Human-centred web adaptation and personalization: from theory to practice
Gespeichert in:
Hauptverfasser: | , |
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Format: | Buch |
Sprache: | English |
Veröffentlicht: |
[Cham]
Springer
[2016]
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Schriftenreihe: | Human–computer interaction series
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Schlagworte: | |
Online-Zugang: | Inhaltsverzeichnis Klappentext |
Beschreibung: | xxvii, 336 Seiten Illustrationen, Diagramme |
ISBN: | 9783319280486 |
Internformat
MARC
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650 | 4 | |a User Interfaces and Human Computer Interaction | |
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Datensatz im Suchindex
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adam_text | Contents
Part I Theory: The Human in the Centre of Web Personalization
1 Personalization in the Digital Era.................................. 3
1.1 Introduction.................,................................. 3
1.2 Rethinking Human-Computer Interaction....,..................... 5
1.2.1 Repositioning the *T9 in HCI........................... 7
1.2.2 HCI Meets Adaptation and Personalization:
Influential Research Disciplines...................... 9
1.3 The Need for User-Centred Design in Interactive
Computing Systems and Interfaces............................... 13
1.4 The Concept of Web Adaptation and Personalization............... 15
1.5 Current Problems and Challenges: An ‘Out-of~the-Box’
Thinking....................................................... 20
1.6 Summary...................... ................................. 23
References............................................................ 24
2 Human Factors in Web Adaptation and Personalization................. 27
2.1 Introduction................................................... 27
2.2 Human Cognition and Information Processing....................... 30
2.2.1 The Role of Human Memory................................. 32
2.2.2 Visual Perception...................................... 37
2.2.3 Visual Search............................................ 38
2.2.4 Visual Attention, Speed and Control of Processing...... 41
2.2.5 Learning Styles........................................ 44
2.2.6 Cognitive Styles................................... 46
2.2.7 Elicitation Methods of High-Level
and Elementary Cognitive Processes..................... 48
2.2.8 Implication of Cognitive Aspects
on Adaptation and Personalization...................... 51
xix
XX
Contents
2.3 Emotions and Learning Process.................................. 53
2.3.1 Emotion Regulation....................................... 56
2.3.2 Emotional Arousal...................................... 61
2.3.3 Methods of Extracting Emotions and Anxiety............. 63
2.3.4 Implications of Anxiety in Adaptive
Interactive Environments............................... 65
2.4 Summary........................................................ 67
References.......................................................... 68
Part II Principles: Web Adaptation and Personalization
Processes and Techniques
3 User Modeling........................................................ 79
3.1 Introduction................................................... 79
3.2 User Modeling Factors for Personalization...................... 81
3.2.1 User Information....................................... 81
3.2.2 Context Information................................ 85
3.3 User Data Collection Methods................................... 87
3.3.1 Explicit User Data Collection Methods.................... 87
3.3.2 Implicit User Data Collection Methods.................... 87
3.4 User Model Generation........................................ 88
3.4.1 Clustering........................................... 89
3.4.2 Classification....................................... 90
3.4.3 Association Discovery.................................. 91
3.4.4 Sequential Pattern Mining............................ 91
3.5 Modeling Human Factors in Interactive Systems.................. 92
3.5.1 Identifying Intrinsic Human Factors
for Building a Comprehensive User Model.................. 93
3.6 Summary.................................................... 97
References............................................................ 98
4 Personalization Categories and Adaptation Technologies................ 103
4.1 Introduction................................................. 103
4.2 Personalization Categories.................................... 106
4.2.1 Link Personalization................................ 106
4.2.2 Content Personalization................................. 106
4.2.3 Personalized Web Search................................. 107
4.2.4 Context Personalization................................. 107
4.2.5 Authorized Personalization.............................. 108
4.2.6 Humanized Personalization............................ 109
4.3 Adaptation Technologies..................................... 110
4.3.1 User Customization..................................... 110
