Principles and practice of marketing:
Gespeichert in:
Hauptverfasser: | , |
---|---|
Format: | Buch |
Sprache: | English |
Veröffentlicht: |
London
McGraw-Hill Education
[2016]
|
Ausgabe: | eighth edition |
Schlagworte: | |
Beschreibung: | XXX, 813 Seiten Illustrationen |
ISBN: | 0077174143 9780077174149 9780077174156 |
Internformat
MARC
LEADER | 00000nam a2200000 c 4500 | ||
---|---|---|---|
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003 | DE-604 | ||
005 | 20170620 | ||
007 | t | ||
008 | 160419s2016 a||| |||| 00||| eng d | ||
020 | |a 0077174143 |9 0-07-717414-3 | ||
020 | |a 9780077174149 |9 978-0-07-717414-9 | ||
020 | |a 9780077174156 |9 978-0-07-717415-6 | ||
035 | |a (OCoLC)951538409 | ||
035 | |a (DE-599)GBV847444643 | ||
040 | |a DE-604 |b ger | ||
041 | 0 | |a eng | |
049 | |a DE-1050 |a DE-473 |a DE-706 | ||
084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
100 | 1 | |a Jobber, David |d 1947- |e Verfasser |0 (DE-588)170348350 |4 aut | |
245 | 1 | 0 | |a Principles and practice of marketing |c David Jobber and Fiona Ellis-Chadwick |
250 | |a eighth edition | ||
264 | 1 | |a London |b McGraw-Hill Education |c [2016] | |
300 | |a XXX, 813 Seiten |b Illustrationen | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
655 | 7 | |8 1\p |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
655 | 7 | |8 2\p |0 (DE-588)4522595-3 |a Fallstudiensammlung |2 gnd-content | |
689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
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689 | 0 | |8 3\p |5 DE-604 | |
700 | 1 | |a Ellis-Chadwick, Fiona |e Verfasser |0 (DE-588)1026503094 |4 aut | |
999 | |a oai:aleph.bib-bvb.de:BVB01-028934119 | ||
883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
883 | 1 | |8 3\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk |
Datensatz im Suchindex
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any_adam_object | |
author | Jobber, David 1947- Ellis-Chadwick, Fiona |
author_GND | (DE-588)170348350 (DE-588)1026503094 |
author_facet | Jobber, David 1947- Ellis-Chadwick, Fiona |
author_role | aut aut |
author_sort | Jobber, David 1947- |
author_variant | d j dj f e c fec |
building | Verbundindex |
bvnumber | BV043518114 |
classification_rvk | QP 600 |
ctrlnum | (OCoLC)951538409 (DE-599)GBV847444643 |
discipline | Wirtschaftswissenschaften |
edition | eighth edition |
format | Book |
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genre_facet | Lehrbuch Fallstudiensammlung |
id | DE-604.BV043518114 |
illustrated | Illustrated |
indexdate | 2024-07-10T07:27:48Z |
institution | BVB |
isbn | 0077174143 9780077174149 9780077174156 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028934119 |
oclc_num | 951538409 |
open_access_boolean | |
owner | DE-1050 DE-473 DE-BY-UBG DE-706 |
owner_facet | DE-1050 DE-473 DE-BY-UBG DE-706 |
physical | XXX, 813 Seiten Illustrationen |
publishDate | 2016 |
publishDateSearch | 2016 |
publishDateSort | 2016 |
publisher | McGraw-Hill Education |
record_format | marc |
spelling | Jobber, David 1947- Verfasser (DE-588)170348350 aut Principles and practice of marketing David Jobber and Fiona Ellis-Chadwick eighth edition London McGraw-Hill Education [2016] XXX, 813 Seiten Illustrationen txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content 2\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketing (DE-588)4037589-4 s Marketingmanagement (DE-588)4168907-0 s 3\p DE-604 Ellis-Chadwick, Fiona Verfasser (DE-588)1026503094 aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Jobber, David 1947- Ellis-Chadwick, Fiona Principles and practice of marketing Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
subject_GND | (DE-588)4037589-4 (DE-588)4168907-0 (DE-588)4123623-3 (DE-588)4522595-3 |
title | Principles and practice of marketing |
title_auth | Principles and practice of marketing |
title_exact_search | Principles and practice of marketing |
title_full | Principles and practice of marketing David Jobber and Fiona Ellis-Chadwick |
title_fullStr | Principles and practice of marketing David Jobber and Fiona Ellis-Chadwick |
title_full_unstemmed | Principles and practice of marketing David Jobber and Fiona Ellis-Chadwick |
title_short | Principles and practice of marketing |
title_sort | principles and practice of marketing |
topic | Marketing (DE-588)4037589-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
topic_facet | Marketing Marketingmanagement Lehrbuch Fallstudiensammlung |
work_keys_str_mv | AT jobberdavid principlesandpracticeofmarketing AT ellischadwickfiona principlesandpracticeofmarketing |