Entrepreneurship and small business: start-up, growth and maturity
"Entrepreneurship& Small Business examines the life cycle of firms tracing development from initial start-up, through to growth and maturity. It studies entrepreneurs - what motivates them, how they manage and lead, and how certain defining characteristics they possess can help shape the bu...
Gespeichert in:
1. Verfasser: | |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
New York, NY
Palgrave
2016
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Ausgabe: | Fourth edition |
Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis Inhaltsverzeichnis |
Zusammenfassung: | "Entrepreneurship& Small Business examines the life cycle of firms tracing development from initial start-up, through to growth and maturity. It studies entrepreneurs - what motivates them, how they manage and lead, and how certain defining characteristics they possess can help shape the businesses they run, and the wider environment of entrepreneurship to include family business, and social, civic, philanthropic and corporate enterprises. The book expertly synthesises research foundations and academic studies with real-life practical knowledge and examples. Richly resourced with insights from a wide range of international entrepreneurs and industries, while remaining grounded in academic theory, the text fosters entrepreneurial talent, thinking and skills. Case studies, practice insights, video interviews and discussion scenarios are used to practically demonstrate how concepts are implemented in successful small and growing companies. Clearly structured and accessibly presented throughout, the vitality and expertise of the author make this an engaging and informative read. Burns' text is ideal for undergraduates, MBA students, and students taking specialist postgraduate modules on Entrepreneurship, Enterprise, Small Business Management and New Venture Creation within business and management courses"... |
Beschreibung: | xliii, 540 Seiten Illustrationen, Diagramme |
ISBN: | 9781137430359 |
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Datensatz im Suchindex
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adam_text | ENTREPRENEURSHIP AND SMALL BUSINESS
/ BURNS, PAUL [AUTHOR] 1949-
: 2016
TABLE OF CONTENTS / INHALTSVERZEICHNIS
PART I: ENTREPRENEURSHIP
1. ENTREPRENEURSHIP: THE SOCIAL AND BUSINESS REVOLUTION
2. THE ECONOMICS OF ENTREPRENEURSHIP AND PUBLIC POLICY
3. THE ENTREPRENEURIAL CHARACTER
4. DISCOVERING A BUSINESS IDEA
5. RESEARCHING AND EVALUATING THE BUSINESS IDEA
PART II: START-UP
6. START-UP: DEVELOPING YOUR BUSINESS MODEL
7. ADDING VALUES TO THE BUSINESS MODEL
8. LAUNCHING THE BUSINESS
9. LEGAL FOUNDATIONS
10. OPERATIONS AND RISK
11. FINANCIAL MANAGEMENT
PART III: GROWTH
12. GROWTH: BUILDING THE FOUNDATIONS
13. STRATEGIES FOR GROWTH
14. FINANCING THE BUSINESS
15. FROM BUSINESS MODEL TO BUSINESS PLAN
PART IV: MATURITY
16. MATURITY: SUCCESS AND FAILURE
17. FAMILY BUSINESS
18. FROM ENTREPRENEUR TO ENTREPRENEURIAL LEADER
19. CORPORATE ENTREPRENEURSHIP
DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
Titel: Entrepreneurship and small business
Autor: Burns, Paul
Jahr: 2016
ENTREPRENEURSHlf AND
SMALL BUSINESS
V
START-Uf GMIHJND MAlUKTf
Emeritus Professor of Entrepreneurship,
University of Bedfordshire, UK
Iftjgss palgrave
CONTENTS
V
Part 1 Entrepreneurship 1
1 Entrepreneurship: The social and business revolution 2
The new age of uncertainty 3
An age of change and opportunity 4
Managing change and uncertainty 5
The entrepreneurial revolution 6
Entrepreneurial management 7
Defining the entrepreneur 9
Defining small firms 12
Small firms in the UK 13
Small firms around the world 16
Global Entrepreneurship Monitor (GEM) 17
Social and civic entrepreneurs 19
Conflicts within social enterprise 20
Sustainable entrepreneurship 22
Summary 25
Activities 26
Group discussion topics 26
References 26
Case insights
Instagram 8
Material Pleasures 11
AirAsia 1 11
LED Hut 12
Amanti Cupcakes 14
Monkey Music 15
Kiran Mazumdar-Shaw and Biocon 18
Grameen Bank 21
The Entertainer 22
SBA Hydro 23
Goodone 24
2 The economics of entrepreneurship and public policy 29
The economics of entrepreneurship 30
Entrepreneurship and economic growth 30
Contents
Invention, Innovation and creativity
The link between Innovation and business growth
The link between Innovation and firm size
The influenae of industry structure
The influenae of industry age and stability
Innovation, location and network effects
Social enterprise and social Innovation
Public policy towards SMEs
Policy Intervention
The effectiveness of policy Intervention
Social enterprise policy
Summary
Activities
Group discussion topics
References
Case insights
Web 2.0
Charles Babbage
Chuck Hull
James Dysort
Gazelles
Astex
Seven Stories - National Centre for Children s Books
Brompton Bicycle (1)
3 The entrepreneurial character
What you need to be an entrepreneur
Motivation
Start-up capital
Triggers for entrepreneurship
Myths about entrepreneurs
Character traits of entrepreneurs
Cognitive development theory
Evaluating the trait approach
The influenae of national culture
Social and demographic influences
Intrapreneurs
Social and civic entrepreneurs
Summary
Activities
Group discussion topics
References
Case insights
Souqalmal
Marc Demarquette
Hide My Ass!