4.3.2 Rule-Based Filtering................................... 110
4.3.3 Content-Based Filtering................................ 111
4.3.4 Collaborative Filtering................................. Ill
Contents
xxi
4.3.5 Web Mining............................................ 112
4.3.6 Demographic-Based Filtering.......................... 113
4.3.7 Agent Technology................................... 114
4.3.8 Cluster Models.................................... 114
4.4 Semantic Web Technologies for Adaptation
and Personalization Systems.............................. 115
4.5 Leveraging the Social Web for Adaptation and Personalization.. 117
4.6 Adaptation Effects in User Interfaces........................ 118
4.6.1 Adaptive Content Presentation....................... 118
4.6.2 Adaptive Navigation Support......................... 119
4.7 Web Adaptation and Personalization Systems and Frameworks.... 120
4.7.1 PAC................................................. 121
4.7.2 PersonaWeb........................................ 121
4.7.3 Hybreed..................................... 121
4.7.4 Adaptive Notifications in Virtual Communities....... 122
4.7.5 Smartag............................................. 122
4.7.6 PRESYDIUM............................................. 122
4.7.7 PERSONAF.......................................... 123
4.7.8 CTRL................................................ 123
4.7.9 EKPAIDEION............................................ 123
4.7.10 AdaptiveWeb....................................... 124
4.7.11 Knowledge Sea II....... ............................ 124
4.7.12 CUMAPH............................................ 124
4.7.13 mPERSONA.......................................... 125
4.7.14 INSPIRE......................................... 125
4.7.15 SQL-Tutor......................................... 125
4.7.16 Proteus........................................... 126
4.7.17 WBI............................................. 126
4.7.18 ARCHEMIDES ..................................... 126
4.7.19 TANGOW.......................................... 127
4.7.20 AHA!.............................................. 127
4.7.21 SKILL........................................... 127
4.7.22 ELM-ART n........................................... 128
4.7.23 BASAR.................. .............................. 128
4.7.24 InterBook............................................. 128
4.8 Summary...................................................... 128
References...................................................... 130
5 A Generic Human-Centred Personalization Framework:
The Case of mapU.................................*................ 137
5.1 Introduction........................................ 137
5.2 A High-Level Adaptation and Personalization Architecture..... 140
5.3 Conceptual Design of mapU...........-......................... 141
5.3.1 Module 1: User Modeling........................... 143
5.3.2 Module 2: Personalization....................... 155
xxii Contents
5.4 Design and Development of mapU ............................. 159
5.4.1 mapU Web Server...................................... 159
5.4.2 mapU Back-End........................................ 172
5.5 Technologies and Languages for the Design
and Development of the mapU System.......................... 173
5.5.1 HTML: HyperText Markup Language....................... 173
5.5.2 CSS (Cascade Style Sheets): Giving Style to HTML..... 174
5.5.3 Client-Side Languages................................. 175
5.5.4 Server-Side Languages and Frameworks.................. 176
5.5.5 Storing and Retrieving Data........................... 179
5.6 Summary.................................................. 179
References.................................................... 180
Part III Practice: A Practical Guide and Empirical Evaluation
in Three Distinct Application Areas
6 The E-Learning Case.............................................. 185
6.1 Introduction............................................... 185
6.1.1 Potential, Limitations and a High-Level
Classification of E-Learning Systems................. 187
6.1.2 Context-Aware and Activity-Based Considerations
in E-Learning Environments.......................... 190
6.1.3 The Importance of Adapting and Personalizing
E-Learning Environments..........*.................. 192
6.2 Design Considerations and Constraints........................ 195
6.3 Human-Centred Design Guidelines............................. 197
6.3.1 Guidelines for E-Learning Environments................ 199
6.3.2 Guidelines for M-Learning Environments................ 207
6.3.3 Adaptation Paradigm in mapU Based on Guidelines...... 211
6.4 Evaluation............................................... 214
6.4.1 Method of Study 1: Eye-Tracking Study................. 215
6.4.2 Method of Study 2: Personalized E-Learning Study...... 217
6.4.3 Method of Study 3: Personalized M-Learning Study..... 220
6.4.4 Results.............................................. 220
6.5 Benefits, Impact and Limitations............................. 226
