Brand command: Canadian politics and democracy in the age of message control
"Canada's style of politics has changed in the last two decades. More recently, ministers have been kept on a short leash. MPs parrot the same catchphrases across the country. Journalists are shunned. Government information is hidden. Why is this happening? To get to the bottom of this, Al...
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
Vancouver ; Toronto
UBC Press
[2016]
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Schriftenreihe: | Communication, strategy, and politics
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Schlagworte: | |
Zusammenfassung: | "Canada's style of politics has changed in the last two decades. More recently, ministers have been kept on a short leash. MPs parrot the same catchphrases across the country. Journalists are shunned. Government information is hidden. Why is this happening? To get to the bottom of this, Alex Marland conducted over seventy interviews with political insiders, reviewed internal political files, and submitted dozens of access to information requests. He discovered that in the face of rapid changes in communication technology, the PMO relies on corporate marketing strategies to centrally control government messages and influence voters. At the core of the strategy is brand control; at stake is democracy as we know it."-- |
Beschreibung: | Includes bibliographical references and index |
Beschreibung: | xxx, 496 Seiten Illustrationen, Diagramme 24 cm |
Internformat
MARC
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100 | 1 | |a Marland, Alexander J. |d 1973- |e Verfasser |0 (DE-588)1052442307 |4 aut | |
245 | 1 | 0 | |a Brand command |b Canadian politics and democracy in the age of message control |c Alex Marland |
264 | 1 | |a Vancouver ; Toronto |b UBC Press |c [2016] | |
300 | |a xxx, 496 Seiten |b Illustrationen, Diagramme |c 24 cm | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
490 | 0 | |a Communication, strategy, and politics | |
500 | |a Includes bibliographical references and index | ||
505 | 8 | |a <<The>> centralization of communications in government and politics -- Marketing and branding in politics -- The tumultuous digital media environment -- Public sector brands -- Communications simplicity and political marketing -- Brand discipline and debranding -- Central government agencies and communications -- Branding in Canadian public administration -- Politicization of government communications -- The fusion of party and government brands -- Public sector branding : good or bad for democracy? | |
520 | |a "Canada's style of politics has changed in the last two decades. More recently, ministers have been kept on a short leash. MPs parrot the same catchphrases across the country. Journalists are shunned. Government information is hidden. Why is this happening? To get to the bottom of this, Alex Marland conducted over seventy interviews with political insiders, reviewed internal political files, and submitted dozens of access to information requests. He discovered that in the face of rapid changes in communication technology, the PMO relies on corporate marketing strategies to centrally control government messages and influence voters. At the core of the strategy is brand control; at stake is democracy as we know it."-- | ||
648 | 7 | |a Geschichte 1990-2010 |2 gnd |9 rswk-swf | |
650 | 4 | |a Communication in politics / Canada | |
650 | 4 | |a Branding (Marketing) / Political aspects / Canada | |
650 | 4 | |a Politik | |
650 | 0 | 7 | |a Technologie |0 (DE-588)4059276-5 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Regierung |0 (DE-588)4049012-9 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Kommunikationsstrategie |0 (DE-588)4201794-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marke |0 (DE-588)4074577-6 |2 gnd |9 rswk-swf |
651 | 4 | |a Canada / Politics and government / 1980- | |
651 | 4 | |a Kanada | |
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689 | 0 | 6 | |a Geschichte 1990-2010 |A z |
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Datensatz im Suchindex
_version_ | 1804176202564370432 |
---|---|
any_adam_object | |
author | Marland, Alexander J. 1973- |
author_GND | (DE-588)1052442307 |
author_facet | Marland, Alexander J. 1973- |
author_role | aut |
author_sort | Marland, Alexander J. 1973- |
author_variant | a j m aj ajm |
building | Verbundindex |
bvnumber | BV043543713 |
contents | <<The>> centralization of communications in government and politics -- Marketing and branding in politics -- The tumultuous digital media environment -- Public sector brands -- Communications simplicity and political marketing -- Brand discipline and debranding -- Central government agencies and communications -- Branding in Canadian public administration -- Politicization of government communications -- The fusion of party and government brands -- Public sector branding : good or bad for democracy? |
ctrlnum | (OCoLC)951311621 (DE-599)BVBBV043543713 |
dewey-full | 320.971014 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 320 - Political science (Politics and government) |
dewey-raw | 320.971014 |
dewey-search | 320.971014 |
dewey-sort | 3320.971014 |
dewey-tens | 320 - Political science (Politics and government) |
discipline | Politologie |
era | Geschichte 1990-2010 gnd |
era_facet | Geschichte 1990-2010 |