Adam Schwab and AusssieCommerce Group (1)
Sadaf Gallery
33
37
39
39
40
41
43
45
46
48
49
51
52
52
53
33
34
34
36
38
43
44
50
56
57
57
58
59
61
61
66
68
69
73
77
78
82
82
82
83
59
60
65
66
72
Contents
Golden Krust (1) 75
Duncan Bannatyne, serial entrepreneur 76
John Bird and The Big Issue 80
Practice insights
Measuring your entrepreneurial tendency 69
Could you be an intrapreneur? 78
4 Discovering a business idea 86
Creativity 87
Understanding creativity 87
Generating knowledge and awareness 89
Developing discovery skills 91
Rinding a business idea 94
New venture typologies 95
Creating opportunity 98
Spotting opportunity 100
Exploring change to find a business idea 103
Exploring existing products to find a business idea 107
Rinding an idea for a social enterprise 110
The idea generation process 111
Summary 115
Activities 116
Group discussion topics 116
References 117
Case insights
Swarfega 90
OnMobile 91
Google (1) 92
Great Ormond Street Hospital 93
MamanPaz 94
Summly 97
Swatch 100
Bloom Wild 102
TutorVista 103
The Million Dollar Homepage 104
DUPLAYS 106
Nikwax 110
Maggie s Centres 111
Nuffnang 112
Streetcar (now Zipcar) 113
Practice insights
Measuring your creativity 89
How to run a brainstorming session 103
15 characteristics of a good business idea 114
5 Researching and evaluating the business idea 118
The importanee of research 119
Defining your market or industry 119
Market/industry typologies -life cycle 120
Market/industry typologies -concentration 122
Contents
Market/industry typologies - geographic extent 122
Market research 125
Estimating your market size 130
Identifying your competitors 131
Assessing industry competitiveness 131
Industry futures 135
The go/no-go decision 139
Summary 140
Activities 141
Group discussion topics 141
References 141
Case insights
Indian video gaming industry 123
Online dating industry 124
Temple Webster 128
Alibaba, Tencent and ßa/du 132
Digikala, Aparat and Takhfifan 134
Novo Nordisk 136
Bill Gates and Microsoft 137
Amazon, Apple, Facebook, Google and Microsoft 137
Practice insights
Undertaking desk and field research 127
Characteristics of a good business idea - 2 3 140
Meet the Entrepreneurs 142
Part 2 Start-up 143
6 Start-up: Developing the business model 144
Bringing your idea to life 145
New Venture Creation Framework 147
Lean start-up 150
International start-ups 152
Identifying your market segments 154
Defining your value proposition 155
Tailoring your marketing mix 156
Linking features and benefits with marketing mix 157
Channels of distribution 159
Understanding customer and consumer benefits 160
Generic business models 162
Niche business models 167
Summary 169
Activities 169
Group discussion topics 169
References 170
Case insights
MOMA 146
Pinterest 149
TruffleShuffle 152
Contents
Figleaves 154
The Pub (1) 161
Dell Corporation 165
easyJet(1) 165
Quad Electroacoustics 168
Morgan Motor Company 168
Escape to the Cape 168
Practice insights
Internet business models 149
Lean start-ups for merchants 151
Characteristics of a good business idea - 4 5 168
7 Adding values to the business model 171
Yourvalues 172
Your vision 172
Your mission 173
Creating value through values 175
Branding your values 177
Corporate social responsibility (CSR) 182
CSR and financial Performance 185
Building the brand 186
Setting your prices 188
Price and volumes 190
Summary 194
Activities 195
Group discussion topics 195
References 195
Case insights
easyjet (2) 173
Golden Krust (2) 174
Adrenaline Alley (1) 175
Starbucks 175
South Beauty 179
Zound Industries 180
Brompton Bicycle (2) 182
Ecotricity 184
Abel Cole 185
Richard Branson and Virgin (1) 187
Xtreme SnoBoards (1) 190
Lush 192
Practice insights
7 rules for communicating a vision 173
How to write a mission Statement 174
10 rules to integrate values and marketing 177
Characteristics of a good business idea -6 8t. 7 194
8 Launching your business 197
People, people, people 198
Rinding a team 199
Using professional advisors 201
Contents
Selecting and developing the team 202
The customer journey 204
Rinding your first customers 205
Developing your sales skills 206
Communications media 208
Developing a communications campaign 212
Creating awareness 213
Getting customers to buy 214
Penetrating your market 217
Summary 220
Activities 220
Group discussion topics 221
References 221
Case insights
Huddle 206
BicycleSPACE 211
The Fabulous Bakin Boys (now The Fabulous Bakers) 211
Good Hair Day 214
Clippy 216
Jack Wills: University Outfitters 218
Practice insights