6.6 Summary ............................................... 228
References....................................................... 229
7 The E-Commerce Case........................................... 235
7.1 Introduction........................................... 235
7.1.1 Potential and Limitations of Multi-channel
E-Commerce Products and Services Delivery............ 237
7.1.2 Why to Adapt and Personalize
E-Commerce Environments............................... 240
7.2 Design Considerations and Constraints................... 243
7.3 Human-Centred Design Guidelines.............................. 246
Contents xxiii
7.3.1 Guidelines for E-Commerce Product Views................. 249
7.3.2 Guidelines for E-Commerce Checkout Process............ 259
7.3.3 Adaptation Paradigm in mapU Based on Guidelines....... 261
7.4 Evaluation of Product Views Personalization
(Based on Sony Design)......................................... 263
7.4.1 Methodology............................................. 264
7.4.2 Results............................................... 265
7.5 Evaluation of Product Views Personalization
(Based on HP Design)........................................... 270
7.5.1 Methodology............................................. 271
7.5.2 Results............................................... 272
7.6 Evaluation of Checkout Process Personalization............... 275
7.6.1 Methodology........................................... 276
7.6.2 Results................................................. 277
7.7 Benefits, Impact and Limitations............................... 279
7.8 Summary.................................................... 282
References.......................................................... 283
8 The Usable Security Case.......................................... 287
8.1 Introduction................................................. 287
8.1.1 User Authentication................................... 289
8.1.2 Human Interaction Proofs (CAPTCHA)...................... 291
8.1.3 Why to Adapt and Personalize Security-Related Tasks... 293
8.2 Design Considerations and Constraints...................... 294
8.2.1 Design Considerations in Knowledge-Based
User Authentication................................... 294
8.2.2 Security Considerations in Knowledge-Based
User Authentication................................. 296
8.2.3 Design Considerations in CAPTCHA........................ 297
8.2.4 Security Considerations in CAPTCHA...................... 299
8.3 Human-Centred Design Guidelines.............................. 299
8.3.1 User Authentication Mechanisms........................ 302
8.3.2 CAPTCHA Mechanisms.................................. 307
8.3.3 Adaptation Paradigm in mapU Based on Guidelines....... 311
8.4 Evaluation................................................. 313
8.4.1 Study Design Methodology............................... 313
8.4.2 Participants.......................................... 315
8.4.3 User Interaction Metrics.............................. 315
8.4.4 Hypotheses.............................................. 316
8.4.5 Analysis of Results....................... ........... 316
8.5 Benefits, Impact and Limitations............................... 322
8.6 Summary.......................................*.............. 324
References................................................... 325
Epilogue
331
Human-Computer Interaction Series
DesneyTan • Jean Vanderdonckt Editors in Chief
Panagiotis Germanakos • Marios Beik
Human-Centred Web Adaptation and Personalization
From Theory to Practice
This book focuses on the importance of adaptation and personalization in today’s
society and the upgraded role computational systems and the Internet play in our
day-to-day activities. In this era of wireless communication, pervasive computing and
the Internet of Things, it is becoming increasingly critical to ensure humans remain
central in the developmental process of new technologies to guarantee their continued
usefulness and a positive end-user experience.
Organized into three clear parts - theory, principles and practice, a holistic approach to
designing and developing adaptive interactive systems and services has been adopted.
With an emphasis on distinct human factors, both basic and applied research topics
are explored, extending from human-centred user models, driven by user’s individual
differences in cognitive processing and emotions, to the creation of smart interfaces
that can handle the ever increasing volume and complexity of information to the benefit
of the end-user.
Human-Centred Web Adaptation and Personalization: From Theory to Practice is
meticulously crafted to serve researchers, practitioners, and students who wish to have
an end-to-end understanding of how to convert pure research and scientific results into
viable user interfaces, system components and applications. It will serve to bridge the
knowledge gap that still remains by suggesting interaction design and implementation
guidelines for areas like E-Commerce, E-Learning and Usable Security.
