Verfügbarkeit: Successful Social Media and Ecommerce Strategies in the Wine Industry

Successful Social Media and Ecommerce Strategies in the Wine Industry:

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Bibliographische Detailangaben
Weitere Verfasser:	Szolnoki, Gergely (HerausgeberIn), Thach, Liz 1961- (HerausgeberIn), Kolb, Dani (HerausgeberIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	New York, NY Palgrave Macmillan 2016
Schriftenreihe:	Palgrave Pivot
Schlagworte:	Wirtschaft Business Social media Marketing Internet marketing Public relations E-business Electronic commerce E-commerce Social Media Electronic Commerce Weinwirtschaft Marketingstrategie Aufsatzsammlung
Online-Zugang:	BTU01 FAB01 FAW01 FHA01 FHI01 FHM01 FHN01 FHR01 FKE01 FNU01 FRO01 FWS01 FWS02 HTW01 HWR01 TUBA1 UBG01 UBR01 UBT01 UBY01 UEI01 UER01 UPA01 Volltext
Beschreibung:	Softcover reprint of the hardcover 1st edition 2016 978-1-137-60297-8
Beschreibung:	1 Online-Ressource (XIV, 168 Seiten)
ISBN:	9781137602985
DOI:	10.1057/9781137602985

Internformat

MARC


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Datensatz im Suchindex

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discipline	Wirtschaftswissenschaften
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genre	(DE-588)4143413-4 Aufsatzsammlung gnd-content
genre_facet	Aufsatzsammlung
id	DE-604.BV043594072
illustrated	Not Illustrated
indexdate	2024-08-01T12:14:20Z
institution	BVB
isbn	9781137602985
language	English
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-029008388
oclc_num	947819839
open_access_boolean
owner	DE-634 DE-1043 DE-1046 DE-Aug4 DE-573 DE-M347 DE-92 DE-898 DE-BY-UBR DE-859 DE-1049 DE-861 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-523 DE-2070s DE-83 DE-473 DE-BY-UBG DE-355 DE-BY-UBR DE-703 DE-706 DE-824 DE-29 DE-739
owner_facet	DE-634 DE-1043 DE-1046 DE-Aug4 DE-573 DE-M347 DE-92 DE-898 DE-BY-UBR DE-859 DE-1049 DE-861 DE-863 DE-BY-FWS DE-862 DE-BY-FWS DE-523 DE-2070s DE-83 DE-473 DE-BY-UBG DE-355 DE-BY-UBR DE-703 DE-706 DE-824 DE-29 DE-739
physical	1 Online-Ressource (XIV, 168 Seiten)
psigel	ZDB-2-BUM ZDB-2-BUM_2016
publishDate	2016
publishDateSearch	2016
publishDateSort	2016
publisher	Palgrave Macmillan
record_format	marc
series2	Palgrave Pivot
spellingShingle	Successful Social Media and Ecommerce Strategies in the Wine Industry Wirtschaft Business Social media Marketing Internet marketing Public relations E-business Electronic commerce E-commerce Social Media (DE-588)4639271-3 gnd Electronic Commerce (DE-588)4592128-3 gnd Weinwirtschaft (DE-588)4340869-2 gnd Marketingstrategie (DE-588)4120697-6 gnd
subject_GND	(DE-588)4639271-3 (DE-588)4592128-3 (DE-588)4340869-2 (DE-588)4120697-6 (DE-588)4143413-4
title	Successful Social Media and Ecommerce Strategies in the Wine Industry
title_alt	Successful Social Media and E-Commerce Strategies in the Wine Industry
title_auth	Successful Social Media and Ecommerce Strategies in the Wine Industry
title_exact_search	Successful Social Media and Ecommerce Strategies in the Wine Industry
title_full	Successful Social Media and Ecommerce Strategies in the Wine Industry edited by Gergely Szolnoki (Senior Research Associate, Institute of Business Administration and Market Research, Geisenheim University), Liz Thach (Liz Thach Professor of Wine Business and Management, Sonoma State University Wine Business Institute) and Dani Kolb (Manager, Kellen Europe)
title_fullStr	Successful Social Media and Ecommerce Strategies in the Wine Industry edited by Gergely Szolnoki (Senior Research Associate, Institute of Business Administration and Market Research, Geisenheim University), Liz Thach (Liz Thach Professor of Wine Business and Management, Sonoma State University Wine Business Institute) and Dani Kolb (Manager, Kellen Europe)
title_full_unstemmed	Successful Social Media and Ecommerce Strategies in the Wine Industry edited by Gergely Szolnoki (Senior Research Associate, Institute of Business Administration and Market Research, Geisenheim University), Liz Thach (Liz Thach Professor of Wine Business and Management, Sonoma State University Wine Business Institute) and Dani Kolb (Manager, Kellen Europe)
title_short	Successful Social Media and Ecommerce Strategies in the Wine Industry
title_sort	successful social media and ecommerce strategies in the wine industry
topic	Wirtschaft Business Social media Marketing Internet marketing Public relations E-business Electronic commerce E-commerce Social Media (DE-588)4639271-3 gnd Electronic Commerce (DE-588)4592128-3 gnd Weinwirtschaft (DE-588)4340869-2 gnd Marketingstrategie (DE-588)4120697-6 gnd
topic_facet	Wirtschaft Business Social media Marketing Internet marketing Public relations E-business Electronic commerce E-commerce Social Media Electronic Commerce Weinwirtschaft Marketingstrategie Aufsatzsammlung
url	https://doi.org/10.1057/9781137602985
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