6 tips for dealing with objections 207
6 tips for closing a sale 208
Characteristics of a good business idea - 8 13 219
Legal foundations 223
Safeguarding your business idea 224
Intellectual property law 225
Legal forms of business 229
Corporate governance 231
Partnerships and joint ventures 233
Franchising 235
Legal forms of social enterprise 237
Taxation 240
Summary 241
Activities 242
Group discussion topics 242
References 242
Case insights
Trunki 228
Xmi 228
Tiger 233
Specsavers 235
Ahmed Khan and McDonald s 236
The Body Shop franchise 236
The Good Care Group 240
Practice insights
Advice on safeguarding IP 225
Advice on forms of business 229
Contents
Advice on social enterprise 238
Advice on taxation 240
Characteristics of a good business idea - 9 241
10 Operations and risk 243
Managing the business 244
Business model imperatives 244
Key operating activities 245
Retail imperatives 246
Internet business imperatives 250
Manufacturing business imperatives 251
Service business imperatives 254
Identifying risks 254
Assessing risks 255
Mitigating risks 256
Monitoring risks 257
Generic risk management strategies 257
Risk management, Strategie options and
critical success factors 261
Operating plans and critical paths 263
Summary 266
Activities 267
Group discussion topics 267
References 267
Case insights
lee Cream Mama 247
Cotton On Group 249
Made.com 251
Smak Pariour 259
Richard Branson and Virgin (2) 260
Gordon Ramsay 261
Mind Candy and Moshi Monsters 262
Kirsty s 264
Practice insights
Search engine optimization 250
Business-to-business contacts 252
10 guidelines to reduce waste 253
Characteristics of a good business idea -10, 11 12 266
11 Financial management 268
Financial objectives 269
Understanding profit 270
Understanding the balance sheet 272
Understanding cash flow 273
Preparing financial forecasts 274
Understanding break-even 277
Using financial Information for decision-making 282
Using financial Information to monitor Performance 285
Using financial Information for control 287
Open book management 289
Contents
Summary 290
Activities 290
Group discussion topics 290
References 291
Case insights
Xtreme SnoBoards (2) 279
The Pub (2) 288
Practice insights
3 tips for contro/ling debtors (receivables) 287
Characteristics of a good business idea - 11 12 289
Meet the Entrepreneurs 292
Part 3 Growth 293
12 Growth: Building the foundations 294
The challenges of growth 295
Building the organizational structure 297
Controlling people 300
Autonomy and motivation 302
The challenges facing social enterprise 304
Crises and strategy development 306
Coping with crises 307
Strategie frameworks 308
Reviewing strategy 310
Strategie analysis 313
Financial Performance analysis 315
Formulating strategy 318
Using your business model to strategize 319
Strategies that work 321
Summary 324
Activities 325
Group discussion topics 325
References 325
Case insights
Google (2) 304
Adrenaline Alley (2) 309
American Giant 312
audioBoom 314
Xtreme SnoBoards (3) 322
Practice insights
Benchmarking Performance 318
Characteristics of a good business idea - 13 14 323
13 Strategies for growth 328
Growth options 329
Market development 329
Internationalization 331
Gelting into foreign markets 332
Product life cycles 337
Contents
Product development 339
Developing a product portfolio 340
Marketing strategy and product portfolios 341
Cash flow and product portfolios 344
Profit and product portfolios 345
Diversification 348
Why growing firms diversify 349
Using acquisition for market and product development 352
Summary 355
Activities 356
Group discussion topics 356
References 356
Case insights
Fat Face 330
Zoobug 335
B Q China 336
Levi s jeans 340
CrocsTM 343
AusssieCommerce Croup (2) 346
Brompton Bicycle (3) 350
Reliance Industries 352
Amazon 353
Practice insights
Help and advice on exporting 335
Characteristics of a good business idea -14 355
14 Financing the business 358
Selecting the right sort of finance 359
Sources of finance in the UK 362
Social Investment 363
Loan finance: banks 364
Agency theory and Information asymmetry 366
Banking relationship 367
Is there gender discrimination in lending? 367
Is there ethnic discrimination in lending? 368
Equity finance: business angels and venture capitalists 369
Crowdfunding and peer-to-peer lending 372
The funding ladder 375
Is there a financing gap for small firms in the UK? 378
Summary 380
Activities 380
Group discussion topics 380
References 381
Case insights
Softcat 360
Hotel Chocolat 362
Lingo24 363
Purplle.com 370