|
any_adam_object | 1 |
author | Germanakos, Panagiotis Belk, Marios |
author_GND | (DE-588)1100198458 (DE-588)1100198679 |
author_facet | Germanakos, Panagiotis Belk, Marios |
author_role | aut aut |
author_sort | Germanakos, Panagiotis |
author_variant | p g pg m b mb |
building | Verbundindex |
bvnumber | BV043519318 |
classification_rvk | ST 252 ST 278 ST 280 |
ctrlnum | (OCoLC)949955564 (DE-599)BVBBV043519318 |
dewey-full | 005.437 4.019 |
dewey-hundreds | 000 - Computer science, information, general works |
dewey-ones | 005 - Computer programming, programs, data, security 004 - Computer science |
dewey-raw | 005.437 4.019 |
dewey-search | 005.437 4.019 |
dewey-sort | 15.437 |
dewey-tens | 000 - Computer science, information, general works |
discipline | Informatik |
format | Book |
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series2 | Human–computer interaction series |
spelling | Germanakos, Panagiotis Verfasser (DE-588)1100198458 aut Human-centred web adaptation and personalization from theory to practice Panagiotis Germanakos, Marios Belk [Cham] Springer [2016] © 2016 xxvii, 336 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Human–computer interaction series Computer science User interfaces (Computer systems) Personal computers Cognitive psychology User Interfaces and Human Computer Interaction Personal Computing Information Systems Applications (incl. Internet) Informatik Kognitive Psychologie (DE-588)4073586-2 gnd rswk-swf Informatik (DE-588)4026894-9 gnd rswk-swf Benutzeroberfläche (DE-588)4131424-4 gnd rswk-swf Individuelle Datenverarbeitung (DE-588)4217836-8 gnd rswk-swf Kognitive Psychologie (DE-588)4073586-2 s Individuelle Datenverarbeitung (DE-588)4217836-8 s Informatik (DE-588)4026894-9 s Benutzeroberfläche (DE-588)4131424-4 s DE-604 Belk, Marios Verfasser (DE-588)1100198679 aut Erscheint auch als Online-Ausgabe 978-3-319-28050-9 Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028935292&sequence=000003&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Inhaltsverzeichnis Digitalisierung UB Regensburg - ADAM Catalogue Enrichment application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028935292&sequence=000004&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA Klappentext |
spellingShingle | Germanakos, Panagiotis Belk, Marios Human-centred web adaptation and personalization from theory to practice Computer science User interfaces (Computer systems) Personal computers Cognitive psychology User Interfaces and Human Computer Interaction Personal Computing Information Systems Applications (incl. Internet) Informatik Kognitive Psychologie (DE-588)4073586-2 gnd Informatik (DE-588)4026894-9 gnd Benutzeroberfläche (DE-588)4131424-4 gnd Individuelle Datenverarbeitung (DE-588)4217836-8 gnd |
subject_GND | (DE-588)4073586-2 (DE-588)4026894-9 (DE-588)4131424-4 (DE-588)4217836-8 |
title | Human-centred web adaptation and personalization from theory to practice |
title_auth | Human-centred web adaptation and personalization from theory to practice |
title_exact_search | Human-centred web adaptation and personalization from theory to practice |
title_full | Human-centred web adaptation and personalization from theory to practice Panagiotis Germanakos, Marios Belk |
title_fullStr | Human-centred web adaptation and personalization from theory to practice Panagiotis Germanakos, Marios Belk |
title_full_unstemmed | Human-centred web adaptation and personalization from theory to practice Panagiotis Germanakos, Marios Belk |
title_short | Human-centred web adaptation and personalization |
title_sort | human centred web adaptation and personalization from theory to practice |
title_sub | from theory to practice |
topic | Computer science User interfaces (Computer systems) Personal computers Cognitive psychology User Interfaces and Human Computer Interaction Personal Computing Information Systems Applications (incl. Internet) Informatik Kognitive Psychologie (DE-588)4073586-2 gnd Informatik (DE-588)4026894-9 gnd Benutzeroberfläche (DE-588)4131424-4 gnd Individuelle Datenverarbeitung (DE-588)4217836-8 gnd |
topic_facet | Computer science User interfaces (Computer systems) Personal computers Cognitive psychology User Interfaces and Human Computer Interaction Personal Computing Information Systems Applications (incl. Internet) Informatik Kognitive Psychologie Benutzeroberfläche Individuelle Datenverarbeitung |
url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028935292&sequence=000003&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028935292&sequence=000004&line_number=0002&func_code=DB_RECORDS&service_type=MEDIA |
work_keys_str_mv | AT germanakospanagiotis humancentredwebadaptationandpersonalizationfromtheorytopractice AT belkmarios humancentredwebadaptationandpersonalizationfromtheorytopractice |