format | Book |
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geographic | Canada / Politics and government / 1980- Kanada Kanada (DE-588)4029456-0 gnd |
geographic_facet | Canada / Politics and government / 1980- Kanada |
id | DE-604.BV043543713 |
illustrated | Illustrated |
indexdate | 2024-07-10T07:28:26Z |
institution | BVB |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028959139 |
oclc_num | 951311621 |
open_access_boolean | |
owner | DE-12 DE-188 |
owner_facet | DE-12 DE-188 |
physical | xxx, 496 Seiten Illustrationen, Diagramme 24 cm |
publishDate | 2016 |
publishDateSearch | 2016 |
publishDateSort | 2016 |
publisher | UBC Press |
record_format | marc |
series2 | Communication, strategy, and politics |
spelling | Marland, Alexander J. 1973- Verfasser (DE-588)1052442307 aut Brand command Canadian politics and democracy in the age of message control Alex Marland Vancouver ; Toronto UBC Press [2016] xxx, 496 Seiten Illustrationen, Diagramme 24 cm txt rdacontent n rdamedia nc rdacarrier Communication, strategy, and politics Includes bibliographical references and index <<The>> centralization of communications in government and politics -- Marketing and branding in politics -- The tumultuous digital media environment -- Public sector brands -- Communications simplicity and political marketing -- Brand discipline and debranding -- Central government agencies and communications -- Branding in Canadian public administration -- Politicization of government communications -- The fusion of party and government brands -- Public sector branding : good or bad for democracy? "Canada's style of politics has changed in the last two decades. More recently, ministers have been kept on a short leash. MPs parrot the same catchphrases across the country. Journalists are shunned. Government information is hidden. Why is this happening? To get to the bottom of this, Alex Marland conducted over seventy interviews with political insiders, reviewed internal political files, and submitted dozens of access to information requests. He discovered that in the face of rapid changes in communication technology, the PMO relies on corporate marketing strategies to centrally control government messages and influence voters. At the core of the strategy is brand control; at stake is democracy as we know it."-- Geschichte 1990-2010 gnd rswk-swf Communication in politics / Canada Branding (Marketing) / Political aspects / Canada Politik Technologie (DE-588)4059276-5 gnd rswk-swf Regierung (DE-588)4049012-9 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Kommunikationsstrategie (DE-588)4201794-4 gnd rswk-swf Marke (DE-588)4074577-6 gnd rswk-swf Canada / Politics and government / 1980- Kanada Kanada (DE-588)4029456-0 gnd rswk-swf Kanada (DE-588)4029456-0 g Regierung (DE-588)4049012-9 s Kommunikationsstrategie (DE-588)4201794-4 s Technologie (DE-588)4059276-5 s Marke (DE-588)4074577-6 s Marketing (DE-588)4037589-4 s Geschichte 1990-2010 z DE-604 |
spellingShingle | Marland, Alexander J. 1973- Brand command Canadian politics and democracy in the age of message control <<The>> centralization of communications in government and politics -- Marketing and branding in politics -- The tumultuous digital media environment -- Public sector brands -- Communications simplicity and political marketing -- Brand discipline and debranding -- Central government agencies and communications -- Branding in Canadian public administration -- Politicization of government communications -- The fusion of party and government brands -- Public sector branding : good or bad for democracy? Communication in politics / Canada Branding (Marketing) / Political aspects / Canada Politik Technologie (DE-588)4059276-5 gnd Regierung (DE-588)4049012-9 gnd Marketing (DE-588)4037589-4 gnd Kommunikationsstrategie (DE-588)4201794-4 gnd Marke (DE-588)4074577-6 gnd |
subject_GND | (DE-588)4059276-5 (DE-588)4049012-9 (DE-588)4037589-4 (DE-588)4201794-4 (DE-588)4074577-6 (DE-588)4029456-0 |
title | Brand command Canadian politics and democracy in the age of message control |
title_auth | Brand command Canadian politics and democracy in the age of message control |
title_exact_search | Brand command Canadian politics and democracy in the age of message control |
title_full | Brand command Canadian politics and democracy in the age of message control Alex Marland |
title_fullStr | Brand command Canadian politics and democracy in the age of message control Alex Marland |
title_full_unstemmed | Brand command Canadian politics and democracy in the age of message control Alex Marland |
title_short | Brand command |
title_sort | brand command canadian politics and democracy in the age of message control |
title_sub | Canadian politics and democracy in the age of message control |
topic | Communication in politics / Canada Branding (Marketing) / Political aspects / Canada Politik Technologie (DE-588)4059276-5 gnd Regierung (DE-588)4049012-9 gnd Marketing (DE-588)4037589-4 gnd Kommunikationsstrategie (DE-588)4201794-4 gnd Marke (DE-588)4074577-6 gnd |
topic_facet | Communication in politics / Canada Branding (Marketing) / Political aspects / Canada Politik Technologie Regierung Marketing Kommunikationsstrategie Marke Canada / Politics and government / 1980- Kanada |
work_keys_str_mv | AT marlandalexanderj brandcommandcanadianpoliticsanddemocracyintheageofmessagecontrol |