Lontra 377
Contents
Zopa 373
inSpiral Visionary Products 374
FarmDrop 374
Kickstarter 375
Hamijoo 375
TransferWise 376
Mears Group 376
Alibaba (2) 378
Practice insights
Government loans, grants and support 364
What banks look for 365
7 signs that worry banks 367
What equity Investors look for 371
Characteristics of a good business idea - 15 379
15 From business model to business plan 383
Why you need a business plan 384
Purpose of a business plan 385
Structure and content of a business plan 386
A social enterprise plan 390
Using the business plan to obtain loan or equity finance 391
Summary 407
Activities 407
Group discussion topics 407
References 408
Case insights
One Day - Bridal Wear Accessories 394
Practice insights
5 tips for preparing a business plan 391
Presenting a case for finance 393
15 characteristics of a good business idea 406
Meet the Entrepreneurs 409
Part 4 Maturity 411
16 Maturity -The exit 412
Exit routes 413
Reasons for business failure 414
Externa! influences on failure 415
Internal influences on failure 417
Predicting failure 419
Personal insolvency 421
Company insolvency 422
Harvesting your Investment 424
Harvest options 425
Valuing the business 430
Flanning for an exit 433
Beyond business -entrepreneurial philanthropy 434
Contents
17
Summary 437
Activities 437
Group discussion topics 438
References 438
Case insights
SportsBase 414
The English Grocer 416
ZedZed.com 419
Sponge 421
Cobra Beer 424
Moonpig 426
Playfish 426
Vivid Imaginations 427
eg solutions 428
AO World plc 432
Xtreme SnoBoards (4) 433
The Body Shop 434
Titus Salt 434
Cotton On Foundation 436
Family business 440
The importance of family business 441
Defining a family business 443
The advantages of family 445
The conflict between family and business cultures 447
Generational succession 451
Relationships with siblings 454
Relationships across the family 455
Resolving conflict: the family Constitution 459
Succession planning 461
Summary 463
Activities 464
Group discussion topics 464
References 465
Case insights
Kongo Gumi 441
Wilkin Sons 442
JCB 443
Adidas vs Puma 444
Fisherman s Friend 447
Ferrero 449
Mars Inc. 450
Alex Ramsay 455
J B Wilde and Sons 456
Littlewoods 457
Everards Brewery 458
Wates Group 460
Timberland 462
Contents
Practice insights
Genograms 458
Family Constitution checklist 459
18 From entrepreneur to entrepreneurial leader 466
Differences between leadership and management 467
Defining the role of leader 468
Building a shared vision 469
Creating culture 471
Personal attributes of leaders 475
Authentic leadership 475
Leadership style and contingency theory 476
Leadership style and national cultures 480
Leadership paradigms 481
Entrepreneurial leadership 482
Summary 488
Activities 489
Group discussion topics 490
References 491
Case insights
AirAsia (2) 474
Steve Jobs and Apple 484
Practice insights
7 principles of communicating a vision 471
5 ways to destroy a rieh culture 475
Dealing with conflict situations 479
Are you a visionary leader? 481
Characteristics of a good business idea -13 488
19 Corporate entrepreneurship 493
The challenge facing large firms 494
Defining corporate entrepreneurship 495
Entrepreneurial architecture 497
Building an entrepreneurial architecture 500
Matching architecture and environment 502
Using relationships to develop competitive advantage 505
Building a learning Organization 505
Intrapreneurs and venture teams 513
Organizing new venture developments 515
New venture divisions 517
Successful corporate venturing 517
Summary 523
Activities 524
Group discussion topics 525
References 525
Case insights
Haier Group 503
LEGO® 507
Contents
Boeing 514
Google (3) 519
Practice insights
Measuring organizational culture 501
13 commandments for intrapreneurs 513
Corporate entrepreneurship audit 522
Meet the Entrepreneurs 527
Subject index
Author index
Quotes index
528
533
539
|
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discipline | Wirtschaftswissenschaften |
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genre | (DE-588)4522595-3 Fallstudiensammlung gnd-content |
genre_facet | Fallstudiensammlung |
id | DE-604.BV043526064 |
illustrated | Illustrated |
indexdate | 2024-07-10T07:28:00Z |
institution | BVB |
isbn | 9781137430359 |
language | English |
lccn | 015044424 |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028941864 |
oclc_num | 969782874 |
open_access_boolean | |
owner | DE-1050 DE-703 DE-739 |
owner_facet | DE-1050 DE-703 DE-739 |
physical | xliii, 540 Seiten Illustrationen, Diagramme |
