat
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Datensatz im Suchindex
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| any_adam_object | |
| author | Tanner, John F. |
| author_facet | Tanner, John F. |
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| author_sort | Tanner, John F. |
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| bvnumber | BV043610342 |
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| dewey-full | 658.8/34 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/34 |
| dewey-search | 658.8/34 |
| dewey-sort | 3658.8 234 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 1st ed |
| format | Electronic eBook |
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| language | English |
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| spelling | Tanner, John F. Verfasser aut Analytics and Dynamic Customer Strategy Big Profits from Big Data 1st ed Somerset Wiley 2014 © 2014 1 online resource (256 pages) txt rdacontent c rdamedia cr rdacarrier Description based on publisher supplied metadata and other sources Profits from Big Data helps marketers shape a strategy that works Big data Customer relations Relationship marketing Unternehmen (DE-588)4061963-1 gnd rswk-swf Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Beziehungsmanagement (DE-588)4326109-7 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Unternehmen (DE-588)4061963-1 s Marketing (DE-588)4037589-4 s Kundenmanagement (DE-588)4236865-0 s Beziehungsmanagement (DE-588)4326109-7 s 1\p DE-604 Erscheint auch als Druck-Ausgabe Tanner, John F . Analytics and Dynamic Customer Strategy : Big Profits from Big Data 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Tanner, John F. Analytics and Dynamic Customer Strategy Big Profits from Big Data Big data Customer relations Relationship marketing Unternehmen (DE-588)4061963-1 gnd Kundenmanagement (DE-588)4236865-0 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4061963-1 (DE-588)4236865-0 (DE-588)4326109-7 (DE-588)4037589-4 |
| title | Analytics and Dynamic Customer Strategy Big Profits from Big Data |
| title_auth | Analytics and Dynamic Customer Strategy Big Profits from Big Data |
| title_exact_search | Analytics and Dynamic Customer Strategy Big Profits from Big Data |
| title_full | Analytics and Dynamic Customer Strategy Big Profits from Big Data |
| title_fullStr | Analytics and Dynamic Customer Strategy Big Profits from Big Data |
| title_full_unstemmed | Analytics and Dynamic Customer Strategy Big Profits from Big Data |
| title_short | Analytics and Dynamic Customer Strategy |
| title_sort | analytics and dynamic customer strategy big profits from big data |
| title_sub | Big Profits from Big Data |
| topic | Big data Customer relations Relationship marketing Unternehmen (DE-588)4061963-1 gnd Kundenmanagement (DE-588)4236865-0 gnd Beziehungsmanagement (DE-588)4326109-7 gnd Marketing (DE-588)4037589-4 gnd |
| topic_facet | Big data Customer relations Relationship marketing Unternehmen Kundenmanagement Beziehungsmanagement Marketing |
| work_keys_str_mv | AT tannerjohnf analyticsanddynamiccustomerstrategybigprofitsfrombigdata |