publishDate | 2016 |
publishDateSearch | 2016 |
publishDateSort | 2016 |
publisher | Palgrave |
record_format | marc |
spelling | Burns, Paul Verfasser aut Entrepreneurship and small business start-up, growth and maturity Paul Burns Fourth edition New York, NY Palgrave 2016 xliii, 540 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier "Entrepreneurship& Small Business examines the life cycle of firms tracing development from initial start-up, through to growth and maturity. It studies entrepreneurs - what motivates them, how they manage and lead, and how certain defining characteristics they possess can help shape the businesses they run, and the wider environment of entrepreneurship to include family business, and social, civic, philanthropic and corporate enterprises. The book expertly synthesises research foundations and academic studies with real-life practical knowledge and examples. Richly resourced with insights from a wide range of international entrepreneurs and industries, while remaining grounded in academic theory, the text fosters entrepreneurial talent, thinking and skills. Case studies, practice insights, video interviews and discussion scenarios are used to practically demonstrate how concepts are implemented in successful small and growing companies. Clearly structured and accessibly presented throughout, the vitality and expertise of the author make this an engaging and informative read. Burns' text is ideal for undergraduates, MBA students, and students taking specialist postgraduate modules on Entrepreneurship, Enterprise, Small Business Management and New Venture Creation within business and management courses"... BUSINESS & ECONOMICS / Entrepreneurship bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Small Business bisacsh Wirtschaft Entrepreneurship Study and teaching Business education Small business Case studies Entrepreneurship Case studies BUSINESS & ECONOMICS / Entrepreneurship BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Small Business (DE-588)4522595-3 Fallstudiensammlung gnd-content LoC Fremddatenuebernahme application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028941864&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis HBZ Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028941864&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis |
spellingShingle | Burns, Paul Entrepreneurship and small business start-up, growth and maturity BUSINESS & ECONOMICS / Entrepreneurship bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Small Business bisacsh Wirtschaft Entrepreneurship Study and teaching Business education Small business Case studies Entrepreneurship Case studies BUSINESS & ECONOMICS / Entrepreneurship BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Small Business |
subject_GND | (DE-588)4522595-3 |
title | Entrepreneurship and small business start-up, growth and maturity |
title_auth | Entrepreneurship and small business start-up, growth and maturity |
title_exact_search | Entrepreneurship and small business start-up, growth and maturity |
title_full | Entrepreneurship and small business start-up, growth and maturity Paul Burns |
title_fullStr | Entrepreneurship and small business start-up, growth and maturity Paul Burns |
title_full_unstemmed | Entrepreneurship and small business start-up, growth and maturity Paul Burns |
title_short | Entrepreneurship and small business |
title_sort | entrepreneurship and small business start up growth and maturity |
title_sub | start-up, growth and maturity |
topic | BUSINESS & ECONOMICS / Entrepreneurship bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Small Business bisacsh Wirtschaft Entrepreneurship Study and teaching Business education Small business Case studies Entrepreneurship Case studies BUSINESS & ECONOMICS / Entrepreneurship BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Small Business |
topic_facet | BUSINESS & ECONOMICS / Entrepreneurship BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Small Business Wirtschaft Entrepreneurship Study and teaching Business education Small business Case studies Entrepreneurship Case studies Fallstudiensammlung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028941864&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028941864&sequence=000003&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT burnspaul entrepreneurshipandsmallbusinessstartupgrowthandmaturity |
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